Remove Corporate Remove Ethics Remove Handbook
article thumbnail

Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work?

Ethics 92
article thumbnail

Amazon case study: Should rank-and-file employees be speaking on behalf of brands?

Communications Conversations

According to Amazon’s Corporate Governance page , “In performing their job duties, Amazon.com employees should always act lawfully, ethically, and in the best interests of Amazon.com.” ” After all, we were trained to control and shape the corporate message strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful.

Ethics 40
article thumbnail

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful.

Ethics 40
article thumbnail

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful.

Ethics 40
article thumbnail

Maximising resilience of health and well-being assets in crisis situations

PR Conversations

Or the crisis plan is siloed in some hidden corporate corner completely out of date. See: The Handbook of Salutogenesis by Mittelmark et al (2017).] The diagram below highlights a number of relevant ‘assets’, many of which I’ve come across within the career literature where the concept of resilience is also discussed.

Crisis 63
article thumbnail

A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. Other challenges include ethics, power, propaganda and Western bias.