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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

I was a journalism major, so most of my writing experience in college had a reporting angle. Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. More specifically, I wanted to be a sportswriter.

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7 journalism statistics from a survey of 3,000 reporters to improve PR performance

Sword and the Script

Below I’ve identified a few journalism statistics that give such perspective – along with some suggestions for taking action. >>> The key for B2B PR is to make it easy: Easy to understand; Easy to interview; and East to get questions answered. Of course, you don’t. >>> Need an extra pair of hands?

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Ron Cogan, Editor, Publisher & Writer at Green Car Journal

Bianchi Biz Blog

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. The cars demonstrated an ability to autonomously follow a cone course with the aid of sensors embedded in the pavement. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written.

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How Has the Pandemic Changed Journalism? I Asked a New York Times Reporter

PRSay

The remote nature of O’Connor’s job means that he and others are approaching journalism in different ways. For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. And of course, stay flexible. “I

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How To Measure The “Hidden” Value Of PR Work: Contextual Value

ImPRessions - Crenshaw Communications

Sentiment and tone make all the difference We intuitively know if an article or interview is positive, but an analysis of sentiment and tone offers insights into the qualitative impact of PR efforts. PR analyses should also consider the article’s reach and how likely it is that the desires audiences will see it, of course.

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The Media Blackout: Why PR Declines Media Interviews

Doctor Spin

What compels organisations to decline media interview requests, and what implications does this have for the future of investigative journalism ? Moreover, how do these tactics reflect on the changing nature of trust, transparency, and truth for journalism in the long-term? link] 4 Silfwer, J. 2020, June 4).

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Three Questions A PR Person Should Never Ask A Reporter

ImPRessions - Crenshaw Communications

As a PR pro , you are constantly communicating with reporters, whether it be pitching, coordinating interviews, or interacting on social media. You’ve drafted the perfect pitch, sent it to relevant targets, and now you’ve secured a media interview. On the PR side, it is best practice to try to anticipate interview questions in advance.

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