ImPRessions - Crenshaw Communications

MARCH 13, 2018

Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital. You must assess a situation quickly and determine a course of action quickly, often ahead of all the facts being known. It’s not just press releases and media training.

Trends 199

Trends Corporate Employee Analysis 199

Onclusive

NOVEMBER 8, 2023

Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives. PR pros often review and edit when appropriate.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

NOVEMBER 2, 2017

Ongoing research on the student experience with the PRSA MBA/Business School Program course shows that the skills learned and the cases studied have had a positive impact; students report that they are applying the lessons in the workplace. This research by the PRSA MBA/Business School Program committee will also help refine the curriculum.

Communications 121

Communications Case Study Training Reputation 121

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Lets start with what crisis communication is. What is crisis communication? However, crisis comms isnt just about the actual communication part.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

ImPRessions - Crenshaw Communications

APRIL 10, 2018

Media training can be a useful communications tool, whether it be for national TV interviews or phone chats with small trade press. At least in an actual interview, there’s a chance for the CEO to seem like there’s blood coursing through his veins. He has clearly benefited from excellent media training.

Interviews 170

Interviews Media Training Training Video 170

Stuart Bruce

OCTOBER 6, 2016

In-house PR and communications people say they need more education and insight around social influencer outreach/engagement (31%); social network strategy (27%); and digital crisis management (27%). The areas where PR agency people want more training are SEO (38%); paid search (30%) and paid social media activity (26%).

Training 119

Training Digital PR Media Training Education 119

Onclusive

FEBRUARY 9, 2021

To achieve this goal, a strong PR agency partner will use a mix of communications strategies and tactics to help you better understand your audiences, contribute to and execute your strategic communications plan, and provide counsel around policy decisions, courses of action and messaging.

Agency 195

Agency Strategy Communications How To 195

ImPRessions - Crenshaw Communications

APRIL 11, 2024

The situation offers some real learnings for PR and communications professionals, especially those who specialize in media training. The great majority of those aware of President Ali’s interview will only have seen the two-minute clip that circulated on social media.

Interviews 193

Interviews How To Media Viral 193

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Communications Conversations

SEPTEMBER 10, 2020

Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. I spend a good chunk of my time on media relations and pitching. Part of this is media training our general managers, personal trainers and other experts to get them ready to go on camera.

Radio 167

Radio Journalism Interviews Energy 167

Cision

AUGUST 24, 2016

In this interview, Cheryl discusses the keys to maintaining your brand reputation, the challenges social media presents and how to keep your audience engaged. I was between jobs and taking an advertising and public relations certificate course at Northeastern University in the evenings, when I found a job listing with the City of Boston.

Social Media 120

Social Media Reputation Crisis Media Training 120

Stuart Bruce

MARCH 3, 2015

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified are budget management and crisis management.

Measurement 60

Measurement Communications Crisis Management Training 60

PRSay

JANUARY 9, 2024

A good training program will help presenters improve their skills. Not all presentation training is the same, of course. As you likely know, traditional media training and crisis training tend to focus on one spokesperson, usually the CEO, who is put through his or her paces in front of a group.

Training 103

Training Conference Meeting Technology 103

PRSay

JULY 10, 2019

You know the feeling when a sudden crisis hits. Here’s the staccato of thoughts that coursed through my head, all in a split second: Where is it? I boarded my connecting flight, eased into my aisle seat in row 25 and unzipped my bag to pull out my laptop. But it wasn’t there! Your brain goes into rapid-fire.

Pitching 139

Pitching Travel Airlines Writing 139

PRSay

SEPTEMBER 28, 2016

But before I made that transition, I took some public relations courses at a nearby university. My PRSA Chapter offers an eight-week intensive APR prep course, and within two weeks I could feel the old wheels spinning again. My career began in television news as a reporter and producer. Hey, I remember this!” I recall saying.

Television 60

Television Media Training Crisis Communications Course 60

PR in High Definition

FEBRUARY 22, 2017

Many – in an effort to escape the event horizon of the ever-shrinking media landscape – have moved away from earned channels entirely, to focus purely on consultancy services and the aforementioned owned and shared channels. In time, I hope that it becomes part and parcel of what we do as a matter of course, much like social media has.

SEO 76

SEO Engineering Google Content Marketing 76

MaccaPR

MAY 23, 2016

When you pitch a story, make sure you have a dependable source – which has been media trained – ready for an interview. Communicating During a Crisis. Having the media on your side can be especially important when dealing with a crisis situation.

Conference 80

Conference Healthcare Marketing Crisis 80

Cision

NOVEMBER 3, 2016

Of course, PR professionals have long been trained to be mindful of the consequences of unintended recipients of critical information, and they know how to counsel clients not to engage in the worn out ‘off the record’ argument. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

PR in High Definition

AUGUST 24, 2020

Communicating about company ethics can seem daunting but staying silent can be even more damaging – of course, it is essential to live up to the statements and do something too! Part of this will include media training any spokespeople before they begin posting on a social platform.

Social Media 86

Social Media Media Television Ethics 86

PR in High Definition

FEBRUARY 22, 2017

Many – in an effort to escape the event horizon of the ever-shrinking media landscape – have moved away from earned channels entirely, to focus purely on consultancy services and the aforementioned owned and shared channels. In time, I hope that it becomes part and parcel of what we do as a matter of course, much like social media has.

SEO 66

SEO Engineering Google Content Marketing 66

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. Get media training before you go live on radio or video. An original digital marketing thought leader, Barbara founded Social Media Club Chicago in 2008. People are listening, especially for good news.

Pitching 52

Pitching Radio Training Media Training 52

Critical Mention

OCTOBER 24, 2019

It provides helpful news for an array of professionals such as entrepreneurs (of course), franchises, small businesses and more. We exist to educate, inspire and celebrate forward-thinking communicators and brands through expert insight, job leads, agency directory, digital tools, courses and annual Bespoke Communication Awards program.

Blogging 68

Blogging Resources Education Creativity 68

PR for Anyone

SEPTEMBER 30, 2022

Of course the proposal scene when Andrew rents out Tiffany’s and lets Melanie pick her ring with all the staff swooning over her is a timeless dream proposal and… SUPER VISUAL FOR TV!!! They brought on an event/wedding planner who looked at scenes from the movie and shared his views of what would still be on trend now.

Pitching 130

Pitching Television Trends Video 130

PR for Anyone

SEPTEMBER 8, 2022

Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. I hear from people who were on TV and they’re excited and they want it to live on forever.

Media 130

Media YouTube Video Interviews 130

PR for Anyone

AUGUST 18, 2022

and of course, that exposes Grandma’s House of Hope, to multiple media opportunities, which at the end of the day, she’s looking to raise money for her nonprofit. That is her nonprofit. Those are her homeless shelters. their meals in schools, where there were no schools, and there were just repeat opportunities.

Media 130

Media Nonprofit Pitching Television 130

Norton's Notes

OCTOBER 13, 2014

It’s interesting to read that brand awareness and reach is the the primary reason that those surveyed want to invest in social media (87%), followed by customer service (51%). In line with this, content creation (58%), blogger outreach (53%) and digital crisis management (48%) are the most popular services on demand from PR agencies.

Digital PR 45

Digital PR Trends Training Media Training 45

Mindful Marketing

FEBRUARY 15, 2017

Also, know what your main communications goals are before hiring a consultant – they tend to specialize in certain areas such as media relations, crisis communications, business writing, etc. If you want media relations but none of you have ever spoken to the press, be sure your agency can conduct media training.

Agency 50

Agency Crisis Communications Measurement Analytics 50

Prohibition

JULY 19, 2018

Crisis public relation strategies. Social media promotion and responses to negative comments online. Media training. Social media analysis and management – check out Sprout Social and Tweetdeck. Media relations – Response Source and Gorkana offer great tools. Media monitoring – look at Google Analytics.

Publicity 48

Publicity Advertising Advertising Tools 48

PRSay

JULY 26, 2017

She is also a colonel in the Air Force Reserve serving as a public affairs officer at the Pentagon, and owner of AK & Associates, a Milwaukee-based consulting firm that specializes in media training and crisis communication. Consider the online course and leverage all of its features.

Study 128

Study Public Affairs Software Nonprofit 128

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2019

The Thanksgiving holiday always requires advance preparation, but this year, we’re adding expert PR and media training advice to the list. Bear in mind that in the event of a blowup, as operations leader, the hostess will be unavailable to serve as the crisis manager, so that role must fall to someone else. See below).

Crisis Management 356

Crisis Management Crisis Media Training Interviews 356