Sword and the Script

JANUARY 9, 2018

1) Share the news internally. In the fray that is the day in the life of marketing, we sometimes forget to share with the very people in the trenches with us. Maybe that means an email to the executive team, the sales team, or publishing a link to an internal site like Yammer or Slack.

Media 121

Media B2B Groups Conference 121

Communications Conversations

APRIL 27, 2018

A few weeks ago, I noticed Alyssa Greve , director of content marketing at Cambria, touting a new Cambria blog on LinkedIn. For example, we were seeing great traffic from platforms like Pinterest, but many times the user bounced once they got to a page on our site. How are you developing and sourcing content for the blog so far?

Blogging 68

Blogging Pinterest SEO Examples 68

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Bad Pitch Blog

APRIL 23, 2012

Rotating feature content is also a helpful way to show more of what''s beyond the first page. Social: I think there''s a ton of opportunity to integrate consumer-generated media about the brand, as well as integrating a brand''s social content. GE''s Pinterest boards show a very visual side of the brand.

Pinterest 72

Pinterest Engineering Banking Video 72

Waxing UnLyrical

MARCH 31, 2019

If you are fortunate enough to work in a larger organization that deploys an enterprise-wide AI system like Lucy or Albert, then you can expect to see deep insights about your stakeholders and the content you are using. His fourth book, Welcome to the Machine: A Primer on AI for Marketers, will be published in 2019. Can AI Improve PR?

Analytics 71

Analytics Data Pinterest System 71

Landis PR

MAY 28, 2024

Denmark has a high GDP per capita, and high standard of living and is along with other Scandinavian countries often associated with the Nordic Model – which combines free-market capitalism with a strong welfare state and social safety. million users (19% of population) 2022 Pinterest : 0.9 million users (33% of population) 2022 X : 1.2

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site?

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Journalistics

MARCH 24, 2015

What’s a digital content strategy? Is a digital content strategy something you need for social media? Content marketing? Influence marketing? The main factors contributing to your budget should be the cost of people to produce your content – whether internal or external. All of the above?

Strategy 72

Strategy How To Measurement Analytics 72

Scott Public Relations

JULY 19, 2019

If you find that even the simple metrics are dropping, conduct an audit of your content to determine where an investment is needed to improve your content marketing bottom-line. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

JULY 19, 2019

If you find that even the simple metrics are dropping, conduct an audit of your content to determine where an investment is needed to improve your content marketing bottom-line. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Insurance 40

Insurance Insurance Healthcare Pinterest 40

Buzzstream

DECEMBER 20, 2023

BuzzSumo – Finding Existing Content With Social Shares Although social shares are not the same as backlinks, content with high social shares always has solid link potential when pitched for backlinks. BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

BuzzSumo – Finding Existing Content With Social Shares Although social shares are not the same as backlinks, content with high social shares always has solid link potential when pitched for backlinks. BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

BuzzSumo – Finding Existing Content With Social Shares Although social shares are not the same as backlinks, content with high social shares always has solid link potential when pitched for backlinks. BuzzSumo’s Content Analyzer tool helps identify content with shares on Facebook, X, Reddit, Pinterest, and backlinks.

Tools 62

Tools SEO Analysis Google 62

ZudePR

JUNE 6, 2016

He's also a world-leading web strategist, content marketer, author, and speaker. You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. An all round nice guy.

Writing 114

Writing Social Media SEO Blogging 114

PR 20/20

OCTOBER 24, 2017

This post was written by PR 20/20 intern Sammie Fisher ( @sammiefisher3 ). Subscribers are loyal contacts that raised their hands saying they want to read your content. They help gauge what the industry wants to read and determine if your content is getting readership ROI. Focus on designing compelling, eye-catching content.

Blogging 42

Blogging SEO Pinterest LinkedIn 42

Polaris

DECEMBER 12, 2014

It’s easy to get the connection between content marketing and business-to-business brands. The link between content marketing and consumer brands, on the other hand, is not as obvious. Therefore, it may seem there’s less opportunity to use content marketing tactics for a consumer brand’s story.

Content Marketing 161

Content Marketing Marketing Pinterest eBook 161

Cision

JANUARY 14, 2016

The list includes Chinese networks and Skype, while missing some popular platforms such as Pinterest and YouTube. It also includes WhatsApp and Snapchat with their 800 million and 200 million users respectively, underlining the fact that social mobile apps may be the next big thing in social marketing. Snapchat for Marketing.

Marketing 120

Marketing Pinterest Mobile Social Media 120

PRSay

APRIL 19, 2016

B2B Content Marketing + Pinterest – Surprisingly, Pinterest is a huge traffic builder for my B2B client sites. I’m not sure why it works so well but for eBooks, white papers, infographics or anything related to cause marketing, get going with Pinterest. Email Marketing and….Everything

Communications 79

Communications Pinterest Reddit Radio 79

Scott Public Relations

JULY 12, 2019

These challenges from “ 3 approaches to revamping your content strategy ” can help set new expectations and reset your approach to content marketing. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Insurance 40

Insurance Healthcare Insurance Pinterest 40

Scott Public Relations

JULY 12, 2019

These challenges from “ 3 approaches to revamping your content strategy ” can help set new expectations and reset your approach to content marketing. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Insurance 40

Insurance Insurance Healthcare Pinterest 40

Cision

MAY 21, 2015

SocialZoomFactor is a podcast created for business and marketing leaders. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. to rock your social media and content marketing.

Social Media 120

Social Media Marketing Pinterest Media 120

Shift Communications

JANUARY 14, 2015

Copyright law governs content, and failing to understand copyright law can expose your company to significant legal damages. At a former company I was at, an intern used a photo from a major stock photo service that they found via Google Images on the company website. No matter what the source is, content is automatically copyrighted.

Content Marketing 60

Content Marketing Marketing Government Pinterest 60

Flatiron Communications

JANUARY 15, 2016

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. Now that CGM has morphed in name to UGC (user generated content), marketers want a guarantee — in the form of a ready-made audience — to drive awareness and action. advertising).

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28