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Why monitoring external factors is key to corporate reputation

Onclusive

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking. Richard Branson.

Corporate 195
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Internet Defamation: How Executives Can Handle Disparaging Online Content

Melissa Agnes

But neither are their executives, who are just as vulnerable to online reputation attacks. To illustrate this, I wanted to use the example of two unique websites, Ripoff Report and Wikipedia. Meanwhile, false information about you may also be posted on Wikipedia, whether in articles about you or your company. By Whitney C.

Wikipedia 210
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The Marketing Power of Wikipedia: 8 Tips for PR Pros

MaccaPR

As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. Wikipedia is a permanent part of our public culture. All jokes aside, Wikipedia does have a distinct influence on the business community. Facebook relies on Wikipedia.

Wikipedia 101
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How to Deal with Harmful, Possibly Defamatory Yelp Reviews

Melissa Agnes

By all means, Yelp is an overall great resource for consumers. Thus, it is important for businesses and business owners to know how to handle potential online reputation attacks, whether that involves legal steps or handling matters on Yelp.com itself. Internet Defamation Online Reputation Management'

How To 200
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Social Media Laws: What Are They and How Do They Impact Brands?

Contently - Strategy

The FCC primarily focuses on telecommunications, and the FTC’s oversight is mostly confined to ensuring truthful advertising and protecting consumer privacy. This sparked an advertiser exodus, as companies feared the impact on their reputation, significantly affecting X’s revenue.

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How To Deal With Negative Reviews: Five Things to Consider

Melissa Agnes

In short, negative reviews can be very harmful and they are being increasingly relied upon by consumers. Photo credit: Carrot and stick – Wikipedia. Dealing with Negative Criticism Internet Defamation Online Reputation Management' When faced with negative reviews, a good place to start is in considering these 5 techniques.

How To 238
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Who Is Fighting Fake News? [article]

ImPRessions - Crenshaw Communications

The initiative will create a subscription tool for consumers, so readers can safely subscribe to their favorite news outlets through Google. It also includes the development of educational programs for young journalists and programs to assist the growth of reputable news outlets. Facebook & Twitter.