Consumer Newspapers Radio Technology 
Beyond PR
JUNE 30, 2016
The college newspaper. The university radio or TV station. Campus Newspapers: The Digital Revolution Is (Also) Here. Let’s consider the campus newspaper in more depth. Research from re:fuel has shown how effective it is to reach students at their campus newspapers. Community college newsletters or magazines.
Cision
NOVEMBER 21, 2017
With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. How to do that?
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PRSay
JANUARY 8, 2019
As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations.
Prakkypedia
NOVEMBER 5, 2017
Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. An ABC Radio National show and podcast, Download This Show explores “the latest in technology, social media, consumer electronics, digital culture and more”.
Beyond PR
AUGUST 30, 2016
You know this generation – the most likely to own a smartphone (89%); least likely to listen to the radio (at least in the traditional sense) (31%); and most likely to shop online (53%), all according to a guide from students at the University of Southern California’s online MS in applied psychology – and they’d know; they are students, after all.
Polaris
NOVEMBER 17, 2015
The power of sensory traits to affect consumer choice. • Why technologies developed for space exploration impact growing practices on earth. Space technologies: Plants in space: how exploration is driving innovation here on earth. 2 Use Seasonal Opportunities to Your Advantage. No News Release Required—Really!
Sword and the Script
JUNE 18, 2019
In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”.
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