ImPRessions - Crenshaw Communications

JUNE 28, 2022

When there are fewer layers within the corporate structure, it’s easier to move up. What’s the point of international offices or new services if they’re discouraged from spending time on client business due to internal competition or fiscal pressure? Entrepreneurial spirit. Unvarnished advice. Value for money.

Agency 351

Agency Creativity Corporate Internal 351

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

Onclusive

JANUARY 25, 2019

Whether you’re looking to submit a proposal to speak, nominate a colleague’s work for an award, or attend a conference to sharpen your skills, this curated round-up of events will help. International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference.

Conference 256

Conference Content Marketing Marketing Internal 256

ImPRessions - Crenshaw Communications

MARCH 7, 2018

If the demonstration had been a true grassroots protest instead of a staged event for cameras, the American Tobacco Company would still have profited. An insincere or shallow corporate social responsibility program is usually easy to spot, and the public will call BS. 21 st Century Social Marketing.

Corporate 189

Corporate Newspapers Government Company 189

Onclusive

NOVEMBER 29, 2017

Whether you’re looking to submit a proposal to speak, nominate a colleague’s work for an award, or attend a conference to sharpen your skills, this curated round-up of events will help. Now entering its 19th year, the PRWeek Awards are one of PR’s most prestigious events. PRWeek Awards. Date: March 15, 2018. Hashtag: #PRWeekAwards.

Conference 210

Conference Content Marketing Marketing Education 210

Melissa Agnes

APRIL 9, 2018

But upon initial assessment, they aren’t the right group, in and of themselves, to determine whether the incident constitutes a corporate crisis. The post Free Resource to Help Your Team Assess and Escalate (or not) a Negative Event appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

Resources 180

Resources Crisis Management Crisis Government 180

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. By the same token, an internal executive may think PR content should look and feel like advertising or sales materials. Again, communication is key. . It’s PR, not ER.

Publicity 334

Publicity How To Agency Product Launch 334

PRSay

SEPTEMBER 20, 2019

Fortunately, your corporate communications team can kindle that love. By connecting employees to the company’s core message — and inspiring a belief in the organization’s mission — internal communicators will help create purpose-driven employees. So, how do you incorporate internal communications into your brand marketing strategy?

Internal 139

Internal International Communications Strategy 139

Onclusive

FEBRUARY 28, 2022

According to the AMEC (International Association for the Measurement and Evaluation of Communication) Integrated Evaluation Framework guidelines, planning ahead begins by asking two “big picture” questions: What is the human problem you’re trying to solve?

Measurement 368

Measurement Guidelines Data Education 368

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital.

Trends 199

Trends Corporate Employee Analysis 199

Remote PR Jobs

SEPTEMBER 27, 2024

Internal Review and Feedback Internally reviewing the performance of your press release campaign is vital for refining future strategies and enhancing overall effectiveness. Stakeholder Feedback: Gather insights from key stakeholders, including executives and other internal team members.

Crisis Management 264

Crisis Management Analytics Radio Analysis 264

Onclusive

DECEMBER 16, 2020

At the same time, it is clear that this year has made a long-term mark on trends such as remote working, virtual events and other types of virtual collaboration, which are expected to continue and evolve. Keeping this remote workforce engaged is a new challenge, which will require unprecedented involvement by corporate communications.

Industry 221

Industry Content Marketing Corporate Analytics 221

Onclusive

OCTOBER 5, 2023

We have a rich database of 120,000+ news items and events. As well as aligning your agenda with external chatter, you can ensure everyone internally has visibility of your corporate events and comms distribution.

Internal 195

Internal International Corporate Meeting 195

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Crisis Communications Reputation 195

5W PR

APRIL 26, 2021

However, several tragic 2020 events have accelerated calls for diversity and inclusion (D&I) and with that have also come moves to improve the corporate culture in many organizations. What Makes For Good Corporate Culture? For many observers, good corporate culture is also about employee empowerment and engagement.

Corporate 88

Corporate Employee B2C Internal 88

ImPRessions - Crenshaw Communications

MARCH 21, 2019

Winning unpaid speaking engagements at industry events carries added prestige over sponsored, so they can be worth the extra effort. Create your own event. By creating its own conference or other media event, a company can make an even more emphatic statement of its values and mission. Corporate activism.

Company 174

Company Conference Corporate Leadership 174

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. Reputation’s soaring value is good news for PR and corporate communications professionals. In fact, the 2017 U.S.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Polaris

NOVEMBER 20, 2014

He posted the event information on Facebook, and it eventually made its way to the front page of Reddit. He also addressed the Cannes Lions International Advertising Festival. Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob.

Storytelling 199

Storytelling Reddit Video Creativity 199

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis. These were maintained throughout the lockdown.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

JUNE 12, 2018

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee urged Rockefeller to visit aggrieved coal miners and make a public event out of the outreach. But Edelman really thrived later when his agency built a reputation for creating product marketing events and stunts.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Deirdre Breakenridge

SEPTEMBER 4, 2018

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. For me, one of the greatest parts about the internship culminated with attending the conference and the role I had in coordinating the event.

Publicity 150

Publicity Conference Film Advertising 150

Onclusive

FEBRUARY 17, 2021

Then, co-create your ideal working relationship by having conversations about: Roles and responsibilities of the internal communications team versus PR agency (e.g. As you’re setting your PR goals and success metrics, tie them to dollars and / or corporate reputation whenever possible. Reporting structure (e.g. who and how often).

Agency 51

Agency Measurement Resources Report 51

Bianchi Biz Blog

OCTOBER 28, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. As the capital of the country and one of the main economic hubs of Latin America, Mexico City attracts diverse industries with national and international companies. Corporate events.

Marketing 102

Marketing Crisis Local Internal 102

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

Stern + Associates

JULY 8, 2024

Companies are increasingly recognizing the value of cultivating internal expertise and thought leadership through a dedicated speakers bureau. This makes it easier for event organizers or internal teams to identify suitable speakers for specific opportunities. But are you clear on where your company needs to speak?

Corporate 62

Corporate Conference Internal International 62

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. Kathy: I am the SVP, Chief Marketing Officer at UL.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Business Wire

FEBRUARY 2, 2018

For PR pros, Facebook Live is a terrific way to supplement a product launch , to bring viewers to a hosted event , provide tips on how to maximize the use of your product , interview industry experts , provide market updates and more. Then identify those internal and external experts who can speak to the value of your organization.

Facebook 181

Facebook Community Advertising Advertising 181

ImPRessions - Crenshaw Communications

MAY 31, 2024

As I’ve outlined in previous posts , a corporate position on a social issue should be part of a fully developed plan , never a knee-jerk response to an event or question. Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation. Set priorities.

Trends 203

Trends How To Ethics Reputation 203

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. We are an award-winning creative agency with a track record of success helping national and international brands to grow awareness and build profile.

Radio 84

Radio Sports Marketing Local 84

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.”

Video 149

Video Case Study Agriculture B2B 149

Deirdre Breakenridge

FEBRUARY 13, 2015

Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT. Anneliz Hannan is a corporate communications professional with strong advocacy qualities and analytic acumen. Event PR 2.0 Our panelists include: Dana Lewis ( @DanaMLewis ).

Healthcare 150

Healthcare Community Twitter Communications 150

Prakkypedia

MARCH 1, 2020

It’s one of my favourite events of the year this Friday – the International Women’s Day breakfast at the Adelaide Convention Centre, which always attracts thousands of people and has my head spinning with how many I could say “hello” to. “Hello, have we met?”. That’s right – the dreaded “working the room”. Offer your business card.

Groups 186

Groups Pitching Internal International 186

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. At times like these, it may help to take a breath, look back in time and consider the activist roots of the PR profession.

System 190

System Public Affairs Employee Nonprofit 190

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. It became a much talked about event; it was fun; and fit right in with the ethos of the Wonka brand.

Tools 170

Tools Government Crisis Public Affairs 170

Deirdre Breakenridge

JUNE 8, 2016

She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences. Sabrina joined HBO as an intern for her department in 2014 and they haven’t been able to get rid of her since. Margaret DeJesus : Margaret DeJesus, M.S.,

Social Media 150

Social Media Pitching How To Media 150

PRSay

NOVEMBER 10, 2022

In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. Creative PR, media and internal communicators are qualified to create campaigns based on acts of kindness; communications that go deeper into the human heart. What would a successful campaign look like?

Employee 156

Employee Crisis Reputation Creativity 156

ImPRessions - Crenshaw Communications

JUNE 20, 2023

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. A striking surge in adtech’s prominence at this global event. ” Okay, so maybe people aren’t shouting about tools and software for advertisers.

Creativity 156

Creativity Meeting Advertising Advertising 156