Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. Companies perceived to be greenwashing suffer, on average, a 1.34

Reputation 78

Reputation Corporate Survey Employee 78

ImPRessions - Crenshaw Communications

AUGUST 15, 2017

I’m talking about business or “corporate ghosting,” which can be just as infuriating and perplexing as its social equivalent. As outlined in a post by Sharon Jones , corporate ghosting seems to be on the rise. You can also be ghosted by prospective employees. The post Corporate Ghosting: Can We Bust It?

Corporate 200

Corporate Meeting Agency Pitching 200

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. 19, found that employees trust their employers far more than they trust governments or news media. Employees expect frequent updates. Edelman’s 2020 Trust Barometer, published on Jan.

Crisis 137

Crisis Company Communications Government 137

Landis PR

JUNE 10, 2024

This legislation is designed to tackle corporate greenwashing by implementing strict regulations on sustainability claims in order to restore consumer confidence and promote fair competition. Photo courtesy of Pixabay With the passing of the Green Claims Directive, the EU now picks up the gauntlet against corporate greenwashing.

Communications 59

Communications Corporate Consumer Training 59

ImPRessions - Crenshaw Communications

APRIL 18, 2023

But as Dorothy Crenshaw points out in this blog post, the “drip-drip-drip of customer complaints, employee dissatisfaction, or competitive attacks can erode a brand’s good standing over time.” So how to manage the brand reputation risks presented by introducing a brand ambassador ?

Reputation 333

Reputation Crisis Customer Service B2B 333

Landis PR

JULY 9, 2024

What about your employees, are they free to post an opinion? They are expecting large brands and large corporations to take a stand. These questions and more are discussed during this week’s episode of PRGN Presents. Should the company or organization issue a statement? Should you, personally, share your opinion online?

Employee 69

Employee Google Corporate Blogging 69

Stern + Associates

JULY 3, 2024

Based on our work with global corporations, top consulting firms and individual experts, here are six interconnected ways we’ve seen successful thought leadership cultures thrive. Encourage mentors to share their experiences and offer guidance on refining presentation skills and shaping impactful messages, for example, too.

How To 96

How To Leadership Knowledge Base Internal 96

PR for Anyone

JANUARY 28, 2024

You’re Missing Out, Corporate America Women navigating the workplace in their 50s encounter a unique set of challenges distinct from their younger colleagues. Together, Christina and Erica explore the hurdles faced by these women, shedding light on the unfortunate trend of some being edged out of corporate roles.

Employee 130

Employee Policies Creativity Company 130

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. This is a valuable perspective.

Corporate 94

Corporate Communications Crisis Management Crisis 94

ImPRessions - Crenshaw Communications

APRIL 13, 2022

.” An organization linked to a coherent purpose can make better products, offer better services and attract better employees. At a webinar presented by the American Marketing Association New York, the three shared experience and insights on the relationship between brands and customers today.

Brand 296

Brand Branding How To Corporate 296

PRSay

NOVEMBER 10, 2023

In presenting him with the award that year, Board Chair Jeffrey Julin, APR, remarked: “Joe Epley has distinguished himself over many years as a sophisticated, ethical professional who has been an inspirational leader of PRSA. In 2008, he received PRSA’s highest individual honor — the Gold Anvil. Epley, who joined the U.S.

Ethics 167

Ethics Public Affairs Travel Nonprofit 167

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Feel free to start a free trial to get an understanding of the tool.

Training 195

Training Media Training Reputation Crisis Communications 195

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Feel free to start a free trial to get an understanding of the tool.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

NOVEMBER 18, 2022

14 presentation, “Boldly into the Unknown: Navigating What Lies Ahead for Communications” at PRSA’s ICON 2022 in Grapevine, Texas, he cited a Gartner survey in which 83 percent of corporate communicators said their influence on the C-suite has increased. During his Nov.

Communications 88

Communications Conference Survey Corporate 88

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. We can present activist stakeholders less as the enemy and more as fellow citizens with legitimate concerns.

System 190

System Public Affairs Employee Nonprofit 190

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

Flack's Revenge

JUNE 27, 2016

It featured presentations from nine hot Israeli startups and culminated in a visit to the floor of the exchange, where we watched the opening bell ceremony. Axis is an advisory firm that connects investors and corporations with tech startups. ” Below I share highlights of each presenting company.

Agriculture 216

Agriculture Transportation Mobile Corporate 216

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 80

Corporate Airlines How To Crisis 80

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills. General Motors.

Corporate 71

Corporate Report Survey Government 71

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

Communications Conversations

JULY 12, 2018

Last week, Jeremy Wheaton wrote an interesting piece on just how far we’ve fallen when it comes to companies and training employees to fill the increasingly large skills gap. However, today, I’d like to talk about a topic specific to our industry: Why don’t more companies invest in training their PR and social employees?

Training 60

Training Employee Company Analytics 60

PRSay

MARCH 6, 2020

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. Safeguarding the health and well-being of your employees is crucial, Stansell said. Health officials are still gauging how widespread the virus might become in the United States. (As Providing updates.

Communications 212

Communications Employee Crisis Policies 212

PR Conversations

NOVEMBER 5, 2014

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation. Will it help us to listen better to employees?

Employee 103

Employee Communications Internal International 103

Burrelles Fresh Ideas

AUGUST 29, 2023

To cultivate a thriving brand in the present era, marketers must wholeheartedly embrace diversity, ensuring their campaigns mirror the richness of their audiences’ experiences and backgrounds. The fabric of American society stretches far beyond the boundaries that advertising and marketing have historically portrayed.

Brand 90

Brand Branding Marketing Ethics 90

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Take time to reflect and rehearse before the meeting or presentation. Become familiar with your material and messages.

Groups 118

Groups Employee Ethics Strategy 118

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Great, model employee. Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Employee engagement? Good story. Driving traffic to the web site. All good things.

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

Internal 156

Internal International Communications Employee 156

PRSay

NOVEMBER 4, 2022

And the work of our corporate communications team had turned to sharing accurate, timely information and serving as an important adjunct to under-resourced public health agencies. Educate employees to minimize the risk of spreading false information on social media or other outlets. I couldn’t have agreed more.

Ethics 166

Ethics Social Media Education Resources 166

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

Reputation Antistress by Sergii Bidenko

JUNE 26, 2023

However, the companies are trying to soften the shock with remarks like: "This is just 5% of the total number of employees worldwide". In March 2020, more than 400 employees of "Bird", an electric scooter rental company, were fired because of the difficulties the company faced due to the quarantine.

Reputation 52

Reputation Company How To Employee 52

Communications Conversations

APRIL 6, 2015

They’re what I would call “experiential marketing” What about using VR for corporate storytelling? I even think this has possibilities among corporate communicators. Your CEO is presenting to thousands of people to unveil this new product. Would that have legs? Storytelling happens in print.

Storytelling 60

Storytelling Corporate Trade Shows Product Launch 60

Onclusive

MARCH 18, 2021

Be honest: how often have you presented a report on the results of and next steps from the past month or quarter of public relations and communications work without knowing who was going to see it? Even if it’s not a direct match, be able to roll-up communications goals into the company business strategy and its corporate reputation.

Measurement 195

Measurement Report Reputation Analysis 195

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. Hence my preference for Earnshaw’s focus on building better relationships employees rather than seeing them as an audience for internal communications.

Employee 77

Employee How To Internal International 77

Maxim Behar

MARCH 26, 2024

How many vacation days do employees have in your company? We manage the only private and fully licensed college for public communications in Bulgaria - M3 College - and every new colleague immediately gets free access to all the video presentations and lectures there. Do you organize team-building activities for your employees?

Groups 105

Groups Communications System Employee 105

Mark My Words

MARCH 10, 2023

The Guardian The BBC’s decision to take Gary Lineker off air leaves its most outspoken personality with a potentially career-defining decision, as the corporation looks to risk its reputation to make a public example of one of its biggest stars. Lineker, who has more than 10 million social media followers, faces a dilemma.

Social Media 60

Social Media Policies Government Media 60

Stephen Waddington

JULY 3, 2022

The role of professional communications in the manipulation of data in sustainability reporting was the topic of a presentation by researchers from IULM, Italy. It demonstrated how corporate communicators distorted graphics in order to data in a favourable way. Several presentations at BledCom addressed these topics.

Communications 129

Communications Software Study Internal 129

Buchanan PR

APRIL 12, 2023

The EPA (Environmental Protection Agency) defines sustainability as attempting “to create and maintain the conditions under which humans and nature can exist in productive harmony to support present and future generations.” In a corporate context, this refers to sustainable business strategies for long-term stakeholder value.

Publicity 79

Publicity Meeting Policies Employee 79