Prowly

APRIL 11, 2025

The phrase "brand reputation management" sounds like corporate buzzword soup to most people, but chances are it's probably something that's on your mind every day. However, with today's social media platforms and fast-spreading information, it can all go down in an instant (unless you take all the safety precautions you can).

Reputation 104

Reputation Measurement Report Branding 104

Mark My Words

JANUARY 24, 2025

Financial Times Celebrities and business executives worried about being cancelled over their words or actions will be able to take out insurance to deal with the fallout of being caught up in a social media-fuelled culture war. Social media turbo charges any reaction and spreads it around the world in seconds, Borkowski said.

Insurance 60

Insurance Insurance Policies Crisis Management 60

Cision

NOVEMBER 29, 2017

The Social Butterfly. For the socially-savvy company, with a strong presence on social platforms, you may want to direct readers to your social media channels to find out more info and encourage interested audiences to connect on a more personal level. Farmers Insurance : [link]. AutoNation, Inc. : [link].

Examples 167

Examples Insurance Insurance Fashion 167

Cision

SEPTEMBER 23, 2016

Today, Gabriel covers business, technology, and IT as a freelancer and regularly contributes to BAI Banking Strategies, Channel Partners Online and Insurance Networking News. Do you use social media like Twitter or Facebook to gather leads and story ideas? For Channel Partners Online, all things channel are of interest.

Technology 120

Technology Pitching Insurance Insurance 120

PRSay

JULY 2, 2019

Here are some tips on how to stand out on social media without losing your cool. A good starting point for any brand trying to address customer issues or acknowledge the value they’ve added to someone’s life is to drop the stale, corporate lingo and go for something approachable and friendly. Be genuine.

Branding 141

Branding Brand Insurance Insurance 141

wiredPRworks

APRIL 9, 2018

Wondering how social selling training for insurance agents and financial advisors really works - and how it can work for you to attract leads, convert sales and build referrals? Register for “Ultimate Social Selling Webinar for Insurance Pros” today! . 78% outsell peers who don’t use social media.

Insurance 45

Insurance Insurance Financial Training 45

ImPRessions - Crenshaw Communications

JUNE 28, 2017

In fact, happy news is a main driver for social media sharing. While Uber has struggled with reputation setbacks, culminating in the resignation of its CEO last week, Lyft has quietly kept to itself, plotting a successful path as the “friendly, laid-back alternative to Uber’s cutthroat corporate ethos.”

Airlines 147

Airlines Insurance Insurance Exercises 147

Melissa Agnes

FEBRUARY 16, 2016

Following is a play-by-play of what you can – and should – do now, to ensure successful crisis communications in the event of a corporate crisis. This list will not only serve as a crisis communications check list, but it will also serve as a type of insurance for your organization. Step 1: Identify your stakeholders.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Communications Conversations

JANUARY 30, 2018

Other than Instagram, what’s the hottest social media platform in 2018? As I’ve talked about before, the benefits of execs using their LinkedIn profiles as brand platforms are significant: LinkedIn Published posts are often seen as more authentic than traditional corporate communications channels (read: email, intranet).

LinkedIn 129

LinkedIn Insurance Insurance Employee 129

Melissa Agnes

FEBRUARY 10, 2015

For example: Do you have a database of your customers, clients, members or other stakeholders’ confidential information (be it their name, social security number / social insurance number, home address, phone number, banking information, etc.)? Step 3: Make sure your social media team is ready.

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

wiredPRworks

SEPTEMBER 21, 2017

Where can you find a digital marketing transformation webinar for insurance sales rep pros? According to an AMA study, marketers’ top three least confident areas include: 33% Senior management sufficiently understands social and digital marketing. at Social Media Week Berlin. You’re not alone.

Insurance 40

Insurance Insurance Marketing Conference 40

Stern + Associates

MAY 1, 2023

The average person doesn’t like a “faceless corporation.” Simply laying low may work for awhile, but offers little insurance against a more popular, visible competitor. That phrase – which could also apply to private and smaller companies rather than just the mega corps – may be a cliché but is essentially true.

Strategy 118

Strategy Company Communications Insurance 118

Reputation Us

JANUARY 23, 2025

The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputation management. Reputation is now an insurable risk that businesses must proactively address. Reputation is now an insurable risk that businesses must proactively address.

Reputation 78

Reputation Crisis Insurance Insurance 78

The Stalwart Blog

MARCH 12, 2020

Many folks will find themselves out of a good chunk of money because insurance policies and cancellation policies won’t cover the entire bill. A great deal of animosity will start to develop that will spill over into social media and news articles, putting organizations in a tough spot.

Crisis 78

Crisis Insurance Insurance Policies 78

The Hoffman Agency

MARCH 10, 2017

When you think of brands that are absolutely crushing it on social media, the top 10 names (or 20) you think of are probably B2C, so there is little to no point in B2B companies embarking on them, right? So, here’s how B2B companies can refine their social media strategies to do just that: 1. Curating content.

B2B 49

B2B Social Media Strategy Media 49

Cision

MARCH 1, 2016

A 2014 article in the Journal of Developmental Entrepreneurship poses an interesting question: although “social media” is an umbrella term used to describe an array of applications, how many do PR practitioners actually use/put a value on? “Crisis Communications and Social Media: The Game Just Got Tougher.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Communications Conversations

SEPTEMBER 9, 2014

You’re currently the senior social media manager at Life Time Fitness where you work with two of my good friends–Tony Saucier and Natalie Bushaw. It’s your first corporate job after years on the agency side. I’m newish to the corporate world, but I do believe that agency experience does everybody good.

Energy 128

Energy Corporate Agency Insurance 128

Mindful Marketing

APRIL 23, 2023

Insurance companies like Aflac, Geico, and Progressive are well-known for luring consumers with levity via advertising slapstick, usually at the expense of their own corporate characters: Duck, Gecko, and Flo. Wendy’s has long been known for using social media to spar with its burger competitors.

Insurance 100

Insurance Insurance Social Media Comparison 100

Mark My Words

JULY 26, 2023

We live in a corporate world now and raising money, getting insurance, all those other factors exist on social media, where mainstream media has not got the same power.” To be that iconic actor who has oodles of talent to regain his position as one of the A-listers of Hollywood? “Sadly not.

Insurance 60

Insurance Insurance Interviews Corporate 60

Communications Conversations

JANUARY 15, 2019

But, the notion of the social CEO has really never taken off. I’ve noticed some stats and numbers recently that lead me to believe 2019 may be the start to more CEOs embracing social media. Consider a recent BRANDFog survey that found 78% of people prefer to work for a company whose leadership is active on social media.

Government 74

Government Employee LinkedIn Insurance 74

Beyond PR

NOVEMBER 30, 2017

The Social Butterfly. For the socially-savvy company, with a strong presence on social platforms, you may want to direct readers to your social media channels to find out more info and encourage interested audiences to connect on a more personal level. Farmers Insurance : [link]. AutoNation, Inc. : [link].

Examples 65

Examples Insurance Insurance Fashion 65

Presspage

FEBRUARY 8, 2024

This is also a great way for companies to position themselves as leaders in sustainability, social impact, and robust governance, aspects that could ultimately form the basis of a responsible brand narrative. Aside from this achievement, the release also explained the company’s ESG focus and its Climate Action Plan.

Report 109

Report Government Financial Trends 109

Communications Conversations

JANUARY 13, 2017

So basically, I’m building on the work I’ve been leading in social media for the company over the last four years, but now shifting my focus to solely be digital, including taking on the role of editor of Blue Cross’ new corporate blog ( www.blog.bluecrossmn.com ). We have to be human with our social media followers.

Insurance 60

Insurance Insurance Social Media Corporate 60

wiredPRworks

JANUARY 3, 2018

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

Trends 40

Trends Insurance Insurance Marketing 40

Communications Conversations

JANUARY 12, 2021

I’ve been publishing it now for six years ( here was the first post ) and it’s been a fantastic way for me to meet new people in the worlds of PR, marketing and social media. Brian Grace, Nationwide Insurance. I’ve long been intrigued by some of the work Rosedale is doing with influencers and social media.

Banking 78

Banking Sports Meeting Insurance 78

Presspage

FEBRUARY 8, 2024

This is also a great way for companies to position themselves as leaders in sustainability, social impact, and robust governance, aspects that could ultimately form the basis of a responsible brand narrative. Aside from this achievement, the release also explained the companys ESG focus and its Climate Action Plan.

Report 78

Report Government Financial Trends 78

Sword and the Script

JANUARY 14, 2020

It’s feasible, your car seat could potentially catalog how much you weight and report that data to your health insurer – or anyone else willing to pay for the data. I’m the senior director of communications, responsible for external communications to members, non-members and media on behalf of the organization.

Marketing 81

Marketing Data Wireless Industry 81

Stuart Bruce

MARCH 16, 2015

Several, but not all of these organisations, also offer benefits such as template contracts, discounted business and professional indemnity insurance, limited free legal advice and discounts on a range of other services. CIPR corporate communications Ethics PRCA public relations' Membership benefits for PR professionals.

Publicity 60

Publicity Ethics Insurance Insurance 60

MaccaPR

JUNE 12, 2024

Nicole Garrison, Senior Director of Employer Brand and Marketing for RBC To find out for you, we enjoyed a lively interview with Minnesota-based Nicole Garrison, the former Vice President of Corporate Public Relations for U.S. Yes, pay and other compensation, health and dental insurance, bonuses, and retirement plans matter.

Interviews 62

Interviews Branding Brand Employee 62

Waxing UnLyrical

MAY 18, 2015

How to Become a Leader in Your Industry Using Social Media. Building a lasting quality reputation through content marketing and social media takes consistent, concerted effort.” area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Leadership 40

Leadership Insurance Insurance Community 40

Waxing UnLyrical

NOVEMBER 14, 2016

Why do you care about Social PR? In today’s society, news comes to us very quickly through social media platforms such as Facebook, Twitter, and the Internet. I plan on using the Social PR Virtuoso Master Course as my guide when I land my first entry-level PR position. You can check out my PR portfolio at [link].

Insurance 40

Insurance Insurance Course Television 40

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. You’ve obviously got to have really good social listening. Thank you so much for the opportunity.

Enterprise 70

Enterprise Ethics Engineering Technology 70

David PR Group

JANUARY 4, 2016

One thing that I often hear from executives is that they want to improve their corporate communications, marketing and public relations, but they don’t know where to start. Perhaps the conversation begins with an executive saying they want a presence on social media, or they want to blog, or they just want to “get their name out there.”

Strategy 40

Strategy Communications Real Estate Insurance 40

Maxim Behar

SEPTEMBER 27, 2022

And the whole society must teach this generation that it must work very hard according to corporate standards, be very responsible, i.e., things that are missing as a value system in them. Well, now we communicate with them every day on social media. I say it with the best wishes, it happened as it happened.

Government 52

Government Tourism Ethics System 52

Prohibition

DECEMBER 13, 2021

According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. Or it could be a production, financial or management failure that causes a corporate crisis for your business.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Ethical Voices

JUNE 12, 2023

So even from a social psych perspective, being able to help people visualize a concept is more important than using the lofty words that we’ve gotten very much used to using. I actually blame social media for that because I think we’ve gotten very used to trying to distill our ideas into 180 characters or less.

Ethics 72

Ethics Storytelling Communications Training 72

Sword and the Script

JUNE 21, 2016

For example, an enterprise software vendor I engaged had a large deal with an insurance vendor that had been pending for an extended period. When we closed another deal with different insurance vendor, we quickly published a press release announcing the new customer in the insurance space. 7 PR, Content Marketing and.

Insurance 78

Insurance Insurance B2B Corporate 78