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The Future of Content Marketing Strategies

Ronn Torossian

How much consumers engage with a brand’s content largely depends on the company selecting the right content marketing strategy. The post The Future of Content Marketing Strategies appeared first on.

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A Strategy for Content Marketing

Ronn Torossian

To a growing number of marketers, content marketing is today’s holy grail. A well-run content marketing campaign helps brands hit their goals while attracting new customers, keeping existing ones and reactivating former ones. The post A Strategy for Content Marketing appeared first on.

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5 Ways PR Supports Content Marketing

ImPRessions - Crenshaw Communications

Marketing content should be a key component in our ideation processes — especially during quiet periods. . With that in mind here is a refresher on ways that PR teams can use content marketing assets to drive PR results and ideas. Short-form content. Data and research. Whitepapers and tip sheets.

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12 Months of Content Marketing For 2018

Cision

Generating a stream of interesting and engaging ways to reach your audience through content marketing can be a pain. But a better strategy is to plan out your content several weeks or months — even quarters — ahead. This way you can better align it with whatever else you’re doing marketing-wise.

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Metromile Content Marketing Strategy Increases Owned Media Readership And Drives Measurable Sales

Onclusive

How to establish benchmarks for your PR and content marketing efforts. How to connect content marketing to website traffic, sign ups, and sales. The post Metromile Content Marketing Strategy Increases Owned Media Readership And Drives Measurable Sales appeared first on Onclusive. COMPLETE FORM TO DOWNLOAD.

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What PR Stands to Gain from Content Marketing

Business Wire

The public relations industry has always been a text-based business.

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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest. Hashtag: #CMWorld.