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Since I work in technology, which is by definition the application of science for practical use, there is some direct professional development value. I believe every marketing and PR person needs to take a course to understand on-page optimization. I started a blog to provide hands-on learning about contentmarketing and social media.
Consider obtaining your MBA, or at the very least consume books and articles, watch videos, go to seminars, participate in webinars and meet with other communications professionals on a regular basis. If you want to accelerate your career growth, then you’ll need to fill up your well with new insights and information.
A client of one of my clients said that at a seminar and it really captures the sense for the pace of change. Almost all of them reported something new – new roles, new responsibilities, new technology, new, new, new. In technology, the classic comparison of Salesforce to Oracle is an iconic example. Two is the new five.
We use technology for everything from banking and shopping to communication and entertainment. Content creation and distribution: PR agencies can develop and distribute content tailored to NCSAM, effectively conveying the importance of cybersecurity while providing actionable tips and resources.
ContentMarketing World. Hosted by the ContentMarketing Institute — a.k.a. the leading global contentmarketing education and training organization — ContentMarketing World is “the one event where you can learn from the best in the contentmarketing community.”
Track: Technology / Social Media. Marketing 1.75 Venue / Room: Seminar 3, Inspiration Hub, Booth 3403, Show Floor. Track: Technology / Social Media. Marketing 0.5 2 Understand how to incorporate social media into event marketing and planning. 3 Top tips, tools and social media marketing strategies.
That doesn’t mean there is no good creative, but too many people claim expertise based on some technology when they don’t really know what they’re doing. On the flip side, technology and the ability to analyze data on big scales has opened new possibilities. 4) What is your assessment of this trend toward contentmarketing ? “In
The Ready North RSS: Must-Reads for Marketers. For ContentMarketing, we like…. ContentMarketing Institute blog ( @CMIContent ): Insight from top names in our industry. Founded by Joe Pulizzi ( @JoePulizzi ), CMI is a powerhouse for contentmarketing advice. For Marketing in general, we like….
cattle-call seeking volunteers to help deliver a long-form seminar on "culture-jacking" a la this year''s Super Bowl and subsequent events. I fear that this industry about to do it again with poor executions of "contentmarketing" and its hyperkinetic sibling "real-time marketing.". Gonna email my boss now.").
You know the drill: You turn to the top contentmarketing influencers, blogs, publications and resources for a reinforcement. So, what marketing resources do you turn to on a daily basis? PR 20/20’s Guide for Top Marketing Resources. ContentMarketing Institute blog ( @CMIContent ): Insight from top names in our industry.
The first question that every PR, content and marketing professional should vet is whether there is a compelling reason for them to publish a live video. Are you broadcasting a seminar with live audience participation? His areas of interest include statistics, technology, and contentmarketing. PRSA member.
Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Tip 4: Utilize contentmarketing for PR On a budget, contentmarketing is a potent tool for enhancing PR efforts.
Cutting my teeth in the B2B high technology agency environment was so beneficial on many fronts. Perhaps it was not that draconian, but I learned early on how to manage clients, watch the news, use new tools, network at industry seminars and address last minute requests from vice-presidents. What Marketing Wants from Inside Sales.
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