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Why It’s Important to Focus on Creative Content Marketing

Contently - Strategy

Creativity. How can we get creative with content marketing? With more creativity in marketing assets. 3 ways to embrace creative content marketing For now, let’s forget about SEO, analytics, company goals, and deadlines. You can’t produce creative content without one key ingredient: Consistency.

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Drive Blog Traffic With These 4 Content Marketing Tools

Cision

It takes a little creativity, but once you break through the doldrums, you’ll find these to be quite effective tools to help you connect with your audience. Infographics and Graphics. Infographics are another great visual addition to your content marketing arsenal. Ebooks and Whitepapers.

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How PR Can Help Build An Organic Audience

Cision

Dove did a great job reaching their target audience through innovative and creative videos. Infographics : Although it is a form of visual content, infographics are information rich. Infographics work great for blogs, Facebook and Pinterest. . Giphographic : These are animated infographics.

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29 Ways to Stay Creative [Infographic]

Solo PR Pro

Fortunately, I found many of the ideas in the following infographic, produced by the no longer active Creattica, fun and motivating: “Read a page of the dictionary” is my favorite (am I the only one who used to do this as a kid??). Free ebook: “Get It in Writing!”. Founder of Solo PR PRO & #solopr chat. Kellye Crane.

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How to Create A Content Marketing Strategy From Scratch

Contently - Strategy

As Robert Rose at the Content Marketing Institute points out , “In a perfect world, creative content workers would spend less time assembling content and more time thinking of innovative and remarkable content to create.” First of all, what’s your mission? How can content repurposing maximize the value of what we’ve already created?

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Libraries, Long-Term Value and the Influence of Creativity in Content Marketing [UML]

Sword and the Script

3) Rising influence of creative in content marketing. The UK team at LinkedIn took an underperforming ebook created by the US team, redesigned, polished it up with better creative and better title. If you enjoyed this post, you might also like: 3 Tips for Effective Infographics: Data, Design and Distribution [UML].

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Inbound Marketing vs. Content Marketing: Which is Better?

PR 20/20

Ebooks and Whitepapers. Ebooks and whitepapers that are considered valuable to your target audience can position your brand as a thought leader in your industry. Some examples of content marketing include: Infographics. What is content marketing? You can think of content marketing as fuel for your inbound marketing approach.