Bianchi Biz Blog

OCTOBER 17, 2024

And that growth also pertains to the vehicle technology and advanced mobility segment of the annual show. In fact, respected veteran auto journalist and analyst John McElroy calls CES the world’s best auto technology show.

Technology 96

Technology Automotive Mobile Software 96

5W PR

DECEMBER 29, 2024

The consumer packaged goods (CPG) industry is undergoing a rapid transformation driven by evolving consumer preferences and technological advancements. As consumers become increasingly discerning, seeking personalized experiences and sustainable products, CPG companies must adapt their strategies to stay competitive.

Consumer 78

Consumer How To Privacy Fashion 78

5W PR

NOVEMBER 13, 2024

Here’s our perspective on the trends we anticipate will shape the industry, along with the role PR can play in helping leaders stay ahead in a competitive market. Privacy-First Practices With consumers and regulators increasingly demanding transparency and data protection, privacy has become a priority across the industry.

Advertising 157

Advertising Advertising Privacy Ethics 157

5W PR

FEBRUARY 5, 2025

CES 2025 once again proved to be the epicenter of technological advancement, and this year, beauty was front and center as brands unveiled next-level skincare and health tech innovations. Skincare branding is now deeply intertwined with technology, offering consumers hyper-personalized experiences that drive engagement and loyalty.

Technology 78

Technology Product Launch Analysis Storytelling 78

5W PR

DECEMBER 21, 2024

The consumer packaged goods (CPG) industry is undergoing a rapid transformation driven by evolving consumer preferences and technological advancements. As consumers become increasingly discerning, seeking personalized experiences and sustainable products, CPG companies must adapt their strategies to stay competitive.

Consumer 78

Consumer How To Privacy Fashion 78

ImPRessions - Crenshaw Communications

MARCH 11, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. Technologies like augmented reality (AR) and virtual reality (VR) have made a big splash, especially over the past year.

Social Media 272

Social Media Trends Media Instagram 272

Onclusive

NOVEMBER 4, 2021

Specifically, it helps to understand external factors (Political, Economic, Social, Technological, Legal and Environmental) and their impact on your company. Here are a few examples of economic factors that might be important to track: Unemployment Interest rates Inflation rates Foreign exchange rates Consumer confidence and spending.

Analysis 370

Analysis Tools Policies Reputation 370

Ronn Torossian

APRIL 18, 2024

E-commerce, the dynamic realm that it is, continues to evolve and adapt to emerging technologies and shifting consumer predilections. Charting through 2024, several main trends are altering how people approach online shopping.

Trends 195

Trends Technology Consumer 195

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Here are the top new trends that are accelerating change in the practice of public relations and challenging old-timers as we move into 2017. Thought leadership is relevant not just to B2B organizations, but to consumer product companies. The post The Top PR Trends For 2017 appeared first on Crenshaw Communications.

Trends 124

Trends SEO Leadership Print 124

Agility PR Solutions

MAY 5, 2021

In today’s marketing landscape, technology-based advertising changes fast, and consumer behaviors and interests have become hard to predict. They’ll have to stay abreast with marketing trends or face challenges associated with Digital Darwinism. Given the rapid changes in the marketing […].

Trends 202

Trends Marketing Brand Branding 202

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

Here are six trends that stood out. The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. What streaming business model will consumers ultimately prefer — subscription or free and ad-supported? Among the more interesting technologies were the drones, and not just as gimmicks this year.

B2B 208

B2B Trends Retail Privacy 208

Remote PR Jobs

FEBRUARY 16, 2023

The potential of Artificial Intelligence (AI) in the public relations industry has become a hot topic as brands look to leverage their existing technology investments with this emerging tool. Automated Software AI technology has already begun to shape how PR professionals do their jobs.

Technology 203

Technology Customer Service Software How To 203

5W PR

JANUARY 29, 2025

The 5W Beauty PR , Health & Wellness team was on the ground at Cosmoprof North America Miami, exploring the latest innovations and emerging trends shaping the beauty industry in 2025. This evolution highlights the increasing importance of innovative beauty PR strategies to amplify these breakthroughs.

Trends 78

Trends Storytelling Consumer Technology 78

PRSay

FEBRUARY 2, 2024

Communications trends that emerged in 2023 promise to gain further momentum as 2024 continues. Last year also saw advances in measurement technologies that allow PR pros to tangibly prove their business impact. Photo credit: brian jackson ] The post 3 Trends for Comms Pros to Watch 1 Month Into 2024 first appeared on PRsay.

Trends 187

Trends Video B2C Measurement 187

Deirdre Breakenridge

NOVEMBER 13, 2017

Not only did we witness numerous crises and campaigns, but also several new trends emerged. Today there are a plethora of niche outlets that strive to receive business and consumer attention. The four trends I discussed above are only a few of the many things that may emerge in this industry within the next twelve months.

Trends 0

Trends Storytelling Creativity Reputation 0

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. The post Trends That Will Shape PR in 2018 appeared first on Crenshaw Communications.

Trends 185

Trends Storytelling Corporate Leadership 185

5W PR

JANUARY 27, 2020

Advancements in technology aim to make completing tasks easier, and our quality of life richer. Israel has become a hub for companies focused on technologies that will make traveling behind the wheel of a car more enjoyable as well as safer. Not every car is designed to be a smart car, but with Nexar every car can be.

Technology 153

Technology Automotive Transportation Travel 153

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

In the public relations world, keeping up with trends is the name of the game. The Mobile Surge Means New PR Opportunities We’re in the age of mobile dominance, and it’s affecting the way consumers absorb content. For PR teams, this means a whole new playground for getting the word out.

Mobile 334

Mobile Advertising Advertising Trends 334

Agility PR Solutions

NOVEMBER 10, 2020

Marketing strategies constantly require makeovers based on the latest trends, technology development, new analytics, and, more importantly, customer needs. As financial technology moves forward, it affects all other sectors. Consequently, the consumers’ growing […].

Trends 157

Trends Industry Marketing Financial 157

Onclusive

JANUARY 17, 2018

It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. Research Trends allows users to search content in real-time and discover: Article frequency trends.

Trends 191

Trends Brand Branding Software 191

Agility PR Solutions

SEPTEMBER 25, 2023

The landscape of search engine optimization is on the cusp of a transformative journey that promises to reshape the way digital content is discovered and consumed.

SEO 172

SEO Trends Engineering Technology 172

Agility PR Solutions

AUGUST 16, 2022

Generally speaking, there was an uptick in the use of social media as 71 percent of consumers reported using social media more frequently than in previous years. Most social media companies had to adjust their technologies and algorithm to meet the new demands. These created new trends across […].

Social Media 170

Social Media Trends Strategy Media 170

Business Wire

NOVEMBER 14, 2018

This is a clear sign of the importance CES is giving to cross-channel industries and technologies worldwide. In his introductory speech, Mr. Gary Shapiro, President and CEO of the Consumer Technology Association (CTA), was keen to remember that Europe – and France – is well-positioned in innovation and emerging tech trends.

Technology 266

Technology Trends Consumer Industry 266

Agility PR Solutions

JANUARY 17, 2024

As 2024 kicks into gear, we at Horowitz are concentrating on the shifts in entertainment, media, and technology that will most certainly impact consumer attitudes and behaviors in the next 12 months.

Technology 105

Technology Trends Media Consumer 105

Agility PR Solutions

FEBRUARY 28, 2022

Digital technology and advanced computing are revolutionizing our lives, spurred by the new normal caused by the pandemic. To keep up, companies need to be aware of increasing demand for improved digital experience among consumers. Let’s take a look at how technological transformation will shape the future of public relations.

Technology 157

Technology Consumer Company Publicity 157

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Podcasts are increasingly part of that trend.

Technology 173

Technology Publicity Software Pitching 173

Onclusive

SEPTEMBER 27, 2017

Here are 10 steps for building an effective crisis communications plan: Watch & Listen to Trends. In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. Their weekly newsletter shares an overview of their articles about publishers in this online era and digital trends to keep an eye on.

Retail 320

Retail Healthcare Social Media Crisis Management 320

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

Onclusive

JUNE 1, 2023

It’s a reactive measurement for campaign analysis and overall performance reporting. Social media listening is more proactive , capturing quantitative and qualitative data to anticipate trends, sentiment, and consumption styles. You can go further by analysing competitor activity and consumer discussions to see how you compare.

Strategy 370

Strategy Communications Reputation Measurement 370

PRSay

OCTOBER 16, 2024

futurist and technology expert Crystal Washington underscored that the pace of today’s transformation is unprecedented. Technology innovation is speeding up. Legacy organizations, from banking institutions to consumer giants, had maintained relatively stable business models. Business cycles are shrinking.

Technology 109

Technology Trends Banking Newspapers 109

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

That’s a big deal when your work includes generating content based on up-to-the-minute trends as it does in B2B tech PR. In its current iteration, it can monitor trends, but it’s not up-to-date on current events, because, contrary to what many people think, ChatGPT isn’t connected to the web.

Tools 353

Tools Trends Creativity Web 353

Critical Mention

APRIL 17, 2019

To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019! With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. This new technology enables 24/7 availability. Transparency. Closed groups.

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

JULY 6, 2022

For example, media monitoring, once a tedious and time-consuming daily ritual, is now far more efficient given AI-assisted tech. Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Many databases promise up-to-date background on media targets and trends.

SEO 333

SEO Analysis Meeting Travel 333

ImPRessions - Crenshaw Communications

MARCH 10, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. Technologies like augmented reality (AR) and virtual reality (VR) have made a big splash, especially over the past year.

Social Media 156

Social Media Trends Media Instagram 156

Remote PR Jobs

FEBRUARY 15, 2023

The potential of Artificial Intelligence (AI) in the public relations industry has become a hot topic as brands look to leverage their existing technology investments with this emerging tool. Automated Software AI technology has already begun to shape how PR professionals do their jobs.

Technology 130

Technology Customer Service Software How To 130