Stephen Waddington

MAY 4, 2021

As society emerges from the pandemic, the need to measure corporate performance against broader metrics is an issue rising up the corporate agenda. Research published by Vuelio highlights the growing awareness of ESG as a corporate issue but also the opportunity for further education.

Publicity 197

Publicity Government Corporate Financial 197

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

JUNE 15, 2021

And we have a new President and new leadership in Congress. For corporate communicators, Pride in 2021 can seem confusing and challenging. Take action to make sure your policies are LGBTQ-affirming for both employees and customers. Well, COVID-19 of course. Pride is a celebration, yes, but it started as a protest.

Employee 202

Employee Community Leadership Enterprise 202

PRSay

APRIL 5, 2021

As companies reevaluate their role in the political sphere, a new report by The Conference Board highlights considerations and best practices regarding corporate political activity. Recommendations and insights for what’s ahead on corporate political activity include: Prepare for backlash. Simplify political activity.

Report 176

Report Company Government Conference 176

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

Thought leadership content is persuasive. In two randomized experiments involving both the general public and so-called “elites”, researchers found that op-ed content had a measurable and lasting effect on people’s views among both the general public and policy experts. Earned media offers credibility.

SEO 227

SEO Agency Policies Reputation 227

PRSay

JUNE 15, 2022

Indeed, we’ve entered a new era of expectations for corporate and organizational LGBTQ engagement. Corporate social responsibility that is inclusive of LGBTQ advocacy is no longer just a buzzword; it’s an obligation and an expectation. Now: Supporting LGBTQ organizations financially and vocally year-round.

Policies 166

Policies Community Corporate Enterprise 166

Mark My Words

MAY 20, 2020

Leadership once associated and celebrated for being able to create order from chaos, will now be applauded for thriving in it, with policies, that back in February would have seemed unworkable, now the norm. Not so long ago leaders and corporations could hide behind expensive public image campaigns.

Leadership 60

Leadership Policies Corporate Social Media 60

Landis PR

FEBRUARY 26, 2024

Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Strategic communication is at the heart of influencing policy. For the original blog, please visit here.

Policies 59

Policies Publicity Community Construction 59

PRSay

JUNE 4, 2024

At the corporate level, it looks like the insurance company that offers equal benefits and access to promotions to every employee and that doesn’t just have an LGBTQ ERG, but actually listens to and acts on its recommendations. And it acts like the straight U.S.

Government 209

Government Employee Insurance Insurance 209

Ethical Voices

APRIL 2, 2024

They wound up issuing a dead issuance policy. That policy is still in effect, and it’s something that would restrict people from doing those unethical and illegal things in the future. When you realize there’s been an ethical (and criminal) misstep in this case, what do people need to look at when creating a policy ?

Policies 63

Policies Ethics Government Leadership 63

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

Still, companies are dragging their feet in this aspect of corporate communications. One of the reasons for the corporate reticence may be the overabundance of tech comms tool choices. The days of leadership announcing new policies with a memo or email are over. 60% of employers have no long term IC strategy or vision.

Internal 147

Internal International Employee Mobile 147

ImPRessions - Crenshaw Communications

JULY 24, 2018

The first half of 2018 has seen some remarkable corporate PR maneuvers. WeWork: virtue signaling or corporate activism? Instead, the agile response expressed corporate values without much risk. In many cases, well-known companies have come up with creative ways to take a stand or respond to a public challenge.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. None of these policies are the sign of a weak, unsuccessful leader. Show me the money! A ‘carrick’?

Leadership 71

Leadership Employee Reputation Hotels 71

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. What follows is a leadership struggle as Denzel’s character tries to have the order retracted.

Tools 170

Tools Government Crisis Public Affairs 170

PRSay

MARCH 6, 2020

Keeping your employees, clients and customers informed will help keep the focus on what’s currently happening and allow you to tailor your strategy as new developments occur, such as changing work-from-home policies or curtailing nonessential business travel — steps that corporations from Facebook to Microsoft have already taken.

Communications 212

Communications Employee Crisis Policies 212

PRSay

JULY 1, 2022

Regarding public policy, the notion that CEOs would take or have to take stands on issues such as LGBTQ rights, climate change and racial and gender diversity would have been unthinkable 55 years ago.

Handbook 192

Handbook Publicity Newspapers Television 192

PRSay

MAY 25, 2021

And it is crucial that we communicate to corporate leaders how DE&I affects the bottom line. We can help company leaders change policies and procedures to reflect DE&I. As PR professionals, we understand that communication influences every aspect of a company.

Training 193

Training Policies Study Community 193

PRSay

MAY 26, 2020

vice president of strategic marketing, northern region, for RWJBarnabas Health, a network of health care providers in New Jersey, said the system is beginning to reopen services in keeping with the governor’s executive order, as well as public health guidance and regulatory policies. Dennis Wilson, Jr., Photo credit: pop tika.

Communications 192

Communications Crisis System Healthcare 192

Cision

FEBRUARY 11, 2016

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. The streaming media company first announced its extensive parental leave policy last summer. As the topic continues to trend, so does the company’s media coverage.

How To 120

How To Media Employee Policies 120

PRSay

JULY 14, 2020

Should corporate leaders share their own beliefs? But for my team at MediaSource , transparency has been the best policy. I immediately told my leadership team and informed my staff, letting everyone know how I would be running the company and the things that would and would not be changing.

System 158

System Community Social Media Employee 158

Wadds Inc.

MAY 14, 2024

In a comprehensive review of major reports on global risk, Rod Cartwright emphasises the complex challenges facing organisations and highlights opportunities for corporate communicators. Rod Cartwright has reviewed eight reports on global risk over the past 12 months. The next two years are going to be tough.

Corporate 52

Corporate Communications Crisis Policies 52

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. Do you have the right policies and plans in place to turn adversity into advantage?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

PRSay

DECEMBER 16, 2022

Losing yourself to fit in is often rewarded in the corporate world, but the pose can be draining, Osako said. She contacted UCLA’s alumni network and was introduced to a speechwriter who gave Osako her first exposure to corporate communications. But he told her she was a soldier in the corporate world, not a leader.

Corporate 68

Corporate Telecommunications Airlines Policies 68

Agility PR Solutions

JULY 11, 2022

With diversity and DEI issues tasking a front seat in business, new research from corporate leadership data solutions firm Equilar and the HR Policy Association finds a renewed push to increase diversity in management, along with a focus on diversity, equity and inclusion in employee engagement surveys—and a belief in the importance of tying executive (..)

Company 78

Company Policies Survey Leadership 78

PRSay

JANUARY 13, 2021

HR policies, procedures, training. Manager, tasks, policy, procedure. Corporate video views and duration (compared to video length). Here are some of the most common communication sender areas. Organizational strategy, financial performance, executive communications. Brand and business, company news, customer stories.

International 189

International Internal Data Communications 189

PRSay

APRIL 15, 2021

” — Dave Samson, Global Vice Chairman, Corporate Affairs, Edelman . The truth is, companies have always weighed in on governmental policies, but it was done by backroom lobbyists for the sole benefit of the company. ” — Kevin Waetke, APR, Fellow PRSA, Associate Vice President, Corporate Marketing, Sammons Financial Group.

Company 146

Company Employee Internal International 146

Stern + Associates

AUGUST 20, 2024

An always provocative technology commentator, AI pioneer Gary Marcus presents a no-holds-barred analysis of how AI is being used – and how it can be abused – by corporations and policymakers alike. This indispensable primer provides a coherent framework for ensuring data rights, effective oversight, practical financial policies and more.

Case Study 113

Case Study Handbook Technology Policies 113

Cision

SEPTEMBER 23, 2016

“Thought leadership” pitches on emerging technologies in the financial services sector are also welcome. For BAI Banking Strategies, it’s pitches where an end user will go on record or “thought leadership” on technologies affecting banks/banking. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020). Unfortunately, says Steven E.

Policies 100

Policies Energy Government Crisis 100

Ishmael's Corner

DECEMBER 7, 2014

This is a big deal because the Techmeme algorithm essentially offers a surrogate for thought leadership in the tech sector. Drilling down to the White House-created content, the press backgrounder reads like journalism starting with the absence of superlatives in the headline, “Strengthening Community Policy.”. 5 and Dec.

Journalism 108

Journalism Local Storytelling Policies 108

Bianchi Biz Blog

FEBRUARY 1, 2024

Tokyo’s government actively fosters a business-friendly environment through supportive policies, promoting entrepreneurship, innovation, and foreign investment. Key expertise of Integrate Communications We have branding, B2B and corporate PR as major expertise in tech, automobile and food industries.

Marketing 108

Marketing Newspapers Print Corporate 108

PRSay

SEPTEMBER 18, 2020

Not understanding the corporate world, she said, “Fine. Dick Martin was executive vice president of public relations for AT&T and a member of the company’s most senior policy committee from 1997-2003, capping a 33-year career with the company. What kind of change? Is the salary different?”. “No, No, same salary,” he said.

eBook 187

eBook Policies Government Engineering 187

Burrelles Fresh Ideas

MAY 21, 2024

Additionally, the intangible nature of mental health poses unique difficulties in measuring progress and ROI, further complicating efforts to secure buy-in from senior leadership. The challenges are multifaceted and include ingrained cultural norms, fear of stigma, lack of resources, and uncertainty about where to begin.

Employee 97

Employee Pinterest Resources System 97

Institute for Public Relations

FEBRUARY 15, 2023

This summary is provided by the IPR Organizational Communication Research Center Summary Concepts related to political correctness have begun to influence organizational policy. For instance, implicit bias training, designed to address inadvertent behaviors that could cause offense in the workplace, has been implemented in major corporations.

Policies 40

Policies Creativity Training Corporate 40

ImPRessions - Crenshaw Communications

MAY 15, 2018

First statements say a lot about what a brand stands for, and they reflect on the quality of its leadership. Facebook’s first instinct was to claim it was a victim of Cambridge Analytica’s mistake and to deflect with a series of privacy policy changes. Five crisis PR first responses. Facebook dodges blame.

Crisis 136

Crisis Privacy Airlines Facebook 136

Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 147

Employee Print Writing Survey 147

PRSay

OCTOBER 25, 2017

3 Ways to Maintain Control of Your Corporate Social Media. According to the presenters, only one-third of employees have been trained by their companies on official social media policies. Corporate leaders need to guide their workers on how they should (and should not) represent their brand their online. Prepare in advance.

Social Media 120

Social Media Conference Media Corporate 120