PRSay

MAY 23, 2018

While local broadcast TV segments typically last one to three minutes and reach an audience in the low thousands, podcast interviews last between 15 and 60 minutes and give your client an opportunity to tell his or her story to an engaged, knowledgeable and passionate audience. Trying to sell your client on the value of podcasts?

Media Relations 136

Media Relations Publicity Media Blogging 136

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. For example, Twitter helped citizens participate in local and worldwide conversations during the Arab Spring. Images: Roger H.

Journalism 120

Journalism Social Media Media Study 120

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. Radio, television and streaming are also holding up or growing. Digital led creative, rooted in an audience insight, will cut through noisy channels. Our local BBC news programme and even the national idents are based on clips from social media.

Government 151

Government Crisis Energy Community 151

The Hoyt Organization

SEPTEMBER 21, 2024

They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention. Localize And Engage With Your Community Healthcare practices will more than likely get the bulk of their clients from their local communities.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Waxing UnLyrical

SEPTEMBER 12, 2012

As a toddler (4-ish), I wondered what was inside that thing on the wall where, if you plugged in a lamp, there was light, or if you plugged in a radio, there was sound… music… people talking. Then, in my early teens, I constructed a battery-powered transistor radio. So I did the logical (in my mind) thing. Very basic, but it worked!

Publicity 91

Publicity Radio Nonprofit System 91

PR Fuel

JANUARY 24, 2022

The key to successful PR is being newsworthy and creative. The data may also inspire you to develop a creative campaign that paints your company in the best light. Find Creative Angles. A good PR campaign should feature creative content that instantly captures the media’s attention.

Creativity 111

Creativity Data Measurement Product Launch 111

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. The circus moves by train. Talk to Us!

Publicity 107

Publicity Radio Crisis Crisis Communications 107

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate.

How To 198

How To Real Estate Web Case Study 198

Buzzstream

SEPTEMBER 27, 2024

While this is true for small or local new publications most of the year, this is especially true during a big election cycle. This isn’t an exact science, but a large site like the New York Times or BBC will typically have higher authority than local news. A simple Google search for the “city or town + radio” will get you a good list.

Digital PR 118

Digital PR Pitching Radio Google 118

Waxing UnLyrical

MAY 27, 2016

That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. We took the ducks and launched two strategies: Increase awareness of the YESS Duck Derby by encouraging local media to spread the word of the event on their own social media platforms; and.

Media Relations 51

Media Relations Social Media Media Real Estate 51

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

Buzzstream

JANUARY 8, 2025

Pair this with existing content or tools your brand already offers and build campaigns around localized or visual data. Promote Creative Thinking Practice creative thinking by challenging your team (or yourself) with exercises that connect seemingly unrelated ideas. It was localized. You’re building brand awareness.

Digital PR 62

Digital PR Google Comparison SEO 62

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Online monitoring, social media listening, TV, radio and print monitoring. What are print media monitoring tools? Who is it best for?

Print 104

Print Tools Software Media 104

Cision

JANUARY 11, 2016

Marie Claire Creative Director & Project Runway Judge. Actress, Internet Radio Personality, Howard U. & Sirius XM Radio host. Blush tones, faux bobs and soft metallics – close up on the beauty from the #GoldenGlobes https://t.co/NB8EolZbyL NB8EolZbyL pic.twitter.com/gtrjfgWxr2. ninagarcia. Informational.

Twitter 120

Twitter Fashion Television Travel 120

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. CEO of Likeable Local. Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Influencer, business consultant, radio host, best-selling author, speaker, blogger . Jay Baer (@jaybaer) August 19, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 136) “Tell stories to radio and TV reporters so they understand what we do.”.

Employee 154

Employee Print Writing Survey 154

5W PR

APRIL 9, 2019

It can cost money and time to creatively come up with a way to connect. A business that gets involved in its local community achieves multiple objectives. Television, radio (or podcasts), billboards, and print advertising are still popular choices for discerning advertisers who want to reach as many people as possible.

Consumer 60

Consumer How To Advertising Advertising 60

Solo PR Pro

JANUARY 21, 2020

This is the work where we show our worth, from strategic thinking to creative development. How do you keep those creative juices flowing? Yes, you could go to your local big box store, spend anywhere from $99-$300 and call it a day. Heads Down Thinking. This is absolutely crucial, which is why I put it in the number one spot.

Skype 80

Skype Radio Creativity Groups 80

Maxim Behar

JULY 5, 2023

Maxim: Good afternoon, Radio “Focus”. I had a lot of opponents at the time who said "no, it's an evolution, we had newspaper, then radio, then TV, now we have Facebook, we have Instagram". It starts a discussion, and it makes people much more creative to an extent. And this is really a revolution with a capital R for me.

Radio 52

Radio Hotels Course Social Media 52

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.

Agency 100

Agency Newspapers Radio Interviews 100

Solo PR Pro

JUNE 14, 2022

She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire. I learned a ton—there was no money, so I learned to be creative,” Jen explains.

Meeting 86

Meeting Radio Travel Television 86

Communications Conversations

AUGUST 31, 2018

You have the luxury of being more creative because you have more time. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. But now I can marinate a little bit in the project, breath and test my creativity a bit more. Two things: 1) The pace. 2) The unfamiliar territory.

Media 112

Media Journalism Report Video 112

Beyond PR

JUNE 22, 2017

So, in addition to producing the most creative, compelling public service announcement possible, you need a similarly smart distribution plan in mind. In the past, we relied solely on earned media pickup of public service announcements via local and national broadcasts. You may also develop audio versions for local and national radio.

Publicity 71

Publicity Real Estate Nonprofit Television 71

Bianchi Biz Blog

AUGUST 22, 2024

Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets. It’s important to note that these local publications are particularly keen on news that has a direct impact on the local industrial, social, and cultural fabric.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. See these related posts: 3 Creative Ways Public Relations can Partner with HR and Recruiting to Attract Talent. She says her career aspiration, at the time, was to be a video jockey for MTV.

Employee 95

Employee International Internal Training 95

Bianchi Biz Blog

JANUARY 24, 2022

That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. Our creative director Alex Hartman joined me for the press days at Motor Bella. I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN.

Meeting 77

Meeting Automotive Media Technology 77

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. Although, if she’s really honest it started right back when she began in event management in the dark ages, totally inexperienced, organising a fashion parade for around 700 people for the local kindergarten fundraiser. What is your idea of PR nirvana?

Real Estate 71

Real Estate Local Government Internal 71

Bad Pitch Blog

APRIL 24, 2007

One thing’s for sure, the pitch is smart and creative. It was on the radio on my way into work, an e-mail was sent my way reminding me to join the fun and this morning it’s on the front page of The Cincinnati Enquirer Web site. Google will tell us if it works. His approach to making news is one we should model.

Pitching 40

Pitching Comparison Radio YouTube 40

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. Fortunately, today’s brands can stay competitive with a creative, multi-tiered approach. DO Get Creative. The good news is that “there’s a lot of creativity and value to be had in SMTs.

Strategy 40

Strategy Media Radio How To 40

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

Strategy 60

Strategy Print Insurance Insurance 60

wiredPRworks

JUNE 10, 2020

Thanks so much to Kristin Loretta of Kristin Joy Public Relations for providing the following creative content and inside scoop on the Yappa story. This innovative computer service provides online facilities for real-time interaction with other computer users, from entertainment, politics, gaming, radio, and more. We LOVE Tony Hawk.].

Video 52

Video Local Tools Conference 52

Beyond PR

AUGUST 23, 2016

In addition to pitching TV and radio producers, adding blogs and websites to your SMT schedule is a great idea and an effective way to hyper-target your target audience. When putting together a media advisory, we put ourselves into a producer’s shoes and try to get as creative as possible!”. Timing is everything!

Marketing 40

Marketing Media Radio Local 40

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio. Image: Jeff Sheldon via Unsplash, Creative Commons CC0. A5: It was when I worked remotely for a publishing company. A3: Hard to say.

Measurement 43

Measurement Nonprofit Education Twitter 43

Norton's Notes

JULY 17, 2014

The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Communications Conversations

FEBRUARY 20, 2018

For instance, when “#MNnice and “#NiceOff” started trending (as a challenge for local brands and businesses to welcome folks to the Bold North—a.k.a. Something our entire team is so great at is thinking creatively, yet in a nimble, agile way. To be completely transparent, there wasn’t a ton of pre-planning beyond that.

Social Media 76

Social Media Media Video Facebook 76

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Be unconventional, creative and entrepreneurial in your thinking and approach in life.

Sports 60

Sports International Internal Enterprise 60