Remove Creativity Remove Customer Service Remove Product Launch
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How to Protect Your Brand in a PR Crisis

Onclusive

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. As CEO and co-managing partner of Brain+Trust Partners, he addresses and advises businesses and groups on how to move at the speed of customers. KFC went through a highly publicized, somewhat bizarre crisis in the U.K.

Crisis 186
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. I’m not the first to proclaim that much of the marketing in the B2B technology landscape largely says the same things, in similar ways, and prospects and customers can’t discern the difference.

Marketing 212
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2024’s Top 5 PR Trends: What to Watch

Newsfile

However, remember that AI should not replace human-written content and creativity. List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. Offer exceptional and empathetic customer service. Share customer stories and testimonials to build trust.

Trends 105
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Using AI For Press Releases

PR Fuel

This could be a new product launch, an exciting partnership, or a significant milestone for your company. Combining AI and Human Expertise for PR It’s important to remember that ChatGPT is a tool to enhance human creativity, not replace it entirely. The post Using AI For Press Releases appeared first on eReleases.

Writing 52
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. Creativity: PR practitioners must be able to think creatively and come up with new and innovative ideas for campaigns and projects.

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5 Marketing Trends to Keep On Your Radar in 2019

PR 20/20

Ask sales for the top questions they receive, and turn customer concerns into a blog post. Or, create how-to videos to share with the customer service or success team to improve customer satisfaction. Live streaming events, Q&As or product launch. Remember to share your content outside of marketing.

Trends 57
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How to Find Your Brand Voice for Better Customer Experiences

Beyond PR

Marketing can’t function without IT, customer service issues are broadcast in social media and internal memos about product launches or recalls are shared within nanoseconds to media outlets,” reads our latest white paper How Buyer 2.0 Creativity? Affects Communication & Demand Generation Strategies.

Brand 40