Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today.

Technology 118

Technology Ethics Creativity Tools 118

Stern + Associates

JUNE 5, 2023

This transformative technology is already impacting industries around the world. They unpack the trends while cutting through the hype with their accessible frameworks and scalable strategies for approaching this disruptive technology. From Hollywood writers to U.S.

Technology 118

Technology Ethics Leadership Groups 118

Stern + Associates

JULY 18, 2023

With the ever-growing influence of technology on business and society, how will advancements like artificial intelligence (AI) impact how we work and conduct business? An optimistic economist, Brynjolfsson’s predicts a productivity boom in the coming decade driven by the combination of new technologies and business transformation.

Technology 114

Technology Government Measurement Policies 114

ImPRessions - Crenshaw Communications

MARCH 27, 2018

A company specializing in advertising sales technology will naturally attend conferences in the adtech space, including Advertising Week or Cannes Lions , but savvy marketers will also find niche conferences appealing to pharma, retail, financial services, or other industries where potential clients may congregate to hear a relevant speech.

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. On creativity: “Recognize the importance of marketing partnerships.

Conference 111

Conference Internal International Storytelling 111

Cision

NOVEMBER 10, 2015

As new tools emerge, the technology and media landscapes continue to shift. . Her professional development workshop at PRSA International proved that operating on a shoestring budget doesn’t limit how much a strategy can succeed. Images: Sharon Sinclair , Simply CVR ( Creative Commons ). All it takes is a plan.

Nonprofit 120

Nonprofit Marketing B2B Crisis 120

Cision

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. In most, if not all, industries there is good and bad competition.

Sports 245

Sports Agency Creativity Industry 245

Barokas

DECEMBER 3, 2019

It took countless brainstorming sessions, messaging workshops, copy drafts and design meetings with our web partner for our vision to become clear. We embraced the creative process and took it as an opportunity to really dissect how we are different from every other communications agency out there. It is second nature to us.

Case Study 78

Case Study Enterprise System Fashion 78

Stern + Associates

MARCH 8, 2023

When an organization makes it a priority to remove barriers and equalize opportunities, they can better tap into the potential of their workforce while encouraging innovation and creativity. Let us arrange for these esteemed experts to advise your organization via virtual and in-person consulting sessions, workshops and keynotes.

Leadership 118

Leadership Groups Viral Crisis 118

Stern + Associates

APRIL 13, 2023

In her riveting talks , Professor Henderson explains how business’ commitment to solving “big problems” can unlock not only tremendous enthusiasm amongst employees, but also exactly the kind of creative thinking and commitment to work across organizational boundaries that is at the root of most significant innovation.

Policies 118

Policies Energy Government Crisis 118

5W PR

JULY 20, 2023

Many companies display STEM-based toys that teach science, technology, engineering, and math concepts. Exhibitors engage children in interactive activities to demonstrate how toys can support educational goals and foster critical thinking, problem-solving, and creativity. Language-learning games and puzzles are also featured.

Education 60

Education Engineering Technology Creativity 60

The Hoyt Organization

SEPTEMBER 21, 2024

Advancements in healthcare technology are transforming the industry at a rapid pace. The speed at which these technologies become available, can lead to missed opportunities to connect with existing and potential clients, drive awareness and adoption of the services, and build and maintain brand presence and reputation.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Karen Freberg

JUNE 24, 2018

I was greeted in Lehi for the Creative Campus event with hugs because of the professional relationships I have been able to make over the past few years. In many ways, I felt I was coming to my creativity home! What is Creative Campus? What were some of the lessons I learned during Creative Campus?

Creativity 40

Creativity Education Video Film 40

Solo PR Pro

NOVEMBER 28, 2023

Get technical For clients who appreciate the latest in technology, consider gifts that enhance productivity or offer convenience. Alternatively, enroll your client in a workshop or seminar that aligns with their business goals or personal interests.

Local 95

Local Travel Print Groups 95

The Hoffman Agency

SEPTEMBER 3, 2020

I’ve enjoyed being a part of the social team because it gives me the freedom to be creative and innovative with my social posts. During a storytelling workshop with CEO Lou Hoffman, we learned about the different storytelling techniques and how to apply them to technology PR.

Storytelling 69

Storytelling International Internal Instagram 69

PR 20/20

JULY 11, 2019

Luckily, new technologies are enabling marketers to deliver on smarter content marketing strategies. Use smarter technology to serve up a more intuitive content experience. It’s redundant, often data heavy, requires no creativity, and in certain cases, the time to produce the copy doesn’t equate to value. Not sure what I mean?

Storytelling 63

Storytelling B2B Content Marketing Data 63

PR 20/20

SEPTEMBER 5, 2018

MAICON is built to help marketers: Understand AI: Discover terminology, use cases, case studies, trends and technologies. Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Registration opens in October 2018, but you can sign up now for event updates and a special discount code. Visit www.MAICON.ai

Conference 59

Conference Marketing Analytics Case Study 59

Karen Freberg

OCTOBER 20, 2017

This conference captured not only attention, but my creative soul, and that is a first. This is my third Creative Campus event by Adobe, but my second MAX. However, I was invited as a Creative Campus Thought Leader, one honor I will truly treasure. We have labs, workshops, presentations, keynotes, and receptions to attend.

Creativity 40

Creativity Social Media Education Conference 40

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 87

Travel Case Study Creativity Advertising 87

Stern + Associates

DECEMBER 12, 2022

Digital transformation has become much more than simply upgrading software and building a new skill set; it’s now a required state of mind , says Paul Leonardi , award-winning University of California, Santa Barbara (UCSB) professor and Technology Management department chair. Technology is Only Half the Equation; The Other Half is People. “The

Technology 62

Technology Employee Software Groups 62

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stern + Associates

SEPTEMBER 29, 2022

Some attacks are more obvious than others, but malicious actors are getting more and more creative with their tactics, feeding off human behavior to access what we want to keep sacred. With technology advancement comes greater security risks through unlikely vulnerabilities. And now you – and your organization – have been hacked.

Government 62

Government Policies Technology International 62

Stern + Associates

JULY 27, 2023

Vice president of CEO Co-Innovation and Customer Engagement for Microsoft, Wild is an on-the-ground practitioner who has led strategic precision teams for some of the world’s most iconic technology brands such as IBM and Salesforce in addition to Microsoft. But it’s the how that’s very difficult to copy.”

Leadership 62

Leadership Technology Case Study Employee 62

Waxing UnLyrical

DECEMBER 21, 2018

This could be … the competition, a trend, a technological breakthrough, a consumer mindset, or internal issues. She is an active speaker and gives workshops for other non-profits and university communications students on the subjects of non-profit marketing and women’s leadership. Spending most of her career in Washington, D.C.,

Strategy 90

Strategy Analysis Small Business Measurement 90

Stern + Associates

JULY 13, 2023

A founding partner at Greyspace , a foresight consultancy, Oguntala’s interdisciplinary work fuses technology, design, future thinking and anthropology to offer organizations a holistic way of viewing the creative process.

How To 62

How To Technology Creativity Groups 62

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. And it’s not just the technology we’re excited about. Services are custom based on each organization’s needs, but may include: Onsite workshops and consulting. And it’s not just B2C.

Marketing 52

Marketing Storytelling Technology Community 52

PR 20/20

JUNE 18, 2019

Technology is both a blessing and a curse. You cannot talk about marketing technology and not talk about AI.” - Pam Didner ( @PamDidner ) , B2B and Tech Consultant and Author Read the full article, Supercharge Your Sales with AI. Below, we’ve curated 10 key quotes to apply to your own marketing AI experimentation.

Marketing 53

Marketing Conference Technology Interviews 53

Melissa Agnes

MAY 14, 2015

I knew the heart of the message I wanted to communicate, but taking a message that I typically deliver in a one hour keynote address, or even a three hour workshop, and condensing it down to 18 minutes was quite a challenge and an interesting experience to undertake.

How To 185

How To Crisis Management Crisis Exercises 185

PR 20/20

SEPTEMBER 5, 2018

MAICON is built to help marketers: Understand AI: Discover terminology, use cases, case studies, trends and technologies. Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. Registration opens in October 2018, but you can sign up now for event updates and a special discount code. Visit www.MAICON.ai

Conference 40

Conference Marketing Analytics Case Study 40

Karen Freberg

OCTOBER 18, 2018

Because of being so busy over the past few days with workshops, sessions, keynotes, and meet ups – it has taken me a few days to collect all of my thoughts and takeaways from the event. During this time at EDUMax, the official l aunch the Adobe Creative Campus Program with Digital Literacy Thought Leaders. Transformative.

Education 56

Education Creativity Video Tools 56

Ishmael's Corner

MAY 5, 2015

Out of literally hundreds of PR agencies focused on the technology sector, the Holmes Report judged us as the one of the top five in the country. It was gratifying that the Holmes Report highlighted our ability to execute: “… the work that Hoffman does is among the most sophisticated and creative in the tech sector.

Storytelling 60

Storytelling SEO Agency Leadership 60

The Hoffman Agency

MAY 25, 2023

From embracing mindful coffee breaks to disconnecting from technology, Hoffman’s tips will help you manage stress and prioritize your emotional well-being to stay on top of your communications game. Consider joining a workshop that aligns with your interests or skills (joining any workshops your employer provides is a great place to start).

Communications 36

Communications Exercises Creativity Technology 36

Konnect Agency

APRIL 24, 2024

For example, if you’re hosting a product launch event for a new fitness app, incorporate interactive fitness challenges, live demonstrations, or wellness workshops to engage attendees and showcase the app’s features. Leverage technology to enhance the attendee experience.

Product Launch 52

Product Launch Transportation Measurement Examples 52

Buzzstream

MARCH 5, 2025

Alex Cassidy of UK digital PR agency Distinctly wrote a post about how they were trying to use ChatGPT to build creative campaigns. It’s really all about benefits for the team’s productivity and removing those admin tasks that might get in the way of creative thinking. What AI technology did you use for this study?

Digital PR 62

Digital PR How To Analysis Tools 62

Solo PR Pro

DECEMBER 22, 2020

When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. She’s not wrong: During the conference, you get to attend more than 100 sessions, workshops and industry forums led by leading brand marketers and experts.

Conference 58

Conference Content Marketing Community Education 58

PR 20/20

MARCH 30, 2016

As marketers, we are forever pressed for creative, performance-driven ideas. We invited Cleveland HubSpot users to join forces and collaborate during an interactive workshop led by Paul Roetzer ( @paulroetzer ). Insight on how to apply new technologies and processes to improve efficiencies. You know the drill.

Resources 40

Resources Marketing Pinterest eBook 40