Stephen Waddington

MAY 19, 2020

In practice, this means a focus on the hard operational numbers, combined with data led planning and proof There has already been a rapid shift to digital and mobile first. Those insights will lead to better briefs to inform creative and content. Radio, television and streaming are also holding up or growing.

Government 151

Government Crisis Energy Community 151

Stephen Waddington

JULY 6, 2020

Creative and social activities have been particularly challenging. One third (32%) of online adults now spend more time viewing video-sharing services than broadcast television. Daily use of online voice calls (31%) was only slightly lower than mobile calls (38%) but it’s a growing trend.

Report 130

Report Video Television Trends 130

Stephen Waddington

MARCH 3, 2020

This blog got exclusive access to a brainstorm in one of London’s leading creative shops. CREATIVE TEAM: dirty pants are the tragedy and Skidz is the hero Skidz are more than just pants, they’re a life philosophy. Paid, Earned, Shared and Owned (PESO) planning Mobile and digital only. ACCOUNT TEAM: love this creative idea.

Pitching 79

Pitching Agency Creativity Guidelines 79

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.

Journalism 120

Journalism Trends Print Local 120

5W PR

AUGUST 26, 2019

So with a bit of extra effort and creativity, businesses can improve their engagement rates on the content they’ve worked so hard to create. Video content has become a big favorite of brands who see that consumers are consuming mobile video now more than ever. Now, marketers have to find new ways to reach customers.

Social Media 83

Social Media Media Video Television 83

Waxing UnLyrical

AUGUST 12, 2015

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. The sales process is a creative one. The Transistor Radio and the Dawn of Mobile Media. People were on the move.

Radio 40

Radio Mobile Media Sports 40

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

JUNE 26, 2018

Faster mobile data speeds have simplified this process and certainly contributed to the proliferation of podcasts. Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. Talk to Us

Marketing 107

Marketing B2B Interviews Content Marketing 107

Burrelles Fresh Ideas

AUGUST 29, 2023

Cultivating diverse teams and fostering inclusive workplaces encourages creativity, innovation, and empathy and enhances an organization’s productivity and competitive edge. Disability encompasses a wide range of variations far beyond mobility impairment. Yet, it transcends mere ethical obligation; it’s an intelligent strategic move.

Brand 90

Brand Branding Marketing Ethics 90

Burrelles Fresh Ideas

MARCH 5, 2024

On the creative side, 57% of PR firms report that earned media has become more important in the current economic climate , but more than half (53%) think that their agencies aren’t viewed as the best option by clients to lead earned-first creative ideas. And it’s not just public relations.

Media 98

Media Nonprofit Pitching Analytics 98

Maxim Behar

NOVEMBER 23, 2020

But this fact mobilized us incredibly, now we work much more, more responsibly and the results are there – we have new clients of world renown, to whom we offer even more professional and most importantly lightning fast services. And this will not be because advertising agencies are bad, or colleagues there are not creative.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Critical Mention

OCTOBER 27, 2018

Finally, we were proud to be DISH Media Sales’ first-ever digital agency of record and help them develop brand positioning and a digital media campaign that met the demands of the rapidly, and sometimes chaotically, evolving programmatic television space. What has been your most fulfilling experience thus far?

Interviews 79

Interviews Media Content Marketing Facebook 79

Solo PR Pro

MARCH 26, 2019

Once upon a time—well, not that long ago—television sets had dials on them that were used to change channels. Your customer is a software developer who is about to launch a mobile app. Did these examples start creative wheels turning for you? Interview them about the process of development, the victories, and the challenges.

Nonprofit 49

Nonprofit Television Writing Creativity 49

Sword and the Script

MARCH 29, 2016

A poor showing of Batman on television in 1966, would turn Michael Uslan into a generational hero of a different kind, according to the Marketplace story about a boy who saved Batman. Marketplace is mobile friendly. Amid “cheesy graphics” and a sloppy effort to render the comic book exclamations – “Pow!

Course 60

Course Television Newspapers Reputation 60

Bianchi Biz Blog

AUGUST 22, 2024

Media Consumption Television, spanning traditional to digital platforms, remains Italy’s favored medium, with 95% viewership. The most important international events in Italy Milan Design Week – Salone del Mobile and Fuorisalone define the Milan Design Week, the most important event in the world for design. Milan Fashion Week (Sep.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction.

Publicity 87

Publicity Ethics Technology Government 87

Norton's Notes

JULY 17, 2014

The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Buzzstream

SEPTEMBER 27, 2024

A good rule of thumb is: if they need to interview you on television (which can happen), would you appear credible? If I sort by Parent Topic again, I see malware statistics and mobile malware statistics. Let’s click on mobile malware statistics: It has a keyword difficulty of 26 and a search volume of 20. Here’s how to do it.

Digital PR 118

Digital PR Pitching Radio Google 118

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. Doctor visits moved to telehealth, online and mobile apps.

Travel 52

Travel Film Guidelines Consumer 52

ZudePR

JUNE 6, 2016

8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals. According to Nielsen, the average American spends 158 hours each month watching television(!!). I also build in time to think, read and mind-map, as some of my best work happens when I’m in that creative mindset. (On

Writing 114

Writing Social Media SEO Blogging 114

The Hoffman Agency

APRIL 3, 2017

To me, Disney was all about the many characters on television — thanks to video tapes and residing in storybooks where I would begin to dream about singing like Ariel, finding my Prince Charming like Cinderella or saving my nation like Mulan. Looking forward.

Transportation 28

Transportation Mobile System Video 28

Maxim Behar

JULY 4, 2024

I say media because even traditional, outdated media like television have websites. This is not an evolution from newspapers, as in Gutenberg's time, the first printing presses, radio, and television. That was our creative work. Soon, our mobile phone screens will be built into the glasses' lenses.

Newspapers 59

Newspapers Social Media System Writing 59

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Transatlantic television became possible. Mobile broadband services such as WAP, 3G and 4G followed. Data is sourced from the Audit Bureau of Circulations.

Media Relations 115

Media Relations Media Print Newspapers 115

Landis PR

DECEMBER 26, 2022

Georgia State Parks and the Aimee Copeland Foundation partnered together to provide free, high mobility all-terrain track wheelchairs at 11 state parks, historic sites and a wildlife center to improve access and help people reconnect with nature and history, explore nature trails, go fishing and enjoy other outdoor activities.

Transportation 52

Transportation Television Energy Travel 52

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. Mobile Marketing Made Easy. 29) John Dennis. Smart Time Online. It’s time for you to PRODUCE YOUR AUTHORITY!

Social Media 120

Social Media Marketing Pinterest Media 120

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.

Ethics 52

Ethics Communications Print Television 52

Flatiron Communications

JANUARY 15, 2016

And didn’t the uber-talented Jimmy Fallon ascend to his perch atop late night television in part because of his social media acumen? Instagram), while others have done so through their creative and prolific media output, e.g, Which agency will garner early adopter media attention for creatively using AR/VR in a PR program?

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. We think about how to deliver information succinctly in a news feed, in an email, in a video and packaging it to fit on a mobile screen. You’re seeing a lot of brand content that is exciting and that you haven’t seen before and it’s creative.

Report 225

Report Media Advertising Advertising 225