Melissa Agnes

AUGUST 14, 2014

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. In terms of the crisis communication research.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. The fact of the matter is that a crisis is a crisis. The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. So let’s call it like it is!

Social Media 252

Social Media Crisis Media Viral 252

Onclusive

APRIL 4, 2023

Today, corporate reputation is directly impacted by and intertwined with a CEO’s personal brand. Brand and corporate reputation are now a key drivers of business performance – meaning that the desire for positive stakeholder sentiment has surpassed the importance of profit margins. How can a CEO affect corporate reputation?

Corporate 195

Corporate Reputation Brand Branding 195

Onclusive

NOVEMBER 4, 2021

Welcome back to our blog series about managing your corporate reputation with PESTLE analysis! These factors reveal how a government influences the overall economy or a specific industry, which may affect the way your business operates or generates revenue. What is PESTLE analysis? Political factors. Social factors. Legal factors.

Analysis 370

Analysis Tools Policies Reputation 370

Melissa Agnes

FEBRUARY 21, 2014

From Domino’s Pizza to Taco Bell to KFC – and the list goes on and on – it seems that the fast food industry is always finding themselves in hot water. Is this a crisis or an issue? The very first time something along these lines was published to YouTube was the Domino’s Pizza crisis of 2009.

Crisis 244

Crisis Case Study YouTube Reputation 244

Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Decide which actions to take with the goal of enhancing your corporate reputation.

Analysis 195

Analysis Corporate Reputation How To 195

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

It’s always instructive when PR teams entrusted with managing the reputations of major corporations run into reputation problems of their own. But it’s downright disturbing when it happens to one that presumes to lead our industry. Had Edelman finally grown into the principles it likes to espouse? Adweek has receipts.

Industry 217

Industry Reputation Groups Internal 217

Melissa Agnes

NOVEMBER 10, 2014

Don’t think your crisis plan has blind spots? Let me throw three common crisis scenarios at you and you can reflect on whether or not your team is prepared for each of them – and don’t assume you know the answer, actually go and find out! Crisis Preparedness' Don’t think this applies to you? Operations.

Crisis 203

Crisis How To Exercises Crisis Communications 203

5W PR

JANUARY 24, 2025

PR professionals now manage an intricate mix of content creation, community management, and crisis response across platforms like TikTok, Instagram, and LinkedIn. LinkedIn: The B2B PR Powerhouse LinkedIn has become essential for B2B public relations and corporate communications.

Social Media 109

Social Media Brand Branding Crisis Management 109

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication? However, crisis comms isn’t just about the actual communication part.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications. Messaging & Positioning. Speaking Engagements.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

Research shows that consumers want the brands and companies they do business with to be fair employers, good corporate citizens, and responsible stewards of the environment. The talent market in many industries is tighter than ever. Corporate content has been booming for a while, but it 2022 will see a tipping point.

Trends 385

Trends Employee Viral Advertising 385

Wadds Inc.

OCTOBER 14, 2024

The shift to data-led practices in corporate communications is transformative. Our latest report for NewsWhip - Intuition versus Insight: Digital transformation and the corporate communications function - is a study of the digital transformation of corporate communications. It is also inevitable.

Corporate 52

Corporate Communications Study Tools 52

Melissa Agnes

OCTOBER 15, 2020

Over the last couple of years, I’ve found myself increasingly frustrated with my industry, the crisis management profession. To put my frustration simply, the status quo of crisis preparedness and crisis management no longer suffices and, as a result, does a disservice to professionals, organizations and society.

Crisis 189

Crisis Crisis Management Education Corporate 189

Melissa Agnes

MARCH 6, 2018

Becoming crisis ready is a process. Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready.

Crisis 172

Crisis Crisis Management Handbook Viral 172

Melissa Agnes

FEBRUARY 10, 2015

A data breach hack is a risk to any organization, no matter its size or industry. How to minimize the risk of a data breach crisis. How to plan for and respond to a data breach crisis. Incorporate the following into your data breach crisis communications plan: Step 1: Co-mu-ni-cate!!

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

5W PR

FEBRUARY 3, 2025

What starts as a single tweet can snowball into a full-blown crisis within hours, putting organizations at risk of significant reputational damage. Building Strong Reputational Foundations The most effective defense against reputational threats begins long before any crisis emerges.

Reputation 78

Reputation Brand Branding Crisis 78

Melissa Agnes

FEBRUARY 3, 2015

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not? Prevent the preventable.

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169

Stephen Waddington

JULY 1, 2021

A report by Allegory sets out the urgent need for organisations to act on issues related to Corporate Digital Responsibility (CDR) and proposes a framework to support planning. I’ve been working with the team at Allegory to explore the issue of Corporate Digital Responsibility (CDR).

Corporate 141

Corporate Report Privacy Government 141

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

The PR industry has spent decades proving that PR really works. Such firms also get credit for oxymoronic industry terms like “clean coal” and “ renewable natural gas.” He explained that the fossil-fuel industry is “in transition” and therefore needs his agency’s services more than ever.

Policies 309

Policies Creativity Reputation Groups 309

Onclusive

DECEMBER 6, 2019

PRNEWS Crisis and Measurement Summit. This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. Location: Miami, FL.

Conference 329

Conference Marketing Case Study Measurement 329

5W PR

JANUARY 22, 2025

Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever. Building Your Crisis Response Foundation A strong crisis management strategy starts long before any issues arise. Start by acknowledging the issue and sharing what you know.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes.

Corporate 109

Corporate Communications Crisis Management Crisis 109

ImPRessions - Crenshaw Communications

JUNE 26, 2019

It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow. To show leadership during a serious crisis situation. It’s not always about crisis management. To manage a corporate transition. Here are some of the most common. .

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Prowly

APRIL 11, 2025

The phrase "brand reputation management" sounds like corporate buzzword soup to most people, but chances are it's probably something that's on your mind every day. Additionally, what you can do to alleviate stress in that moment is proactively think about a response strategy before a crisis starts brewing. Not sure where to start?

Reputation 104

Reputation Measurement Report Brand 104

Onclusive

JANUARY 25, 2019

Attending conferences can not only be an effective way to sharpen your skills, but can provide you with lots of networking with other PR and marketing pros navigating our evolving industry. Content Marketing World is the leading event where attendees can learn and network with the best and the brightest in the content marketing industry.

Conference 256

Conference Content Marketing Marketing Internal 256

Cision

JULY 31, 2015

Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Crisis management involves pre-crisis, mid-crisis and post-crisis phases. A public crisis demands a public apology and public action.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. It’s full of industry goodness. More than 50 years on we have two organisations representing an industry that contributes £15.7bn to the economy and employs a workforce of almost 100,000 people. The industry is white, middle class and posh.

Industry 153

Industry Publicity Agency Community 153

Bianchi Biz Blog

DECEMBER 5, 2024

A combination of competitive corporate tax rates, strategic location and robust regulatory framework has made Ireland highly attractive for FDI over the past two decades, with some of the world’s biggest tech firms (Google, Meta, Amazon) having their European headquarters in Dublin. For the PR industry, this all spells opportunity.

Radio 83

Radio Sports Marketing Local 83

Wadds Inc.

SEPTEMBER 29, 2024

A new report examines how the core strategies, structures and capabilities of the corporate affairs function are evolving as companies strive for growth amid disruption and uncertainty. The study investigates the function's role from the perspective of corporate communications leaders and senior management.

Corporate 98

Corporate Reputation Telecommunications Study 98

Cision

NOVEMBER 10, 2015

Want more insights on how your brand can combat a crisis? Read the crisis communications white paper! Most companies stop talking after the crisis,” Frizzell says. brand in consumer perception,” a feat which took half the time it has taken other crisis-stricken major brands. Then, it’s time to get to work. That’s wrong.

Crisis 120

Crisis Brand Branding Crisis Communications 120

PRSay

JULY 3, 2024

I find it strange, to be honest,” says Oliver Darcy, who writes CNN.com’s daily newsletter about the news and entertainment industries. One communications adviser who spoke anonymously said that responding to press inquiries is no longer worthwhile, especially during a crisis.

Media Relations 192

Media Relations Media Journalism Report 192

Stuart Bruce

NOVEMBER 12, 2023

The PRovoke Global Summit in Washington DC was a roller coaster of ideas and insight about the public relations and communications industry.

Crisis Communications 158

Crisis Communications Corporate Crisis Reputation 158

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

PRSay

JULY 27, 2020

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. For communicators, that means eliminating hype, jargon, buzzwords and corporate-speak. Employees have never liked corporate-speak, of course. Now, the COVID-19 crisis has made garbage language smell even worse.

Employee 197

Employee Leadership System Corporate 197