PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. You want to be the eyes and ears for the media inside the building. We need to plan for beyond 72 hours.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

5W PR

JANUARY 18, 2025

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. However, a crisis doesn’t have to be a death knell. In a crisis, time is of the essence.

Crisis 78

Crisis Brand Branding How To 78

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall.

Case Study 118

Case Study Crisis Management Crisis Study 118

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure.

B2B 78

B2B Company Publicity Media Training 78

5W PR

NOVEMBER 12, 2024

By weaving compelling narratives, securing media coverage, and organizing targeted events, PR professionals can generate significant buzz around a new product or service, capturing the interest of potential customers and industry influencers.  PR can facilitate partnerships, arrange joint ventures, and coordinate cross-promotional activities. 

Product Launch 78

Product Launch B2B Industry Case Study 78

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. A4:PR is important in crisis management.

Twitter 212

Twitter Crisis Communications Crisis System 212

Reputation Us

DECEMBER 23, 2014

The post Start 2015 Off Right…With a PR Plan! appeared first on LTPR.

Crisis Management 129

Crisis Management Crisis Communications Reputation Crisis 129

5W PR

MARCH 10, 2025

These might include: Increasing brand awareness among educators Growing social media following Generating positive media coverage Driving sales through educational channels Tracking and Reporting Regular monitoring and reporting help maintain campaign momentum and justify PR investments.

Strategy 78

Strategy Education Video Storytelling 78

5W PR

JANUARY 26, 2025

Media Relations and Journalist Targeting AI has transformed how PR professionals connect with journalists and media outlets. AI analysis of past coverage and social media activity reveals individual journalist preferences, helping PR professionals customize their outreach approach.

Publicity 78

Publicity System Crisis Management Analysis 78

5W PR

JANUARY 20, 2025

Real-Time Media Monitoring and Crisis Management AI-powered media monitoring systems serve as early warning systems for potential PR issues. This predictive capability allows PR teams to tailor their communications more effectively, increasing the likelihood of positive engagement.

Analytics 146

Analytics Strategy System Ethics 146

Onclusive

JANUARY 25, 2019

With several events throughout the year, PR News addresses a senior-level public relations and marketing audience. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show. and the Social Shake-up in May in Atlanta.

Conference 256

Conference Content Marketing Marketing Internal 256

Prohibition

DECEMBER 13, 2021

This is where crisis management comes in. Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is not preventing a crisis, but rather managing an existing crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Prowly

FEBRUARY 25, 2025

Agility PR is a media relations tool that helps agencies and businesses connect with journalists and get more coverage. No matter the size of your business, Agility PR has a plan for outreach, crisis communication, crisis management, media monitoring, and more.

Tools 104

Tools Software Enterprise Crisis Management 104

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

5W PR

MARCH 18, 2025

Recent data shows that 45% of healthcare organizations experienced a data breach in 2022, while medical device recalls increased by 31% compared to the previous year, highlighting the pressing need for robust crisis communication strategies. Organizations need dedicated social media crisis protocols.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

OCTOBER 1, 2024

PR transcends its traditional role in crisis management in today’s competitive landscape. PR is instrumental in enhancing brand visibility through media relations, for example. This is where PR works to secure placements in relevant media outlets that can substantially increase brand exposure. 

Brand 88

Brand Branding Crisis Management Crisis Communications 88

Melissa Agnes

JANUARY 18, 2015

This episode of The Crisis Intelligence Podcast discusses: What makes a good spokesperson for crisis communication. The real-time news cycle and how it impacts in a crisis. Tips for making communications “social media friendly” Biggest mistakes spokespeople make in crisis – and how you can avoid them.

Training 113

Training Crisis Media Training Crisis Management 113

Cision

JUNE 22, 2015

Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. Below Peter answers many of the questions he couldn’t get to, teaching us how to deal with crisis communication in a social world.

Crisis 120

Crisis Crisis Communications Local Social Media 120

5W PR

OCTOBER 9, 2024

PR professionals collaborate with media outlets, influencers, and key stakeholders to disseminate positive messages about a brand. Key activities in PR include media relations, which involves establishing relationships with journalists and securing media placements.

Marketing 78

Marketing Engineering Crisis Communications SEO 78

5W PR

OCTOBER 10, 2024

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Media Relations Building relationships with journalists and media outlets is essential for generating positive press coverage.

Consumer 78

Consumer Brand Branding Crisis Management 78

Prohibition

AUGUST 24, 2023

Their expertise lies in managing communication and reputation for food-related businesses, including restaurants, food manufacturers, distributors, and retailers. These agencies are adept at handling various aspects of public relations, from brand building to crisis management , with a specific focus on food safety.

Agency 62

Agency Crisis Management Crisis Communications Crisis 62

The Hoyt Organization

AUGUST 9, 2024

The Digital Marketing Institute reported that 78% of travelers think social media provides the most helpful travel information. This shows how PR and social media strategies have an important impact on people’s choices about where to travel. PR also plays a key role in crisis communication.

Travel 78

Travel Tourism Industry Publicity 78

5W PR

JULY 16, 2024

Amplification through media relations PR extends beyond social media. By securing media coverage for influencer campaigns, PR professionals reach a wider audience through traditional media outlets like news publications and television appearances.

Publicity 78

Publicity Product Launch Guidelines Advertising 78

PRSay

DECEMBER 18, 2019

In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. He has written on crisis management and corporate responsibility for Law360.

Corporate 100

Corporate Crisis Management Crisis Government 100

5W PR

SEPTEMBER 30, 2024

Partnering with a public relations (PR) agency can be a game changer for doctors, and healthcare practices, providing strategic support in managing patient outreach, brand positioning, and media relations.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

Sword and the Script

JULY 12, 2016

What potential crisis could have a substantial impact on your business? That’s the essence of crisis communications planning – preparing for the worst before it happens. C orp Comm Unprepared for Crisis. The benefit of crisis communications planning often isn’t revealed until the heat of a crisis.

Study 60

Study Leadership Crisis Crisis Communications 60

Prohibition

JULY 7, 2023

By leveraging various PR tactics such as media relations , influencer partnerships , and event marketing , food and beverage businesses can effectively communicate their brand story, values, and offerings to the right audience. What is your approach to media relations? How do you handle crisis situations?

Agency 62

Agency Case Study How To Crisis 62

Prohibition

JANUARY 14, 2022

Regardless of the size of your business, creating a PR crisis plan will help you stay on message and control the response to any situation that puts your business at risk. The following are 11 steps you can take to create a solid PR crisis plan: 1. Set up a PR crisis management team.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Critical Mention

NOVEMBER 7, 2019

. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” Having access to real-time media monitoring allows EKA to provide clients with instant news. ” What are Your Favorite PR Trends?

Communications 81

Communications Crisis Communications Media Public Affairs 81

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic.

Corporate 60

Corporate Crisis Communications Guidelines Journalism 60

Garrett Public Relations

OCTOBER 5, 2018

This week, we have Facebook, Tesla and GE, all major entities which find themselves in the midst of chaos, as well as Oregon winemakers who face an unprecedented crisis. Which brands will excel in crisis management? Facebook This started last Friday, so it was too late to […].

Facebook 68

Facebook Crisis Crisis Management Branding 68

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. Managing a Chapter crisis. There are several resources on crisis planning, including books, PRSA courses and webinars. Not on my list? Pick one, study it as a team and then follow the steps to writing a plan.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Prohibition

APRIL 23, 2020

This means that things can quickly be picked up by the press and seen by millions of people before you have chance to get it under wraps – which is why it is more essential than ever that you are prepared for a PR crisis. The fast paced digital world we live in means it is essential that you are prepared for a PR crisis.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62