Deirdre Breakenridge

DECEMBER 4, 2018

Youth engagement through the art of digital storytelling. Digital storytelling has become a key tool for many organizations to engage with their audiences and stakeholders. Similarly, many nonprofits today aim to develop relationships with young people and benefit from their creative minds.

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Nonprofit Storytelling Instagram Facebook 240

Deirdre Breakenridge

NOVEMBER 11, 2015

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. If you have any questions about Creative PR or thoughts you would like to share in advance of the session, please tweet or DM us.

Creativity 0

Creativity Community Storytelling Agency 0

NewsWhip

JULY 31, 2019

The post Data and creativity – How APCO uses NewsWhip for its storytelling campaigns appeared first on NewsWhip.

Storytelling 111

Storytelling Creativity Data Interviews 111

Polaris

NOVEMBER 20, 2014

Stories—and storytelling—are powerful. creative agency. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Later that year he launched The Imagination Foundation with a mission to find, foster and fund creativity and entrepreneurship in kids. Let me tell you about one such story.

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Storytelling Reddit Video Creativity 199

Deirdre Breakenridge

NOVEMBER 24, 2015

Organizations need communication professionals who have a raised creative quotient. You have to be more creative and innovative in your approach to connect and engage with audiences today. On November 17 th , the #PRStudChat community gathered to discuss the importance of Creative PR and taking the art of storytelling to a new level.

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Creativity Community Exercises Storytelling 150

Ishmael's Corner

NOVEMBER 27, 2018

The Art Of Storytelling In Business Communications And Public Relations. If you asked 1,000 people which profession is more creative, advertising or PR, I suspect 997 would say advertising (figuring the outlier dynamic at.003 Techniques For Effective Business Communications. 003 percent).

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Creativity Storytelling Advertising Advertising 128

Sword and the Script

JANUARY 25, 2020

Like many in PR, I’ve had debated many times over the years, and the reason is that storytelling works. 1) What is storytelling? To understand storytelling, you have to understand what makes a good story. It takes rationality but little creativity to design an argument using conventional rhetoric.”.

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Storytelling Examples B2B Chemicals 124

Onclusive

AUGUST 22, 2017

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Multimedia Development & Visual Storytelling. Depending on where you work, social media and community management can live on PR/communications teams or creative/marketing teams. Speaking Engagements.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

PRSay

SEPTEMBER 10, 2019

But one surefire way to stand out from your competition is with excellent video storytelling. I’ve spent more than 20 years honing video storytelling skills with my team at MediaSource. So when you’re considering video storytelling, here are four key steps, from strategy to assessment: 1. Evaluation.

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Storytelling Video Strategy Analytics 137

Agility PR Solutions

MARCH 30, 2023

One approach to take is storytelling and creative writing. But how do you go about fostering these meaningful connections?

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Storytelling Creativity Writing Agency 86

Deirdre Breakenridge

JANUARY 7, 2019

One of the best ways to kick off the New Year is with a good book that offers great guidance and takes a deep dive into being more strategic with your storytelling. There are so many reasons why I like this book and would recommend it to students, professors and professionals.

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Social Media Communications Media Storytelling 269

PRSay

JULY 9, 2024

Creative To make your lead creative, choose a technique that fiction writers might use for your nonfiction writing. Illustration: sammby The post 3 Ways to Write Better Leads: Make Them Concrete, Creative and Provocative first appeared on PRsay. That’s a lot easier for readers to absorb, too. “No Find the examples.

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Writing Creativity Newspapers Sports 173

Agility PR Solutions

FEBRUARY 2, 2025

In the fast-evolving world of digital marketing, the food and beverage industry has consistently been at the forefront, leveraging creative strategies and innovative technologies to capture the attention of consumers.

Branding 105

Branding Brand Storytelling Creativity 105

Deirdre Breakenridge

FEBRUARY 1, 2016

Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. ET, the #PRStudChat community will gather to discuss Creative Content to Excite your Community. On Tuesday, February 16th, at 8:30 p.m. The post Join #PRStudChat on Feb.

Community 150

Community Creativity Content Marketing Infographics 150

HMA Public Relations

OCTOBER 31, 2024

Learn how this day can create storytelling opportunities for businesses, help them tap into the spirit of the season and engage with audiences through creative PR strategies. Happy Halloween! Read more in this post from Justin Liggin!

Storytelling 105

Storytelling Strategy Creativity Publicity 105

Landis PR

APRIL 14, 2025

The recent partnership between Save the Redwoods League (the League) and the new Broadway musical Redwood , starring Tony Award-winner Idina Menzel, demonstrates how creative collaboration can amplify important messages about forest preservation while reaching entirely new audiences.

Nonprofit 59

Nonprofit Storytelling Creativity Leadership 59

PRSay

JANUARY 13, 2025

Creative : Steal a technique from fiction writers, like storytelling or metaphor. Stop writing who-what-when-where-why-and-how leads. Quit boring your readers with XYZ Company yesterday announced that Instead, write leads that are: Concrete : Show instead of tell. You only have one chance to draw readers into your message.

Writing 157

Writing Policies Storytelling Creativity 157

Cision

OCTOBER 21, 2015

In today’s digital age, there are two key ways to find success for both brands or individuals: remember to be human and solidify your storytelling skills. Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how.

Storytelling 120

Storytelling Case Study Crisis Viral 120

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Most experts doubt that neural net-powered artificial creativity can ever equal true human creativity. Ravikant, too, believes that automation, and eventually artificial intelligence, will usher in a new era of creativity and inspiration that sounds positively utopian. And the heart of public relations is in storytelling.

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Marketing Creativity Storytelling Privacy 173

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Allow the agency creative freedom. We recently prognosticated about PR trends , and one of the most important involves visual storytelling. At the same time, as traditional advertising spend decreases for many brands, creative use of digital and mobile content is on the rise.

Publicity 256

Publicity Branding Brand Storytelling 256

Solo PR Pro

AUGUST 17, 2021

We are all storytellers. As the owner of Big Leap Creative , she works with purpose-driven leaders who want to make the world a better place, helping them to articulate their ideas and get others on board. Using storytelling and data together. Opting for a simpler approach to storytelling. Everybody is a storyteller.

Storytelling 105

Storytelling Nonprofit Exercises Data 105

Onclusive

JANUARY 16, 2019

In his keynote, “Performance Storytelling,” Norton Lifelock CMO Ty Shay explains: “The modern CMO needs to evolve the marketing function from a cost center to a profit center, thereby showing the direct correlation of marketing to business results, including growth and profit. Performance Storytelling integrates both analytics and creativity.

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Conference Storytelling Data Measurement 225

5W PR

MARCH 24, 2022

Companies in the B2B industry can bring new life to their content with the help of digital storytelling. There are plenty of opportunities for B2B businesses to utilize digital storytelling, given the amount of consumer engagement in the industry, as well as the consumer research that many companies have been executing. Authenticity.

Storytelling 88

Storytelling B2B Branding Brand 88

5W PR

FEBRUARY 7, 2025

PR professionals who master TikTok’s unique blend of authenticity, creativity, and rapid content creation gain direct access to journalists, influencers, and consumers alike. Building Meaningful Connections with Journalists PR professionals can use TikTok to catch journalists’ attention through creative storytelling.

Viral 78

Viral Branding Brand Airlines 78

ImPRessions - Crenshaw Communications

MAY 1, 2019

Many people who work in PR thrive on the creative nature of what we do; after all, not everyone can dream up a winning idea for a product launch, or even the email subject line that will capture a journalist’s attention. But the best campaigns are fueled by creativity, yet informed by research. Muddling the message.

How To 257

How To Interviews Measurement Storytelling 257

Cision

MARCH 14, 2017

To expedite the path to purchase, savvy marketers have pivoted to instead focus on constructing memorable campaigns through creative messaging. Creative Strategies. Many companies work to sell products by simply stating features, but narratives through creative messaging can dramatically influence purchasing behavior.

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Creativity Comparison Construction Retail 208

ImPRessions - Crenshaw Communications

JUNE 22, 2021

The platform offers PR teams a new way of storytelling for organizations and gives business personalities who are talented speakers with a strong point of view about industry trends an opportunity to ride the social audio wave. Savvy business leaders are well suited to host rooms and later start their own clubs.

B2B 405

B2B Social Media Media Twitter 405

Cision

FEBRUARY 3, 2017

Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint. As Harvard Business Review notes, the ability of the agency to critically and creatively coach the client is vital in order to engage specific solution. Search dominates.

Creativity 120

Creativity SEO Mobile Journalism 120

5W PR

MARCH 27, 2025

By highlighting the creative potential of their products through customer photos, Apple built a massive library of authentic content while demonstrating real-world product capabilities. The future of PR lies in authentic, customer-driven storytelling powered by sophisticated martech tools.

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System Tools Policies Measurement 99

Notified

OCTOBER 30, 2024

Halloween is a time for spooky fun, sweet treats and communications creativ ity!

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Marketing Creativity Communications Storytelling 286

PR for Anyone

APRIL 2, 2025

Every week, she was pushed to her limits, both emotionally and creatively, testing her resolve and passion for cooking. Shes not just a chef; shes a storyteller, an educator, and a cultural ambassador, bringing new perspectives to the culinary world. It was this authentic approach that set her apart from the rest of the contestants.

Industry 130

Industry Storytelling Education Television 130

Remote PR Jobs

MAY 30, 2024

Creative Skills Creativity is a key component to successful PR and Communications efforts, as you need to come up with original, innovative ideas for product launches, storytelling campaigns, and digital content. Creative skills can be honed in any role that involves problem-solving, designing, producing, or performing.

Communications 214

Communications Creativity Writing Product Launch 214

5W PR

JANUARY 3, 2025

It extends to product development, marketing messaging, and brand storytelling. A diverse workforce and customer base can lead to more innovative and creative product offerings. Representation goes beyond simply using diverse models in advertising.

Marketing 78

Marketing Consumer Storytelling Advertising 78

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

Adtech brands must find creative ways to cut through the noise and highlight the value their particular technology brings to customers and the industry. For customers, this intense competition and the alphabet soup of acronyms and confusing claims can be overwhelming. Strategic PR delivers many benefits for adtech brands.

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Publicity Marketing Advertising Advertising 203

ImPRessions - Crenshaw Communications

JUNE 28, 2017

Inspiring through storytelling. Storytelling starts at the Awareness phase and can play a role throughout the customer journey. And for B2B companies, storytelling is no less important. Look at Lego Ideas , a creative online group for enthusiasts that allows them to submit ideas for new Lego designs.

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Publicity Storytelling Automotive Software 255

ImPRessions - Crenshaw Communications

OCTOBER 30, 2019

Storytelling engages, influence persuades. Storytelling starts at the initial awareness phase and can play a role through the customer journey. Storytelling is also important for B2B companies where the product is complicated or the industry changes quickly. For business examples, pay a visit to Hubspot Academy on LinkedIn.

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Storytelling Education Software LinkedIn 233

Cision

JULY 6, 2016

In this interview, Sheila discusses why brands need to clearly define their communication strategies, the importance of keeping your content fresh and why your audience is attracted to good writing and storytelling. I’ve always enjoyed storytelling and writing. Devour all things creative. That, right there, is magic.

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Storytelling Writing Journalism Creativity 180