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Exploring the Different Types of Creative Available for Social Media Adverts

Prohibition

Social media adverts come in all shapes and sizes, and understanding which type of creative works best for your campaign is important for you to achieve the best results possible. What are the different types of ad creative? Static ads are great for showcasing a singular product, or a designed piece of creative.

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Beneficial and Creative Marketing Strategies

5W PR

One of the key elements of marketing is companies being able to develop and execute creative marketing and advertising ideas, which isn’t always an easy task. For companies that are looking to promote products or services in towns or cities, there are plenty of valuable and creative marketing options that can attract people’s attention.

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The Tricks and Treats of Building an Infographic

Shift Communications

Here at SHIFT, we coupled our love of candy and data to create the infographic below ( click for larger image ) showcasing consumers’ Halloween candy buying and spending habits. Like most creative pieces, the infographic was an evolution and team effort that didn’t happen overnight. Creative Data Marketing' Zach Burrus.

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Infographic: Become Informed on Copyright Compliance

Cision

Take a look at the following infographic from Cision for best practices on copyright and fair use and the top strategies for staying compliant: Image: Horia Varlan ( Creative Commons ). With the latest information on copyright laws, you can protect your brand and learn how to share content safely.

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5 Tips to Get in Your #Creative #PR Groove

Deirdre Breakenridge

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. We shared ideas, concepts and I was able to watch how creative ideas came to life.

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Join #PRStudChat on Feb. 16th for a Discussion on #Creative #Content to Excite Your Community

Deirdre Breakenridge

Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. ET, the #PRStudChat community will gather to discuss Creative Content to Excite your Community. On Tuesday, February 16th, at 8:30 p.m. The post Join #PRStudChat on Feb. … Read more.

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Infographic: How to Interact With Customers on Social

Cision

A new infographic by Ohio University illustrates how businesses should communicate with their audience on social, including tips on how to address complaints, questions and bad reviews — and advice on what not to say. Image: Didriks ( Creative Commons ). But it’s important to know how to handle each situation properly.