Remove Corporate Remove Crisis Communications Remove Ethics
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How companies survive crises through  capability and character

Wadds Inc.

According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. Speaking at a webinar organised by the CIPR Crisis Communications Network , Younger explained that reputation is shaped by two key factors: capability and character.

Company 105
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Global PR body ratifies 10 ICCO Warsaw Principles for ethical use of AI in public relations and communications

Stuart Bruce

© Stuart Bruce - Global PR body ratifies 10 ICCO Warsaw Principles for ethical use of AI in public relations and communications was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

Ethics 158
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

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Managing Brand Reputation in an Era of Digital Backlash

5W PR

PR professionals now operate in an environment where public opinion shifts rapidly, and social movements can mobilize massive audiences against brands perceived to have crossed ethical lines. Stakeholder Mapping : Identify and prioritize key stakeholder groups, understanding their specific concerns and communication preferences.

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Rebuilding Brand Trust After A Crisis: Key Steps

5W PR

Rebuilding trust after a crisis is one of the most challenging tasks a business can face. Whether the issue stems from a product failure, a public relations misstep, or an ethical controversy, the damage to a brands reputation can be significant. Customers want to feel heard and understood.

Crisis 78
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PR and Export Controls in Defense Technology: A Guide to Compliance Communication

5W PR

Building an Effective PR-Legal Partnership Success in export control communications requires close collaboration between PR and legal teams. The Society for Corporate Compliance and Ethics recommends establishing formal processes for legal review of external communications about regulated technologies and activities.

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RepUs: Top 10 Reputation Threats and Impact in 2025

Reputation Us

Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025. Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025.