Ronn Torossian

MAY 6, 2016

Security breaches not only put the brand and its employees at risk, but also the customers and clients, which the company serves. This affects the brand’s reputation and its ability to inspire trust. The post Crisis Communications: Preparing for a Cyber Attack appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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Crisis Communications Crisis Communications Employee 150

Melissa Agnes

MARCH 12, 2014

It’s no longer sufficient to simply rely on the professionals to defend your reputation. Any organization with public-facing staff, field workers – any enterprise really – must now have a very basic media relations/crisis communications program for all of its personnel. And it can really boost your reputation.

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Report Crisis Communications Crisis Management Crisis 243

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. It’s time to face the music. Within minutes he posted a video to the web.

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Crisis Communications Social Media Crisis Communications 160

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . Crisis Communications.

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Media Training Crisis Communications Conference Corporate 397

5W PR

OCTOBER 15, 2024

Effective PR can determine whether an organization experiences a swift recovery or endures prolonged reputational damage. In crisis management , PR assumes a pivotal role. The Importance of Proactive Crisis Planning Effective PR strategies are meticulously planned and executed in advance.

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Crisis Crisis Communications Crisis Management Reputation 78

Onclusive

APRIL 29, 2021

That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. brand reputation)?

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Crisis How To Crisis Communications Reputation 367

5W PR

FEBRUARY 17, 2025

Rebuilding trust after a crisis is one of the most challenging tasks a business can face. Whether the issue stems from a product failure, a public relations misstep, or an ethical controversy, the damage to a brands reputation can be significant. Ignoring or downplaying a crisis can worsen public perception and erode trust further.

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Crisis Branding Brand Case Study 78

Wadds Inc.

JANUARY 24, 2025

Successful companies understand that their reputation is built on what they do and how they do it. According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. Navigating this dynamic is crucial for modern management.

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Company Ethics Reputation Leadership 105

Reputation Us

DECEMBER 19, 2024

Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025.

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Reputation Ethics Employee Government 60

Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. The truth is that internal communications are really important to how things get done in any organization.

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Training Media Training Crisis Communications Reputation 370

Shift Communications

JANUARY 22, 2018

To develop a more effective crisis communications strategy, we need to understand trust. When a crisis occurs, it’s generally because of two very broad reasons: something we’ve said, or something we’ve done. But what do we respond to? Failure of performance , an inability to generate the promised results.

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Crisis Communications Crisis Reputation Communications 98

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

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Crisis Management Crisis Crisis Communications Training 78

5W PR

JANUARY 18, 2025

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. However, a crisis doesn’t have to be a death knell. In a crisis, time is of the essence. Avoid jargon and technicalities.

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Crisis Branding Brand How To 78

Melissa Agnes

MAY 26, 2014

We are frequently reminded that the art of crisis communications and crisis management is a tough one to master. Some people do it right in a crisis. When they do, it pays dividends and their reputation is enhanced. So, let’s look at what to avoid when confronted with a crisis. Crisis Communications'

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Crisis Crisis Communications Film Training 264

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Just because people may vent and lash out against your organization is not a reason to hide and refuse to communicate on the channels that demand communication these days.

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Social Media Crisis Crisis Management Crisis Communications 252

Solo PR Pro

MARCH 3, 2020

“All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things. You can connect with Michael on LinkedIN.

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Crisis Communications Crisis Communications Retail 93

PRSay

MARCH 19, 2020

As the situation continues to unfold, here are six crisis communications lessons from past pandemics to keep in mind: 1. Given the uncertainty about the coronavirus and what still lies ahead, ongoing crisis planning should concentrate on worst-case scenarios. Enlist employees. Plan for the worst.

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Crisis Management Crisis Crisis Communications Employee 214

Sword and the Script

DECEMBER 23, 2014

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. But we can’t afford to lose reputation – even a shred of reputation.” Lose a shred of reputation for the firm, and I will be ruthless.”. * * *.

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Reputation Newspapers Crisis Communications Leadership 120

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. A4:PR is important in crisis management.

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Twitter Crisis Communications Crisis System 212

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital. Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something. Over 80% of companies now have an employee social media policy.

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Trends Corporate Employee Analysis 199

Axia PR

NOVEMBER 25, 2020

A crisis communications plan protects and defends companies and organizations from a fallout in the public eye. Developing a crisis communications plan can help companies maintain their reputation. We craft specific messages for employees, investors, customers, the public, and news outlets.

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Crisis Communications Crisis Communications Crisis Management 71

Reputation Us

NOVEMBER 15, 2021

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Today, most corporations value brand and reputation ahead of property, plants and equipment.”. Employee abuse. Bodily injury.

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Insurance Insurance Exercises Reputation 97

Prowly

FEBRUARY 20, 2025

Here are the key differences between these communication types: Internal communication This is your communication strategy for your own team and it covers the key points for transferring information internally. Stakeholders: Internal employees and shareholders. Secondary audience: Industry journalists and bloggers.

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Writing Communications How To Internal 104

5W PR

FEBRUARY 11, 2025

company leaders report misinformation directly impacting their corporate reputation, with financial consequences following close behind. Their digital reputation management team uses AI-powered monitoring to detect emerging narratives, allowing them to address concerns within hours rather than days. Recent data shows that 63% of U.S.

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Branding Brand Viral Training 78

Presspage

DECEMBER 20, 2024

Not only does this safeguard your organization from potential pitfalls, but it also strengthens your reputation. Social listening Social listening is your secret weapon for understanding public sentiment and maintaining a strong reputation. However, their communication processes are not inherently the same.

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Reputation Crisis Trends Customer Service 78

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

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Reputation Public Affairs Advertising Advertising 165

PRSay

NOVEMBER 9, 2021

Making communication part of 2022 planning and strategy is more critical than ever as the pandemic continues. Employees and customers increasingly expect businesses to do better, stand for something more than profits, and operate and communicate with transparency. Listen to learn. Illustration credit: sergetbitos ].

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Crisis Crisis Communications Crisis Management Training 195

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications There were some serious PR blunders in 2020.

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Training Media Training Crisis Communications Reputation 195

Cision

JUNE 20, 2015

However, not every pessimistic tweet or Facebook rant should be treated like a major crisis. Check out these three levels of risk to determine when you need to call your crisis communication team to your side. However, if you don’t prepare in advance, medium-level threats can just as easily burn your brand’s reputation.

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Social Media Crisis Crisis Communications Media 120

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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Crisis Communications Crisis Communications Crisis Management 62

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

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Crisis Communications Crisis Agency Communications 62

Cision

DECEMBER 4, 2017

GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. They even published a blog post explaining what happened to the developer responsible for the crisis who became popular as “team-member-1” on social media.

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Crisis Branding Brand How To 271

Cision

MAY 23, 2015

Here are five steps to consider when creating your crisis communication plan. How you react and take responsibility for the situation will make or break your brand’s reputation. When a crisis occurs, many companies scramble to respond quickly. Want more crisis communication tips? Define the problem.

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Crisis Crisis Communications How To Branding 120

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

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Crisis Crisis Management Technology Exercises 78

5W PR

JUNE 19, 2024

Cybersecurity has become an incredibly valuable field, and so is the reputation of companies that safeguard the data of both big and small companies. The nature of the area can sometimes lead to unforeseen incidents that can negatively impact their reputation and it can even impede the company from achieving set business objectives.

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Reputation Company Case Study Leadership 78

PRSay

MAY 15, 2024

The “Stealing Thunder Theory” of crisis communications has been a critical tool for PR counselors for decades. And as businesses and organizations seek to achieve greater transparency and to mitigate the impact of a crisis on overall trust and reputation, it’s proven successful.

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Crisis Crisis Management Crisis Communications Journalism 138

Reputation Us

NOVEMBER 7, 2023

Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Creating a robust crisis communication plan is imperative. Communicate Proactively. Limit Disclosure.

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Reputation Real Estate Internal International 78