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How Generative AI is changing content marketing and public relations

Agility PR Solutions

Generative AI is reshaping the landscape of content marketing and public relations by enabling more efficient workflows, personalizing customer experiences, and creating highly engaging content.

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5 Ways PR Supports Content Marketing

ImPRessions - Crenshaw Communications

Marketing content should be a key component in our ideation processes — especially during quiet periods. . With that in mind here is a refresher on ways that PR teams can use content marketing assets to drive PR results and ideas. Short-form content. Data and research. Data visualizations.

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Content Marketing and Public Relations

Ronn Torossian

Most people wouldn’t find too many similarities between content marketing and public relations, however, that’s not always the case. Public relations At the […]. The post Content Marketing and Public Relations appeared first on.

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What PR Stands to Gain from Content Marketing

Business Wire

The public relations industry has always been a text-based business.

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5 powerful content marketing strategies to elevate your brand

Agility PR Solutions

The pressure on public relations professionals has never exceeded delivering legitimate press coverage. And that is where content marketing comes in. If content marketing strategies for businesses are […] The post 5 powerful content marketing strategies to elevate your brand appeared first on Agility PR Solutions.

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Six Content Marketing Mistakes to Avoid in 2018

Cision

According to research from Content Marketing Institute, 65 percent of businesses using content marketing have experienced an increase in ROI compared to a year ago. For content marketers, this is good news — as it indicates that content marketing is still as effective as it has always been.

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The Convergence of PR and Content Marketing

5W PR

Integrating Storytelling Across PR, Blogs, and Branded Content Public relations and content marketing share a common foundation: storytelling that connects with audiences and builds lasting relationships.