Onclusive

OCTOBER 28, 2021

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

Doctor Spin

MARCH 19, 2023

Measuring communications is a critical task for PR professionals. However, the focus on output often precedes strategic choices in what to measure. However, the golden rule of measuring communications is that the choice of metrics has a more significant impact than whatever actions are taken on the measurement’s output.

Measurement 52

Measurement Communications Wikipedia Social Media 52

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. When it comes to our digital work, we excel in complex and hard-to-reach audiences. .

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Wadds Inc.

MAY 1, 2024

Large language models (LLMs) such as Claude, Gemini and ChatGPT are only as good as their training data, which is often sourced from large chunks of the internet, Google Books and Wikipedia. The ethical challenge for brands and corporate communications is significant. ”

Training 59

Training Survey Data Wikipedia 59

Communications Conversations

MAY 22, 2018

” According to Wikipedia, an “Employer brand” is the reputation of an employer, and its value proposition to its employees, as opposed to its more general corporate brand reputation and value proposition to customers. We know how to measure success. We know how to conduct audience research.

Communications 83

Communications Brand Branding Wikipedia 83

Sword and the Script

AUGUST 13, 2019

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. based provider of briefings for corporate and government executives, for $71.8 9) June 19, 2017: Capital Acquisition Corporation III. Some articles I’ve read cite 11 acquisitions in its recent history.

Technology 12

Technology Company Software Marketing 12

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. If you aren''t already, please become a MaccaPR subscriber today (form is at the top of the page).

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48