Mindful Marketing

JANUARY 12, 2019

Like other award programs, the Golden Globes features a preshow red carpet event during which the many talented people of television and film stroll in front of the media while slowing making their way into the Beverly Hilton Hotel. FIJIwatergirl.” But even if the photobombing was intentional, is there anything wrong with it?

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Film Viral Hotels Television 72

Mindful Marketing

OCTOBER 17, 2020

However, the video went viral, gaining over 46 million views and almost 8 million likes, while also grabbing mainstream media attention from the likes of CNN to NPR. The firm first did it’s homework and found that Apodaca wasn’t simply someone aiming for internet fame or a corporate payday.

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Consumer Viral Video Social Media 68

MaccaPR

MAY 28, 2015

AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. Yes, yes - of course, we’re talking truth in advertising, of all things, but consider: When consumers watch the film, ‘Avengers 2,’ they know that Robert Downey Jr can’t really fly. Why is this Hyundai spot so successful?”

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Film Marketing YouTube Advertising 48

PR Conversations

APRIL 27, 2015

Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. John’s, Newfoundland and Labrador.

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Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. John’s, Newfoundland and Labrador.

Film 40

Film Crisis Communications Ethics Crisis 40

MaccaPR

SEPTEMBER 13, 2016

Along with the term “non-denial denial” – coined by editor Ben Bradlee of the Washington Post to describe the Nixon Administration’s evasive responses during Watergate – corporate communicators should be wary of issuing what can only be called a non-apology apology. Lesson #3 – Apologize – No Really, Sincerely Apologize.

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Crisis Airlines Reputation Corporate 48

MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. Swift has carefully, methodically and brilliantly crafted a public persona designed to make you love her (or else). million viewers) into her confidence.

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Social Media Marketing Media YouTube 48

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Film photography emerged later that century; this would rule the industry for over a century until digital photography in the early part of the 21 st century. style vs substance.

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Ethics Communications Print Television 52