Prakkypedia

JULY 8, 2014

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1. Don’t forget internal audiences – staff, volunteers and so on).

Corporate 107

Corporate Communications Guidelines Policies 107

ImPRessions - Crenshaw Communications

JUNE 11, 2020

Journalists are finding less value in press releases with only 3% saying they heavily rely on the document for their writing. One reason the press release has a bad reputation is that it’s often drafted by a PR agency or internal officer but touched by many hands along the way, from marketing to legal counsel. Here’s why.

SEO 221

SEO Data B2B Writing 221

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. But don’t imagine that he was simply a corporate shill for big oil.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Crisis Communications Reputation 195

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size.

Communications 210

Communications Measurement Tools Enterprise 210

Presspage

MAY 19, 2017

The decline in the number of journalists and the rise of PR professionals are well documented. They include general and specific instructions for press releases (format, layout, tone of voice, boilerplate), rich media (formats, sizes, resolutions, styles) and templates for documents like brochures and white papers.

Corporate 68

Corporate Branding Brand Guidelines 68

Cision

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. Process: Documenting the process that your social selling team implements and continually optimizing it will be critical to achieve maximum ROI from your program.

How To 198

How To Instagram Social Media LinkedIn 198

Bianchi Biz Blog

OCTOBER 28, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. As the capital of the country and one of the main economic hubs of Latin America, Mexico City attracts diverse industries with national and international companies. Corporate events.

Marketing 102

Marketing Crisis Local Internal 102

PRSay

OCTOBER 13, 2021

Shaw, corporate vice president, communications at Microsoft. Panelist Aaron Sherinian is vice president, global communications transformation, for Philip Morris International, a company making a pivot to a smoke-free future. Philip Morris International has learned from faith traditions and institutions, Sherinian said.

Communications 148

Communications Pharmaceuticals Corporate Film 148

ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? ” Today a far bigger and more damaging Uber story broke; according to documents provided to The New York Times , Uber has been using a secret app to deny rides to regulators in areas where its service is banned. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support.

Banking 212

Banking Nonprofit Twitter Advertising 212

ImPRessions - Crenshaw Communications

AUGUST 28, 2018

The PR firm will ask for lots of existing marketing and PR documents beyond those it can find on its own, like previous owned and earned content. Pay special attention to the timeline of the plan, taking into account key internal barriers or milestones (like a sales meeting or key conference) and building in time for approvals and changes.

Agency 136

Agency Meeting Internal International 136

Cision

JUNE 26, 2015

Peter LaMotte’s recent “Crush Crises Before They Spread” webinar provided attendees with examples of internal and external threats, explored how to incorporate influencers into a strategy and outlined eight steps to prepare for digital crises. 7. Integrate Your Overall Corporate Crisis Plan. Digital is not the end all be all.

Crisis Communications 120

Crisis Communications Crisis Communications Guidelines 120

Cision

APRIL 21, 2017

However, with the ever-emerging importance of the proxy document and the demise of the “marketing-based” printed annual report, we should rebrand the next few months as “10-K Season.” the company’s organizational documents. the company’s organizational documents. Download the calendar PDF here. .

Financial 120

Financial Handbook Analysis Internal 120

Communications Conversations

APRIL 30, 2018

I believe a big reason employees are using words like this to describe corporate communications is simple: There’s simply much technology. Corporate intranet. Corporate collaboration tools. Internal social media tools (Yammer). Corporate blogs. Corporate podcasts. Internal screens. Frustration.

Employee 94

Employee Technology Communications Corporate 94

Stephen Waddington

FEBRUARY 12, 2021

An MA dissertation is a 12,000-word document in which you make a reasonable argument, answering a research question, problem, or hypothesis, based on evidence. I deliver an annual lecture for media and public relations students at Newcastle University about contemporary areas of practice. It’s a start point to for dissertation topics.

Publicity 103

Publicity How To Ethics Study 103

Waxing UnLyrical

DECEMBER 21, 2012

I was cutting my teeth as a Public Affairs Intern for the U.S. Army’s Training and Doctrine Command when a whizbang new piece of equipment came along that enabled us to transmit documents through telephone lines from one geographic location to another… the fax machine. He blogs at A Professor’s Thoughts.

Public Affairs 98

Public Affairs Nonprofit Banking Government 98

Communications Conversations

SEPTEMBER 9, 2014

It’s your first corporate job after years on the agency side. I’m newish to the corporate world, but I do believe that agency experience does everybody good. I love the corporate side primarily because of where I am: Life Time aligns very closely with my own personal values. Our health is so damn important, guys.

Energy 128

Energy Corporate Agency Insurance 128

Waxing UnLyrical

MARCH 6, 2013

And as you click through, there are several other resources available to you, including a detailed briefing document, datasheets of the raw data, the methodology, and an updated list of company responses to the campaign. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Branding 101

Branding Brand Policies System 101

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Branding 48

MaccaPR

SEPTEMBER 9, 2019

Popeyes maintained its momentum by owning the social field and posting a lively 50-second video documenting the excitement that engulfed Popeye’s chicken sandwiches. Face it, most social media posts from risk-averse corporations feel as human as an IRS form. 2 – Act at the Speed of Social Media. They trusted their fans on social. #4

Twitter 105

Twitter Marketing Social Media Viral 105

Mindful Marketing

JUNE 27, 2020

Enlist internal champions: While your goal may be for everyone in your organization to embrace the idea of racial reconciliation, not all will be equipped or enthusiastic about this plan. Also, solicit the aid of local government in tackling this societal issue.

Real Estate 110

Real Estate Community Employee Education 110

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. But VW was not deterred by this.

Automotive 96

Automotive Study Report Transportation 96

Sword and the Script

JULY 14, 2020

It seems to me, if everything is viewed through political filters, then we want to apply those filters to all communications – external and internal – before it goes out and not after. In this example, the idea is that technology will automatically route a document for approval to a defined sequence of reviewers.

Survey 135

Survey Measurement System Education 135

Bianchi Biz Blog

MARCH 4, 2021

The state of transparency in corporate sustainability reporting by U.S. Corporate ESG reporting shows remarkable differences in quality within and between the regions surveyed. and ASX-50 member Westpac Banking Corporation (47 pts.) companies, who lag behind their European counterparts, leaves big blind spots for investors.

Report 88

Report Company Financial Study 88

Doctor Spin

DECEMBER 15, 2023

Filing refers to storing, organising, and retrieving documents and other digital assets on the intranet. This includes document management systems, digital libraries, and databases This triad forms the backbone of any effective intranet, catering to the most fundamental needs of an organization.

System 52

System Employee Meeting Internal 52

ISEBOX

APRIL 27, 2016

That’s why we recently conducted a major survey with journalists to see what it is that irks them most about corporate newsrooms. 95% of journalists said they seek out and visit a website’s corporate newsroom at least once a month (and over 70% aren’t happy with what they find). And, the findings aren’t good.

Survey 70

Survey Corporate Product Launch Writing 70

MaccaPR

JANUARY 4, 2018

One way was documented by Advertising Age, which cited how Procter & Gamble has asked its agencies to accept 75-day delays in payment for their work. That was followed by snack giant Mondelez International and candy company Mars demanding up to 120-day terms.

Agency 0

Agency Advertising Advertising Leadership 0

Bad Pitch Blog

AUGUST 24, 2009

The 411 and Then Some The goal of the document is to prepare your source for the interview and it also keeps you on target during the interview. It’s best to spell this info out in the document to avoid any last minute confusion. Key Messages: This is the heart and soul of this document and where you show your value in the process.

Interviews 56

Interviews Pitching How To Report 56

Melissa Agnes

MAY 2, 2016

Internal escalation protocol(s). Include a place for team members to keep notes and document progress for each action item, within each action plan. The crisis management levels that all incidents should be categorized into. Specific impacts that you want your team to consider when determining the level of an incident.

Crisis Management 100

Crisis Management Crisis Crisis Communications System 100

Waxing UnLyrical

AUGUST 9, 2018

Translating entire documents is cumbersome and time-consuming. When researching, it is difficult and can be time-consuming to find that specific piece of content that’s in a document (text, table, graphic, etc.). For over 20 years Kathy has led the marketing departments for corporate, mid-size and small businesses.

Writing 73

Writing eBook Case Study System 73

Sword and the Script

JANUARY 20, 2018

A page within the printed report document triggered the experience for investors.”. This example is particularly interesting to me because investor relations has a lot in common with PR and corporate communications. There are obvious use cases for media relations , analyst relations (think: MQ briefings), and internal communications.

Case Study 96

Case Study B2B Study Marketing 96

PRSay

JUNE 7, 2022

Once the plan is documented, save it somewhere that your team can access it. She serves as the manager of internal communications for AllianceRx Walgreens Prime, a specialty and home delivery pharmacy. Don’t forget about your emergency kit. Socialize it with the board, practice scenarios and update it regularly.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Sword and the Script

JUNE 23, 2015

With that liberty, it’s important to use the time wisely to study, to create and to experiment – and document all the wins, whether with analytics or anecdotes. More than just documenting wins,you have to create the opportunity to document wins, to the point where everything you produced is tagged so it can be measured in analytics.

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. However, that doesn’t mean it’s impossible.

Communications 78

Communications Measurement Tools Enterprise 78

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. To counter this narrative, a lot of healthcare companies have focused their content marketing efforts on corporate social responsibility.

Healthcare 111

Healthcare Content Marketing Industry Trends 111

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Each corporate PRCA member will be expected to engage with a local school each year.

Government 103

Government Education Print Ethics 103