Cision

SEPTEMBER 7, 2017

You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. Advocate for Corporate Social Responsibility. But there are lots of reasons your company wants to get its story out. However, figuring out exactly how to do that can be a challenge.

Infographics 283

Infographics Consumer Video Examples 283

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. It involves your website. Probably not many. Pretty important. So get on it!

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Melissa Agnes

APRIL 30, 2015

Bud Light’s #UpForWhatever campaign lead them to make the brilliant decision to write “The perfect beer for removing ‘no’ from your vocabulary for the night. Your answer to this question just may be the deciding factor on whether or not you end up facing your next issue or crisis.

How To 183

How To Marketing Crisis Crisis Management 183

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

Bianchi Biz Blog

NOVEMBER 21, 2024

Key expertise of We change 1) Media Management: The team at WE change is made up of consultants and former journalists, allowing us to know the vision and ethics of the media, as well as suggesting the most cutting-edge angles for our clients. French journalists do not talk or write about the same company every other day. Be patient.

Marketing 90

Marketing Pinterest Radio Instagram 90

Cision

JULY 27, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Don’t just write this feedback down — actually do something about it. At Cision, many of our team members have worked at other technology corporations.

Brand 231

Brand Branding Employee Data 231

Melissa Agnes

SEPTEMBER 4, 2020

When it comes to online reputation management, ReputationDefender is the oldest and one of the most reputable players in this space. In order to write this review, I took the time to experience the ReputationDefender brand and its ReputationGrower service firsthand.

Brand 234

Brand Branding Reputation Crisis 234

The Hoyt Organization

FEBRUARY 13, 2025

Helpful primer: How to Write a Press Release That Gets Noticed 2. Leverage Thought Leadership People connect more with trusted experts than faceless corporations. Measure Performance & Plan for Crisis Management Track Metrics: Monitor media impressions, website traffic, social engagement, and sentiment analysis.

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Wadds Inc.

FEBRUARY 15, 2023

But as no communicator can be on red alert all the time – as Hartley, founder of crisis training agency Polpeo, points out – being able to tell a short-lived social media controversy from a major real-world business risk is essential. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

PRSay

FEBRUARY 16, 2021

Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times. To be sure, we have to be as persuasive as possible, but we should write with the assumption that we don’t always know who is going to be reading. How do your words make you look as a person?

Communications 158

Communications Ethics Leadership Reputation 158

Cision

JUNE 8, 2015

If we weren’t discussing social media, these would all be reasonable actions for crisis management. Incorporate social in risk and crisis communication. Kearney concludes that: “Integrating social media into crisis communications response is non-negotiable in the 24-hour information cycle.” ” 3.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Reputation Us

DECEMBER 2, 2021

Numerous corporate scandals in the past decade illustrate just how unaware boards of directors can be about their companies’ deeply rooted problems. If you are on a board, you may believe the primary responsibility for safeguarding your company’s reputation lies with your management. Obliviousness is not without its costs.

Reputation 88

Reputation Crisis Government Corporate 88

5W PR

AUGUST 14, 2023

PR professionals possess a unique set of skills including exceptional writing and storytelling abilities, strong interpersonal and relationship-building skills, critical thinking, and the ability to adapt to rapidly changing environments. However, PR is relevant for organizations of all sizes and across various industries.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

Critical Mention

FEBRUARY 25, 2022

This could be helpful for major corporations, especially those trying to branch out into new geographic regions so they can easily identify how new campaigns are performing and adjust accordingly. Senior Marketing Manager, Critical Mention. Priscilla is the senior marketing manager for Critical Mention. Priscilla Osorio.

Brand 126

Brand Branding Storytelling Analytics 126

Cision

DECEMBER 22, 2016

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. PHG Consulting has worked in public relations in a variety of countries worldwide, including your new partnerships!

Tourism 120

Tourism Travel Conference Crisis 120

Critical Mention

MAY 13, 2020

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio. Priscilla is the marketing coordinator for Critical Mention.

Communications 158

Communications Radio Sports Social Media 158

PR News

JULY 24, 2017

Reality checked in with me recently when a few parents on my son’s rowing team, knowing my affiliation with PR News, asked me to write the press releases for the club. Sure, it’ll be easy, I thought, not factoring in a few key variables such as time constraints and more importantly that I knew very… Continued.

How To 107

How To Writing Blogging Crisis Management 107

Critical Mention

OCTOBER 25, 2021

He is left trying to write down individual tweets, which is both humorous and pathetic. But putting the humor of the situation aside, this episode makes a salient point about the importance of a real-time media monitoring platform, especially during a big news event or crisis.

Media 162

Media Fashion Television Radio 162

Critical Mention

AUGUST 20, 2020

With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. The New Rules of Marketing & PR.

Resources 136

Resources Communications Education Guidelines 136

Flack's Revenge

NOVEMBER 29, 2021

There’s great writing, a superb cast, and always lots of palace initrigue over who will succeed Logan. Draft an alternative corporate manifesto. I am a big fan of Succession, an HBO Max drama about family media empire Waystar Royco, which is run by aging patriarch Logan Roy (played by Brian Cox with snarling intensity).

Pitching 156

Pitching Conference Enterprise Course 156

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. According to his agent: “Simpson has not yet taken on any corporate work.”

Corporate 60

Corporate Crisis Communications Guidelines Journalism 60

Flack's Revenge

NOVEMBER 29, 2021

There’s great writing, a superb cast, and always lots of palace initrigue over who will succeed Logan. Draft an alternative corporate manifesto. I am a big fan of Succession, an HBO Max drama about family media empire Waystar Royco, which is run by aging patriarch Logan Roy (played by Brian Cox with snarling intensity).

Pitching 156

Pitching Conference Enterprise Course 156

Beyond PR

JULY 28, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Don’t just write this feedback down — actually do something about it. At Cision, many of our team members have worked at other technology corporations.

Employee 80

Employee Journalism Data Technology 80

Sword and the Script

JANUARY 3, 2023

Social media: PR practitioners may manage an organization’s social media accounts and use them to communicate with the public and promote the organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. The answers are starting to feel repetitive and formulaic.

Interviews 113

Interviews Publicity Technology Social Media 113

Prohibition

JANUARY 14, 2022

The purpose of a PR Crisis Plan is to help you make quick and effective decisions when faced with negative publicity from a wide range of sources, including customer complaints, faulty products, product recalls and corporate scandals. 11 Steps to Effectively Managing a PR Crisis. Who are your main stakeholders?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Critical Mention

AUGUST 26, 2018

There are also six professional tracks that attendees can choose from: marketing communication, leadership & management, big data & measurement, reputation & crisis management, tools & techniques, and a special interests track. Today’s employers of my students constantly reinforce this priority.

Interviews 79

Interviews Ethics Conference Leadership 79

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. Not on my list?

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

PR 20/20

AUGUST 22, 2017

Inbound marketing requires a level of openness and transparency previously unheard of in the corporate world. You’re likely to spot apprehensions among legal advisors, whose jobs hinge on saying what they mean and meaning what they say , and the c-suite, who are accustomed to polished, traditional corporate communications.

Marketing 87

Marketing Resources Technology International 87

Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. PR writing: My degree never had a dedicated PR writing course, although writing activities across the abovementioned subjects certainly did help build my writing skills.

Ethics 78

Ethics Community International Internal 78

Critical Mention

JUNE 26, 2020

It’s easy to get caught up in the moment and write an immediate response, especially on social media. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. The post Managing the Challenges of Bad Publicity appeared first on Critical Mention - Media Monitoring.

Publicity 105

Publicity Radio Sports Small Business 105

Critical Mention

DECEMBER 10, 2021

Senior Marketing Manager, Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Priscilla Osorio. Priscilla is the marketing coordinator for Critical Mention. SCHEDULE A DEMO.

Radio 116

Radio Instagram Analytics Mobile 116

The Hoyt Organization

MAY 20, 2024

It is common knowledge that PR is a huge factor in corporations and enterprises. Write an attention-grabbing press release announcing what your research has found or which services you’re offering. It also plays a significant role in charitable organizations and nonprofits.

Healthcare 79

Healthcare Publicity Reputation Nonprofit 79

Critical Mention

MARCH 6, 2020

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. How your executive interacts with audiences can increase brand credibility, which can influence listeners to take action and see what else your brand has to offer. Priscilla Osorio.

Publicity 112

Publicity How To Sports Conference 112

Critical Mention

FEBRUARY 20, 2020

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. While it’s important to share direct content with your audience, it’s just as important and in some cases more impactful to let the words of others build your brand’s reputation. . Priscilla Osorio.

Reputation 105

Reputation Brand Branding Analytics 105

Critical Mention

NOVEMBER 22, 2019

While you can influence others to write something good about your brand, they still have to make the final decision on whether or not they’re going to share their experience with your brand or mention it in a news story. The expansion of different media types opens the door for more people to write about your brand. SCHEDULE A DEMO.

Radio 80

Radio Media Newspapers Sports 80