Waxing UnLyrical

APRIL 19, 2018

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Free initial plan, but also has an amazing nonprofit rate of $39.99/year Community Building and Social Media Hacks. Discover.ly : Discover.ly

Nonprofit 82

Nonprofit Tools Marketing Skype 82

Deirdre Breakenridge

OCTOBER 31, 2019

This was a question I had to answer at a very small nonprofit in rural Uganda where the annual operating budget for my department was about $10,000.00. My pictures were used in our social media, on our website, and in promotional materials sent to donors. It is currently only available as a mobile app. Quick Tips.

Software 294

Software Nonprofit Instagram Social Media 294

Deirdre Breakenridge

NOVEMBER 11, 2019

Universities , nonprofits , museums , law firms , associations , and small businesses have branched out into podcasting – expanding their online presence in ways that serve their business and community. Have customers mentioned your podcast on social media, in blog posts, or through referrals? Be Creative.

Community 206

Community Nonprofit Conference Social Media 206

Cision

JULY 5, 2016

Knowing what is being said is the first step, and that can be as simple as setting up Google alerts, social media notifications—and yes, daily forwards from Cision !–to Having a social media initiative go viral is not a good goal – what is the intended net result? –to flag you if your brand is mentioned.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Waxing UnLyrical

MAY 27, 2016

I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other? Help a Child.”

Media Relations 51

Media Relations Social Media Media Real Estate 51

MaccaPR

JANUARY 13, 2025

The key is to use AI to handle the repetitive tasks so your team can focus on creativity and strategy, enhancing, not replacing, your brands voice. Social media consumption is on track to overtake linear TV by 2025. The average user spends nearly 2 1/2 hours per day on social media. One survey suggested 94.6%

Crisis Management 62

Crisis Management Crisis Social Media Reddit 62

PRSay

AUGUST 16, 2022

Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks.

Company 158

Company Nonprofit Apparel Banking 158

PRSay

JANUARY 9, 2020

Organic reach on social media was also still possible for brands. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively?

Trends 168

Trends Nonprofit Consumer Newspapers 168

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

Branding 189

Branding Brand Real Estate Tourism 189

Waxing UnLyrical

APRIL 5, 2018

These are examples of two successful cause-related marketing and social responsibility platforms which are ingrained in our minds so much, we don’t hesitate to understand their connection with each other. Our culture used to have a clear line between “business only” and the “good feeling” of nonprofit organizations. Laurence D.

Nonprofit 61

Nonprofit Community Employee Energy 61

5W PR

SEPTEMBER 27, 2019

You can find public relations specialists working in government, nonprofits, as well as small to large companies. It usually means working closely with the nonprofit’s fundraising staff to create a more donor-centric publication. Due to budget constraints at most nonprofits, the role can be extremely broad.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

PRSay

AUGUST 31, 2021

Negativity bias might also explain why negative emotions spur people to action on social media and elsewhere. The truth is, whether we work in politics, business or the nonprofit world, a silent majority of the public exists. It’s why bad memories can stay in our minds longer than good memories.

Crisis 167

Crisis Crisis Communications Nonprofit Social Media 167

Cision

JUNE 30, 2016

because at the heart of PR and communications, it’s still about crafting the right message and delivering it in a creative, compelling and appropriate way. For example, Castle client LetsAllDoGood just launched an app that connects nonprofits to their supporters via their smartphones. My favorite social media platform is…Twitter.

Technology 149

Technology Nonprofit Journalism Creativity 149

Stern + Associates

FEBRUARY 4, 2022

are expected to spend more than $20 billion on social media advertising. But social media success can’t hinge on sponsored posts and paid ads alone. Four secrets to ensure our clients’ social media strategies work smarter—not harder—than their competitors’. Does this post make sense for social?

Social Media 62

Social Media Strategy Media Nonprofit 62

wiredPRworks

FEBRUARY 11, 2019

About Barbara Rozgonyi, Creative Visionary. Barbara leads CoryWest Media and publishes www.wiredPRworks.com , a top 50 PR blog, with over 1200 free marketing and PR articles that turns 13 in 2019. Designed and Presented by Barbara Rozgonyi, called a “Powerhouse Marketer” and a “Pro’s Pro.”. Be in the room where it happens.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Cision

JULY 28, 2016

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. What are some of the differences in building a PR strategy for a large company versus a small nonprofit?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Deirdre Breakenridge

MARCH 8, 2017

She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders. And much more! Corina Manea is the chief community officer at Spin Sucks and Arment Dietrich.

Radio 170

Radio How To Community Storytelling 170

Cision

MAY 11, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. The use of social media has been, in my opinion, one of the biggest trends of the industry.

Reddit 120

Reddit Social Media Pitching Comparison 120

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. You can work with organizations of different sizes from startups to nonprofits to agencies to large corporations.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Are you a nonprofit?

Mobile 120

Mobile Community Blogging Publicity 120

Cision

AUGUST 11, 2016

The calculation takes into account a number of data points, such as social shares, SEO data and page rankings. Social Media Today. But what we do know is that data – social media data in particular – can reveal almost everything about us. Social Media Examiner. Social Media Explorer.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

wiredPRworks

NOVEMBER 22, 2016

Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. GivingTuesday Ideas for NonProfit Fundraising. Get creative! The post #GivingTuesday Ideas for NonProfit Fundraising appeared first on wiredPRworks.

Nonprofit 40

Nonprofit Small Business Corporate Creativity 40

PRSay

MAY 25, 2018

They interview people who already have big followings, either via social media or email lists, because they know the thought leader will push the link out to their contacts and say, “Hey, I was on this podcast the other day, check it out.” If they cover you, they want to know how many page views you can deliver to them.

Pitching 110

Pitching Nonprofit Media Relations Social Media 110

Cision

DECEMBER 17, 2015

A uthenticity is the best social media strategy. Using social tools, we can easily identify people to surprise. Recognition is a valuable currency on social media. Panera Bread has an initiative called Panera Cares which is a special 501(c)(3) nonprofit community caf é that operates on a pay-what-you-can model.

Branding 120

Branding Brand Nonprofit Storytelling 120

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. In the past, many journalists who left traditional news media migrated into public relations. Don’t forget the other large potential job market for utility players: the nonprofit sector.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Cision

MAY 12, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. When I first got into communications, social media was met with “Oh, so you Facebook all day.

Data 120

Data Nonprofit Social Media Analytics 120

PRSay

AUGUST 31, 2017

Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts. Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Communications Conversations

JULY 23, 2019

Katie Zess , social media strategist, Renewal by Andersen. “In her three-year tenure at Renewal by Andersen as a social media specialist, Katie Zess has pushed our public relations efforts to the frontlines. Andi Pepin, creative producer-Target. ” – Shelli Lissick. ” – Adam May.

Transportation 122

Transportation Social Media Corporate Agency 122

Waxing UnLyrical

MARCH 26, 2012

Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach. The timeframe. I’ve been familiar with Oxfam for a while, and it’s a terrific organization; but the project duration was fairly short; just about a month.

Case Study 105

Case Study Internal International Study 105

Cision

NOVEMBER 6, 2015

Want to become an innovator on social media? In the nonprofit sector, the ALS Ice Bucket challenge was tremendously successful at raising awareness of ALS and, though to a lesser extent, at fundraising. Are there videos of people using your product in creative or offbeat ways that you can promote?

Video 120

Video Trends YouTube Television 120

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. How Google Instant Might Impact Your Small #Nonprofit [link] by @ericaholt (guest post) [.] Liked what you saw?

Google 104

Google Nonprofit Engineering SEO 104

PRSay

OCTOBER 11, 2019

We’re spread across three cities and work in different industries: nonprofit, health care, and food and beverage. Clients have different business challenges and opportunities, but it’s never to merely secure social media impressions. Determine wh a t your client wants out of their metrics. Sell it in.

Measurement 146

Measurement Pharmaceuticals Nonprofit Leadership 146

Karen Freberg

JUNE 26, 2022

Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. This is SO needed in our field, and I am excited to see what happens next with this nonprofit! A place making a difference. Branded spaces were were the sessions and networking came together.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Cision

SEPTEMBER 23, 2015

This post will review a number of tangible opportunities to measure PR beyond traditional media impressions and advertising equivalencies (AVEs) with the goal of empowering you to feel confident and creative the next time you’re asked about measurement. Media coverage opportunities secured and completed. Website traffic.

Measurement 120

Measurement Comparison Analytics Nonprofit 120

Waxing UnLyrical

DECEMBER 4, 2018

Celebrities, athletes, business leaders and individuals who have an elevated status on social media generally make up macro-influencers. So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.).

Trends 85

Trends Marketing Real Estate Public Affairs 85

Landis PR

AUGUST 27, 2024

Use humor and creativity to make your content something people will remember. Support Your Local Nonprofits Many will use their donation dollars politically rather than locally this year, and that hurts grassroots organizations. Don’t forget to support the nonprofits doing important work in your area. AND MOST IMPORTANTLY… VOTE!

Nonprofit 64

Nonprofit Policies Local Product Launch 64