Agility PR Solutions

MARCH 16, 2022

One-third of all employees surveyed in marketing and creative fields say they are considering switching employers in the next year, according to the 2022 Job Market Pulse Report, an annual resource highlighting key hiring, compensation and overall job market trends from specialized marketing and creative recruitment agency 24 Seven.

Creativity 146

Creativity Trends Report Industry 146

Stephen Waddington

OCTOBER 21, 2021

Education and workplace practices are critical to change according to Creative Industries Policy & Evidence Centre. Social mobility in the Creative Economy: Rebuilding and levelling up? Those from privileged backgrounds are twice as likely to land a job in a creative occupation. billion and 2.2 million jobs.

Creativity 149

Creativity Industry Policies Mobile 149

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. Here’s a roundup of some top advertising and marketing podcasts. AdAge Marketer’s Brief. Hosted by industry veteran and AdAge Assistant Managing Editor E.J. and beyond.

Marketing 306

Marketing Advertising Advertising Industry 306

Cision

DECEMBER 20, 2017

It seems like creating digital content for organizations like the NFL, Disney World and Carnival Cruise Line would be relatively easy tasks since their industries are naturally exciting. But for companies in less glamorous industries, this job may seem more challenging. For ideas, consider the following tips. Add a Human Element.

Industry 222

Industry How To Insurance Insurance 222

Prowly

APRIL 11, 2025

Reputation marketing is all about owning your narrative (before someone else does). Let Prowly handle that for you so you can stay focused on the creative work that matters. Reputation marketing: what is it? What is reputation marketing? So you should plan your reputation marketing strategy in advance.

Reputation 104

Reputation Publicity How To Marketing 104

Remote PR Jobs

OCTOBER 29, 2024

Describe how you tackled challenges, built strong relationships, or led creative strategies. This is a unique skill that requires empathy, a creative touch, and a deep understanding of both clients and media—and one that shows your drive to get powerful stories out into the world.

Publicity 221

Publicity How To Examples Crisis Management 221

5W PR

JANUARY 3, 2025

The beauty industry, once a bastion of narrow beauty standards, is undergoing a profound transformation. Inclusive beauty marketing and beauty marketing agencies , a movement that champions diversity, equity, and accessibility, are reshaping the way brands connect with consumers.

Marketing 78

Marketing Consumer Storytelling Advertising 78

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

But a profile that serves as a glorified CV isn’t enough to gain sought-after exposure; that takes time, strategy, and a dash of creativity. Experienced marketing consultant who helps nonprofits obtain funding” is better than “Director of Marketing” or, worse, “Nonprofit Marketing Guru” . Go beyond a resume .

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Sword and the Script

SEPTEMBER 10, 2024

Business may be getting a tad personal as B2B buyers put “I feel safe signing a contract with them” at the top of their decision criteria Dentsu a global creative agency is out with a new study about B2B buying decisions. It also bears a warning sign for B2B marketers: buyers don’t understand how your product is different.

B2B 179

B2B Software Ethics Leadership 179

ImPRessions - Crenshaw Communications

JULY 1, 2021

Lots of ad and PR agencies tout their independent status in their marketing. We had our own clients, but we depended on “below-the-line” budgets of large integrated marketing clients where the relationship was owned by our advertising siblings. Most have been replaced by creative digital marketing companies.

Agency 421

Agency Creativity Advertising Advertising 421

Onclusive

OCTOBER 23, 2019

However, the challenge with the communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Onclusive is a marketing analytics company revolutionizing the communications industry with data science. Position Scope.

Marketing 46

Marketing Case Study Software Analytics 46

Onclusive

AUGUST 22, 2017

It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Event & Experiential Marketing. Influencer Marketing & Blogger Relations .

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Agility PR Solutions

MARCH 20, 2025

In todays rapidly evolving tech landscape, small brands often face an uphill battle when competing against industry giants. With massive marketing budgets and vast resources, larger companies dominate the digital space, making it increasingly difficult for emerging tech brands to break through the noise.

Strategy 112

Strategy Branding Brand Resources 112

5W PR

APRIL 2, 2025

Financial technology companies face unique marketing challenges that traditional advertising alone cannot solve. Recent data shows that 92% of consumers trust influencer recommendations over traditional advertising, while fintech-focused influencer campaigns generate 11x more ROI than conventional digital marketing.

Marketing 78

Marketing Financial Case Study Education 78

5W PR

NOVEMBER 26, 2024

In the highly competitive landscape of video game marketing , standing out requires innovative and effective strategies. Harnessing the Power of Social Media Social media platforms have become integral to modern marketing campaigns. The Art of Influencer Marketing Influencer marketing has gained immense popularity in recent years.

Video 78

Video Trends Marketing Advertising 78

ImPRessions - Crenshaw Communications

MARCH 16, 2021

PR/Marketing Intern. Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. All candidates should have an interest in and basic understanding of public relations and marketing. We look forward to hearing from you!

Internal 323

Internal International Communications B2B 323

Sword and the Script

SEPTEMBER 24, 2024

The account management model most tech companies employ puts sales and marketing at odds over customer references Gaining access to customers for direct conversations is a long-standing problem in B2B marketing. I’m using the term customer reference here interchangeably with access to customers by a marketing team.

B2B 142

B2B Case Study Study Conference 142

5W PR

DECEMBER 30, 2024

In today’s digital age, where authenticity reigns supreme, user-generated content (UGC) has emerged as a powerful tool for travel marketers. The Rise of UGC in Travel Marketing UGC is any form of content created by users, such as photos, videos, reviews, or social media posts.

Travel 78

Travel Marketing Privacy Community 78

ImPRessions - Crenshaw Communications

JUNE 20, 2023

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. Here are four ad industry and adtech trends to watch during Cannes Lions 2023. A striking surge in adtech’s prominence at this global event.

Creativity 156

Creativity Meeting Advertising Advertising 156

5W PR

MARCH 7, 2025

Artificial intelligence has become a defining force in wellness and fitness marketing, fundamentally changing how brands connect with health-conscious consumers. Marketing teams now use AI to process vast amounts of customer data, creating highly targeted campaigns that speak directly to individual fitness goals and wellness aspirations.

Marketing 78

Marketing System Data Analytics 78

Agility PR Solutions

JULY 9, 2024

With all the post-pandemic focus on personalized targeting, embracing the customer journey, collecting data and then panning for useful insights, and more recently, incorporating AI, marketers and communicators may have pushed their focus on creative output into the backseat.

Creativity 103

Creativity Marketing Data Industry 103

Deirdre Breakenridge

MAY 13, 2019

A Guest Post by Albane Flamant, Marketing Manager – US, Talkwalker. have become essential parts of the marketing and PR toolbox. Sentiment analysis technology used to have a bad rep in the PR industry because guess what? Let’s imagine you’re a brand marketer for Apple. I’d argue the reality is much different.

Training 399

Training Video Analysis Data 399

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. Here’s a roundup of some top advertising and marketing podcasts. AdAge Marketer’s Brief. Hosted by industry veteran and AdAge Assistant Managing Editor E.J. and beyond.

Marketing 204

Marketing Advertising Advertising Industry 204

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Are the social media waters still safe for marketing? Be Helpful.

Marketing 244

Marketing Facebook Social Media Community 244

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

As adtech PR specialists, we know that the sector is increasingly crowded, with companies tackling similar issues across the digital advertising and marketing landscape. Adtech brands must find creative ways to cut through the noise and highlight the value their particular technology brings to customers and the industry.

Publicity 203

Publicity Marketing Advertising Advertising 203

5W PR

DECEMBER 18, 2024

Digital storytelling and alcohol marketing agencies have emerged as a powerful tool, particularly in the non-alcohol marketing space. Use animation to bring the story to life in a creative and engaging way. Interview industry experts, influencers, or customers to share their insights and stories.

Storytelling 78

Storytelling Branding Brand How To 78

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy.

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

JUNE 29, 2020

It used to be that when things got tough, the tough cut marketing and PR budgets. ” But that conventional wisdom was from a time when PR and marketing worked through one-way channels. In a depressed economy, a business that maintains marketing and communications will bounce back more quickly than one that cuts its budgets.

Marketing 225

Marketing Leadership Crisis Healthcare 225

Sword and the Script

SEPTEMBER 17, 2024

A renewed focus on customer relationships and B2B video content are among the most commonly cited aspects of marketing that those in the trenches say are yielding success B2B marketing has seen better economic times. The challenge of the current environment is stirring debate about what works in B2B marketing and what does not.

B2B 181

B2B Marketing LinkedIn Video 181

Agility PR Solutions

FEBRUARY 2, 2025

In the fast-evolving world of digital marketing, the food and beverage industry has consistently been at the forefront, leveraging creative strategies and innovative technologies to capture the attention of consumers.

Branding 103

Branding Brand Storytelling Creativity 103

Konnect Agency

FEBRUARY 27, 2025

The best ideas dont always emerge from marketing textbooks or industry case studiestheyre found in real-life events, cultural shifts, and the unique ways brands connect with their audiences. When you step back and take a wider view, youll notice opportunities for creativity everywhere you look. So, whats your next big idea?

Creativity 52

Creativity Agriculture Viral Mobile 52

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

As we turn the page on the year, it’s time to look at the trends that affect PR and marketing communications. Purpose and values-based communications will become an essential part of the marketing toolbox. The talent market in many industries is tighter than ever. Marketers look beyond products.

Trends 385

Trends Employee Viral Advertising 385

ImPRessions - Crenshaw Communications

JULY 10, 2020

PR agencies must stay up to date on current events and industry news. While our main goal in PR is staying informed about various industries, from ad tech to zythology , we also need to be plugged into comms and PR. Marketing Smarts. This weekly podcast features in-depth interviews with smart marketers from all walks of life.

Sports 332

Sports Radio Retail Advertising 332

PR for Anyone

APRIL 2, 2025

Carla Hall is more than just a celebrity chef, shes a culinary force, a trailblazer, and a figure of resilience in the food industry. She was captivated by the vibrant food markets and the slow, intentional way Parisians enjoyed meals. Carla is known for her infectious personality and passion for soulful cooking.

Industry 130

Industry Storytelling Education Television 130

ImPRessions - Crenshaw Communications

MAY 13, 2021

Create and develop proactive pitch ideas for clients based on their industry, current trends and various announcements. Participate in/lead brainstorming sessions to develop strategic/creative thinking for clients. Here’s what you have: -3+ years of experience in PR, communications, or marketing. Strong writing skills.

B2B 291

B2B Policies Case Study Enterprise 291

ImPRessions - Crenshaw Communications

MAY 18, 2021

That’s why it’s especially important for PR people not only to understand the tech, but to follow the key media in the industry very closely. As one of the leading sources of news in the industry, AdWeek is the perfect target for breaking news. What better way to see which companies in the industry are the most recognized?

Advertising 322

Advertising Advertising Privacy Television 322

Critical Mention

JULY 13, 2021

The Earned Media Suite also includes a Media Contact Database, Podcast Monitoring, Online News Tracking and access to Licensed Content, making it the most complete PR and Communications solution on the market. I also can’t say enough about the work that our engineering, product and DevOps have done.

Instagram 156

Instagram Industry Media Analytics 156