Axia PR

SEPTEMBER 8, 2017

To be sure, traditional PR still has a place at the table. Everything from influencing public perception with outstanding marketing campaigns and developing effective crisis communication strategies to holding news conferences and organizing successful events falls under the umbrella of traditional PR.

Crisis Communications 128

Crisis Communications Conference Crisis Digital PR 128

The Proactive Report

NOVEMBER 1, 2022

Create a crisis communication strategy to follow, if one of these issues arises. For more Digital PR Tips subscribe to our newsletter. The post Communication Challenges for your PR Team in 2023: World Communication Week appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Communications 130

Communications Social Media Employee Crisis 130

Presspage

OCTOBER 14, 2024

How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. However, research has shown that out of 500,000 pitches, only 3.15% received a response, while the average cost of a single successful media placement in digital PR is over $1,000.

How To 78

How To Media Crisis Pitching 78

Presspage

JULY 8, 2024

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. What are PR tools? So what potential can SMEs unlock if they apply this digital readiness to their comms teams?

Tools 97

Tools Digital PR Crisis Enterprise 97

Sword and the Script

APRIL 2, 2024

One thing that’s clear: HARO and Shankman made an indelible impression on the PR professionals it served back in the day. It challenged PR pros everywhere to consider, what was at the time, a nascent opportunity for digital PR.

Reddit 183

Reddit Software B2B Technology 183

Bianchi Biz Blog

JUNE 27, 2024

Key expertise of Mileage Communications India Pan-Indian media relations, media partnership programs, and influencer marketing Content strategy and digital PR Industry verticals: Tourism and Aviation, Automotive, Lifestyle and Retail, Technology and Crisis Communication Global companies navigating the PR landscape in India As global decoupling intensifies (..)

Meeting 90

Meeting Print Marketing Local 90

Presspage

JULY 8, 2024

In order to figure out a balance between the two, you should first be aware of what PR tools are, why every comms team should use them and which ones are your one-way ticket to a successful digital PR strategy. What are PR tools? So what potential can SMEs unlock if they apply this digital readiness to their comms teams?

Tools 78

Tools Digital PR Crisis Enterprise 78

5W PR

MAY 25, 2023

Companies should have a crisis communication plan in place to quickly and effectively respond to any false information. This can include assessing the effectiveness of the company’s crisis communication plan, identifying areas for improvement, and taking steps to prevent similar situations from occurring in the future.

Brand 88

Brand Branding Crisis Communications Reputation 88

5W PR

FEBRUARY 12, 2024

Collaboration Digital PR is not simply scattering messages across the internet and hoping they are effective. Instead, it involves precisely targeting specific platforms and communities where the target customers gather. In today’s digital age, transparency and authenticity are paramount, as information spreads rapidly.

Digital PR 60

Digital PR Crisis Communications Crisis SEO 60

5W PR

OCTOBER 9, 2024

PR professionals collaborate with media outlets, influencers, and key stakeholders to disseminate positive messages about a brand. Key activities in PR include media relations, which involves establishing relationships with journalists and securing media placements. These backlinks attest to a brand’s credibility and authority.

Marketing 78

Marketing Engineering Crisis Communications SEO 78

Prohibition

JULY 7, 2023

They work closely with their clients to develop comprehensive PR strategies that align with their business goals. This includes crafting compelling stories, identifying media opportunities, organising press events , and managing crisis communications.

Agency 62

Agency Case Study How To Crisis 62

5W PR

MARCH 19, 2020

While there are plenty of other ways that brands and companies can keep up with the public opinion via the traditional media outlets, these are some of the ones that are only going to grow in popularity due to the increase of digital PR in the last few years.

Publicity 97

Publicity Survey Measurement Groups 97

Landis PR

DECEMBER 9, 2024

By Brianne Miller As the holiday season approaches, communications professionals often find themselves caught between year-end deadlines and the desire to enjoy a stress-free December (who wants to crunch social media numbers while sipping eggnog?

Communications 59

Communications Analysis Report Media Relations 59

Sword and the Script

JANUARY 21, 2017

In a piece for Ragan’s PR Daily – 3 ways media metrics can help you handle PR crises – she draws a distinction between “a snarky comment” and bona fide media crisis that “threaten to compromise an organization’s credibility.”. Looking for a digital PR firm that knows how to measure? Give our services a try.

Social Media 60

Social Media Crisis Marketing Media 60

Presspage

OCTOBER 14, 2024

How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. However, research has shown that out of 500,000 pitches, only 3.15% received a response, while the average cost of a single successful media placement in digital PR is over $1,000.

How To 78

How To Media Crisis Pitching 78

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Radio 64

Radio Pinterest Television Government 64

Landis PR

JANUARY 22, 2024

Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Communication and marketing are not just support functions. Effective communication measurement should be all about using tools that make sense and feel relevant.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

DECEMBER 11, 2023

A well-executed PR campaign can increase visibility and position your company as a leader in your industry, supporting your growth ambitions. That relationship will also greatly help if your company finds itself in a crisis communication situation in the future. Use analytics to track engagement, reach, and conversion.

Strategy 59

Strategy Company Communications Construction 59

Doctor Spin

FEBRUARY 22, 2024

But within public relations, we understand how to engage in two-way communication. Learn more: Digital PR Public Affairs (PA) “Integrating corporate planning and public affairs perspectives is crucial for organizations to effectively respond to environmental change and adapt to social and political turbulence.”

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Solo PR Pro

JUNE 30, 2015

Upgrade Your Digital PR Campaigns With Facebook Ads: Secret Strategies for Success – Jennifer Spivak, Digital Marketing Entrepreneur. Crisis Communications: Through the Digital Noise – Melissa Agnes, President and Co-Founder of Agnes + Day.

Hotels 40

Hotels Conference Analytics Sports 40

Bianchi Biz Blog

AUGUST 22, 2024

Crisis Management and Brand Reputation: Given Italy’s diverse and sometimes polarized media landscape, businesses must be prepared for crisis management and stay proactive in maintaining a positive brand image. Understanding local sentiments and being responsive to public concerns are key to effective crisis communication.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Burrelles Fresh Ideas

JANUARY 2, 2024

SELECTED PR SEO-RELATED CONTENT: 6 Digital PR Strategies to Improve Your SEO 8 Tips to Optimize Content Writing for People and Search Engines Public Relations (PR) Guide to Using SEO: Best Practices, Benefits, & More The post Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization first appeared on Burrelles.

SEO 85

SEO Mobile Engineering Ethics 85

Doctor Spin

MAY 21, 2023

Digital PR. Internal communications. Crisis communications. Marketing PR. Industry PR (B2B). For instance, one agency I worked at ( Springtime PR ) provided specialised services in corporate communications, internal communications, crisis communications, and public affairs (PA).

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more quantitative. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Landis PR

SEPTEMBER 11, 2023

In a career defined by busy, unpredictable days, PR pros are always looking for ways to be more productive. Note: This is a reposted blog by our Public Relations Global Network Partner, Samantha Frost – L.C. Williams & Associates. For the original blog, please visit here.

Energy 64

Energy Study System Writing 64

5W PR

JANUARY 14, 2019

In the weeks leading up to the recent edition of the Victoria’s Secret Fashion Show , the program and the brand came under fire from critics and social activists that feel the brand is out of touch with the younger consumer market.

Brand 68

Brand Branding Publicity Fashion 68

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications 64

Communications Conference Policies Internal 64

Landis PR

OCTOBER 2, 2023

All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort! By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network.

Agency 64

Agency Meeting Technology Software 64

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. How do today’s PR teams keep up? For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever.

Conference 59

Conference Consumer Social Media Google 59

Axia PR

JUNE 3, 2023

The future of PR may well hang in the balance. Data privacy is a huge concern for many companies. From TikTok and Facebook facing record-breaking fines to Airbnb admitting its “listening” for parties during big holiday weekends, companies are walking a treacherous road.

Privacy 62

Privacy Facebook Data Company 62

Landis PR

JANUARY 16, 2024

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here.

Agency 59

Agency Internal International Meeting 59

Landis PR

JANUARY 3, 2024

Before 2023 is too far in our rear view, the staff at Landis shares their favorite PR stunts of the year…here’s Part One: Don’t Let Your Communications be on AutoDrive By Sean Dowdall Robotaxis carry on-demand riders in an autonomous vehicle without a driver.

Transportation 59

Transportation Film Television Education 59

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications 52

Communications Conference Policies Internal 52

Landis PR

JULY 10, 2023

While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe this is a fight where those of us in the communications industry must remain ever diligent. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper.

Journalism 52

Journalism Training Consumer Tools 52

Burrelles Fresh Ideas

JUNE 13, 2023

Press releases serve as an ideal foundation for creating engaging blog posts, infographics, or videos while providing valuable insights into products/services offered by businesses/organizations involved in digital PR activities.

Analytics 40

Analytics Content Marketing Advertising Advertising 40