PRSay

MAY 3, 2023

Factors that influence corporate reputation are more complex and varied today than even five years ago. Communicators and investors agree that customer surveys are an important way to measure corporate reputation, the report finds. According to the study, business performance remains a significant factor in corporate reputation.

Reputation 164

Reputation Corporate Report Employee 164

Stuart Bruce

OCTOBER 7, 2023

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 103

Corporate Technology Study Communications 103

Reputation Us

FEBRUARY 27, 2024

PART 2 (of 5) – Reputation Value and Risk Insurance companies increasingly recognizing a solid corporate reputation as a valuable and insurable asset. Risky Value So how do you determine the value of your corporate reputation in order to mitigate potential risk to it? Your company’s good name is one of your greatest assets.

Reputation 78

Reputation Corporate Insurance Insurance 78

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Those blogs probably drive organic traffic to their corporate sites (a huge goal, I’m sure).

Blogging 109

Blogging Corporate Survey Interviews 109

Agility PR Solutions

JANUARY 16, 2022

Mixing business and politics these days is akin to walking through a minefield—and in 2021, corporate political action committees (PACs) suspended contributions and reassessed their policies. A new survey by The Conference Board reveals the environment for […].

Corporate 148

Corporate Policies Conference Survey 148

Institute for Public Relations

APRIL 28, 2023

USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— — 509 U.S. — 509 U.S.

Corporate 59

Corporate Reputation Survey Financial 59

Institute for Public Relations

APRIL 30, 2024

This summary is provided by the IPR Center for Diversity, Equity and Inclusion The USC Annenberg Center for Public Relations analyzed the perceptions of corporate activism in the public relations industry and beyond. 20 – … Continue reading How Should Corporations Respond to Social Issues?

Corporate 52

Corporate Survey Employee Consumer 52

Agility PR Solutions

DECEMBER 7, 2021

ESG is quickly becoming a critical corporate mandate; this new research from International Data Corporation (IDC) shows that environmental, social, and governance issues have become a CEO-level topic for organizations worldwide.

Corporate 142

Corporate Enterprise Government Survey 142

Reputation Us

SEPTEMBER 11, 2019

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation. The post Linking Cybersecurity and Corporate Reputation. Survey Results Coming Soon! More information is available at dhmresearch.com.

Survey 74

Survey Reputation Corporate Banking 74

Agility PR Solutions

MAY 22, 2022

According to a survey from The Conference Board released earlier this year, fully two-thirds of companies found the environment for corporate political activity to be challenging to extremely challenging.

Corporate 146

Corporate Company Strategy Conference 146

Sword and the Script

MARCH 10, 2019

Corporate communications departments are taking more work in-house. Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). This year’s survey polled 223 communications and public relations (PR) professionals.

Survey 97

Survey Media Relations Corporate Communications 97

Sword and the Script

FEBRUARY 16, 2021

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. Both media and government were labeled – by survey responses – as unethical and less competent.

Government 138

Government Survey Ethics Media 138

Sword and the Script

AUGUST 1, 2022

The volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey, which is being released today. We were joined in fielding and analyzing the survey this year by five contributors including: Gini Dietrich , Founder & CEO, Spin Sucks.

Survey 130

Survey Communications Measurement International 130

Institute for Public Relations

MARCH 19, 2024

An online survey of 2,004 full-time employed adults in the U.S. 80% of Gen Z respondents described their … Continue reading Do Employee and Corporate Values Align? This summary is provided by the IPR Organizational Communication Research Center Integral analyzed the current state of the U.S. was conducted from June 13 – 26, 2023.

Employee 52

Employee Corporate Survey Communications 52

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. This is dangerous ground for companies managing their reputations.

Reputation 78

Reputation Corporate Survey Employee 78

Stephen Waddington

NOVEMBER 3, 2021

The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy. In late March the corporate workforce shifted from working in the office to home, and areas of the economy exposed to the virus such as entertainment, leisure, hospitality, and visitor attractions shut down.

Corporate 113

Corporate Communications Government Crisis 113

Reputation Us

FEBRUARY 21, 2023

The annual survey of more than 33,000 individuals in 28 countries seeks to understand the public’s perception of trust across different markets and demographics. Businesses must distribute trustworthy information, the survey found. But content also includes your press releases, corporate communications and annual report.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Institute for Public Relations

DECEMBER 5, 2022

A survey of 653 professionals directly involved in the planning, strategic development, implementation, or oversight of environmental sustainability goals and initiatives was conducted April 1–Sept. Honeywell examined the sentiment and progress of Environmental Sustainability (ES) initiatives on a global basis.

Corporate 52

Corporate Survey Blogging Publicity 52

Agility PR Solutions

FEBRUARY 13, 2023

A new survey results from The Conference Board ESG Center reveal that 78 percent of US corporations describe today’s political environment for companies as extremely challenging or very challenging—a huge increase from […] The post What role should Corporate America play in an increasingly challenging political environment?

Corporate 78

Corporate Conference Survey Branding 78

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. So, we conducted a consumer survey.

Survey 60

Survey How To Storytelling Corporate 60

Flack's Revenge

AUGUST 6, 2019

Sword & Script blogger Frank Strong wrote about the nuances of taking a stand , covering another Edelman study, and his own survey: A study by Edelman found… “64 percent of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.” And corporate persons are the most powerful people in our world.”.

Corporate 198

Corporate Brand Branding Agriculture 198

Sword and the Script

JUNE 20, 2023

A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find sources Too many organizations treat PR and social media as separate things. The latest 2023 State of Journalism survey by Muck Rack continues to reinforce this conclusion.

Twitter 128

Twitter Survey Journalism Social Media 128

Cision

SEPTEMBER 13, 2017

Refreshing your corporate image is sometimes necessary to inject fresh energy into your brand, as well as get people to see it with renewed interest. But you should never refresh your corporate image just for the sake of doing so without careful research. It can be helpful to survey this audience about your current branding.

Corporate 270

Corporate Brand Branding Guidelines 270

Wadds Inc.

MAY 1, 2024

AMEC, the International Association for Measurement and Evaluation of Communication, has launched a survey with the Press Database and Licensing Network (PDLN) and FIBEP to gather industry perspectives on these issues. “ The ethical challenge for brands and corporate communications is significant. ”

Training 59

Training Survey Data Wikipedia 59

Stephen Waddington

JULY 15, 2020

The CIPR of State of the Profession survey was concluded before lockdown. The 2020 CIPR State of the Profession survey is a time capsule. The field work, based on surveys from 1,300 practitioners, was completed on 27 January. My hunch is that the 2021 survey will tell a different story.

Survey 159

Survey Policies Crisis Community 159

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. Karen and Shonali were part of a group of six contributors to the survey and report. 2021 Strategic Communications Survey Final from Frank Strong.

Survey 117

Survey Communications Ethics Measurement 117

Reputation Us

APRIL 2, 2019

ReputationUs (RepUs) and DHM Research announced in a news release on April 3, 2019 the results from its inaugural study on the importance of corporate reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization. The post Survey appeared first on ReputationUs.

Survey 60

Survey Study Reputation Corporate 60

Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten.

Survey 94

Survey Industry Leadership Study 94

Sword and the Script

FEBRUARY 23, 2020

These are just a few of the questions on the 2020 JOTW Communications Survey questionnaire. The survey will take just a few minutes to complete. You can find the survey by accessing the following URL: [link]. Three years ago, we teamed up to begin fielding this survey. 3 Reasons to take the Survey.

Survey 85

Survey Public Affairs Corporate Trends 85

Reputation Us

JULY 13, 2021

Building and retaining a strong reputation continues to rank as one of the top assets in the corporate environment. CORPORATE REPUTATION IMPORTANCE. The Reputation Enhancement Plan is ultimately what you’re seeking when you originally asked, “Alexa: How do we improve our corporate reputation?”. Thanks Alexa!

Corporate 78

Corporate Reputation Analytics Survey 78

Reputation Us

JULY 13, 2021

Building and retaining a strong reputation continues to rank as one of the top assets in the corporate environment. CORPORATE REPUTATION IMPORTANCE. The Reputation Enhancement Plan is ultimately what you’re seeking when you originally asked, “Alexa: How do we improve our corporate reputation?”. Thanks Alexa!

Corporate 78

Corporate Reputation Analytics Survey 78

Sword and the Script

JUNE 25, 2020

We presented a sampling of the findings – along with analysis – from the 3 rd Annual JOTW Communications Survey for 2020. Here’s the recording: Also, see these pieces related to this year’s survey: PR Measurement: How is Communications Proving Value? The IABC Heritage Region recently hosted Ned Lundquist and I for a webinar.

Survey 78

Survey Communications Public Affairs Ethics 78

Institute for Public Relations

JULY 1, 2023

A national survey of 861 registered U.S. 54% of registered voters thought global … Continue reading Majority of Americans Think Corporations Should “Do More” about Climate Change → voters was conducted April 18 – May 1, 2023. Key findings include: 1.)

Corporate 52

Corporate Energy Policies Survey 52

Agility PR Solutions

JANUARY 13, 2021

A newly released executive survey from data-driven business transformation advisors NewVantage Partners of senior C-suite execs explores the topics of Big Data and Artificial Intelligence business adoption in 2021.

Big Data 103

Big Data Data Corporate Study 103

Sword and the Script

MAY 28, 2019

There’s a level of granularity that needs to be explored and that’s why I ran this survey late in 2018 – the aim was to conduct a deeper line of questioning. Some of the findings from the survey results included the following: 1) Most say brands should avoid politics. Click To Tweet. Do You Really Want Brands to Take a Stand?

Survey 124

Survey Brand Branding Analysis 124

Agility PR Solutions

FEBRUARY 10, 2021

The post How corporate boards are navigating governance challenges in the COVID era appeared first on Agility PR Solutions.

Government 86

Government Corporate Survey Crisis 86