Communications Conversations

FEBRUARY 21, 2020

This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., Fun creative challenge each month! Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. Don’t let anyone fool you–teaching a class is a lot of work!

Social Media 157

Social Media Media LinkedIn Tourism 157

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Local economy is not as bad as it may look based on just the indicators. Economy in Japan looks blunt these days, but it is due to currency fluctuations.

Marketing 107

Marketing Newspapers Print Corporate 107

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Start monitoring print media mentions and get a better overview of how your brand is performing. What are print media monitoring tools?

Print 104

Print Tools Software Media 104

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring. Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

Journalism 120

Journalism Trends Print Local 120

Prowly

FEBRUARY 3, 2025

This helps you internally and makes it easy to hire contractors for creative work. 5 Focus on niche media outlets Instead of promoting your accounting software to your local newspaper, try to reach websites and news outlets that cater to accountants, HR specialists and similar professionals.

Brand 104

Brand Branding How To Measurement 104

The Hoyt Organization

SEPTEMBER 21, 2024

Only sending a press release to a few newspaper and magazine journalists means your practice is only reaching a small portion of your target audience. They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Cision

JANUARY 13, 2017

Advocacy for diversity and inclusion is an important tool to change this, as we begin to communicate this issue on a local and national level. To advance in the industry, individuals should also affiliate themselves with Public Relations Society of America which has local chapters around the country.

Local 120

Local Radio Community Tools 120

Cision

MARCH 31, 2016

With so many outlets and ways to consume information proliferating these days, you need to be more thoughtful and creative than ever if you want to stand out. My daily newspaper of choice is…newspaper? Likewise, if brands are still just churning out “content” in the same old way, I think they’re doing it wrong.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. Local news and indy journalism more trusted. “I I see a few things.

Marketing 212

Marketing Content Marketing Data Social Media 212

The Resolution Blog

NOVEMBER 30, 2018

Before you sit down and brainstorm, think about some ways you can inspire creative ideas in the rest of your team: Think about additional collateral?—?if Your story or stats might be particularly relevant to a specific area, making it a better fit for local press. Think in geographical terms here, too.

Case Study 120

Case Study Study Pitching Local 120

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 3) “I make complicated things sound simple so people can understand them.”.

Employee 154

Employee Print Writing Survey 154

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.

Agency 100

Agency Newspapers Radio Interviews 100

Cision

AUGUST 9, 2016

Working at newspapers for a few years taught me to always consider the audience when you’re writing. For a daily beat reporter, our stories had to have a local tie. But it’s a good, creative practice to stretch clients into spaces where they may be missing potential customers. Start simple by asking: Who cares?

Crisis 0

Crisis Reputation Study Social Media 0

Waxing UnLyrical

JULY 18, 2011

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. CK: Historically, America has done more creative, and just plain “more&# with digital for brand marketing. For our clients, this requires them to allow local flexibility and engagement at the local level, in local language.

Creativity 77

Creativity Local Comparison Groups 77

Bianchi Biz Blog

AUGUST 22, 2024

Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets. It’s important to note that these local publications are particularly keen on news that has a direct impact on the local industrial, social, and cultural fabric. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Buzzstream

AUGUST 26, 2024

This case study is about a time when I worked with a local NYC pest control company that was on the verge of complete death and brought them back to life with the help of some creative marketing chops and massively helpful tools like Buzzstream. The players: The Client: A local NYC pest control business who was dying on the vine.

SEO 71

SEO Company Case Study Infographics 71

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Gen Z in Indonesia.

Consumer 78

Consumer Measurement Local Data 78

Bianchi Biz Blog

OCTOBER 24, 2022

Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 59

Meeting Automotive Transportation Media 59

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. You have the luxury of being more creative because you have more time. But now I can marinate a little bit in the project, breath and test my creativity a bit more. Yet I don’t think the PR-Journalist relationship is over–especially at the local level. Two things: 1) The pace.

Media 112

Media Journalism Report Video 112

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia.

Publicity 107

Publicity Radio Crisis Crisis Communications 107

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

5W PR

OCTOBER 26, 2017

I had a cooking show in college and was writing a weekly recipe for the newspaper, so food was always my thing. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands. @laurenmagenta: I was working full-time at Martha Stewart right out of college.

Interviews 88

Interviews Instagram Video Creativity 88

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. We’re refining through different areas rather than through the entire process. Obviously Spin Sucks.

Marketing 120

Marketing Analytics Measurement Data 120

Maxim Behar

SEPTEMBER 5, 2021

He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust." Local habits are what cannot be seen at first glance.

Meeting 98

Meeting Advertising Advertising Social Media 98

Bianchi Biz Blog

MAY 16, 2022

It’s also nice to see programs like this where engineers have the opportunity to be a little more creative with their designs because they know the end result is for demonstration purposes, but could help lead to future solutions. We like to hike, play board games, visit our local breweries.

Meeting 74

Meeting Media Engineering Journalism 74

Stephen Waddington

DECEMBER 30, 2019

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.

Government 103

Government Education Print Ethics 103

Maxim Behar

AUGUST 11, 2024

It was quite exciting, but I felt that my heart was in journalism and I spent some 10 years in a newspaper and decided to start my communications company in a small kitchen back in 1994. is now a benchmark of high precision in Public Relations business and a very high level of innovation and creativity. And it has never been easy.

Leadership 64

Leadership Industry Crisis Management Groups 64

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. This Business Insider article was a matter of that.

Strategy 60

Strategy Print Insurance Insurance 60

MaccaPR

JANUARY 17, 2017

with insider advice from pros at Life Time Fitness, Kuno Creative, Fast Horse, Honeywell and crisis experts Jon Austin and Jim Lukaszewski. 13 Ways Our PR Agency's Blog Blew It - And What Kuno Creative Did To Fix It Our MaccaPR Blog started the year strong with a newly-designed content hub - thanks to our friends at Kuno Creative.

Crisis 48

Crisis Local Blogging Creativity 48

Norton's Notes

JULY 17, 2014

The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

5W PR

OCTOBER 26, 2017

I had a cooking show in college and was writing a weekly recipe for the newspaper, so food was always my thing. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands. @laurenmagenta: I was working full-time at Martha Stewart right out of college.

Interviews 60

Interviews Instagram Video Creativity 60

Mora Communications

NOVEMBER 28, 2017

Find creative ways to present and tell your story. For example, your story might be a good fit he Wall Street Journal, Elle magazine and your local newspaper, but you definitely don’t want to pitch each of those the same story in the same way. So, then how do you convince the media that you have a compelling story to tell?

Pitching 40

Pitching Newspapers Meeting Journalism 40

Maxim Behar

JANUARY 3, 2021

Of course – self-publishing in the modern world is also common practice, but I predict that in the next decade big publishing house will have their strong impact into the creative process and readers will trust them a lot. They are great professionals and I hope I met all their standards. How many books have you written so far?

Local 52

Local Writing Social Media Interviews 52