Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

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Cision

JULY 13, 2015

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. If it’s on Twitter or Facebook, he’s there, too. He can poke humor at the brand without sacrificing the brand or its reputation. Face is “face.”

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Crisis Communications Crisis Communications Wikipedia 120

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook.

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Crisis Communications Transportation Conference Social Media 148

Melissa Agnes

JULY 13, 2014

Welcome to episode #006 of The Crisis Intelligence Podcast, with Melissa Agnes and Patrice Cloutier. Especially in a crisis. It can literally mean the difference between surviving the crisis with your reputation and bottom line intact, and millions of dollars in loss of annual revenue (or your equivalent). Or via email.

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Crisis Crisis Communications Reputation Twitter 225

5W PR

MARCH 5, 2025

Recent incidents at major AdTech firms show that no organization is immune – but those with solid crisis communication plans weather storms more effectively than those caught unprepared. Leading AdTech companies maintain detailed response protocols, establish clear chains of command, and regularly test their crisis procedures.

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Privacy Crisis Crisis Communications Crisis Management 78

Prowly

JANUARY 29, 2025

Here's the thing: in today's world, where a single tweet can turn into tomorrow's headline, having the right crisis management software isn't just nice to have it's essential. Let's help you choose from the top crisis management tools available. What features are essential in handling crisis communication?

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Crisis Management Comparison Software Crisis 104

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

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Crisis Management Crisis Crisis Communications Training 78

Melissa Agnes

MARCH 1, 2015

In this episode of The Crisis Intelligence Podcast, Martin Waxman and I discuss 5 new digital trends that impact your organization’s reputation and that need to be incorporated into your communications strategies, including your crisis communications. Follow Melissa on Twitter: @melissa_agnes.

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Reputation Trends Crisis Management Mobile 124

Melissa Agnes

MAY 20, 2015

and I have to say that I’m pretty astonished at their lack of crisis communications since the oil spill occurred. Communication is key for successful crisis management. Some comments and takeaways on Plains All American Pipeline’s crisis communications. Share price drop.

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Crisis Crisis Communications Crisis Management Twitter 154

Stuart Bruce

JULY 15, 2014

For example, last autumn, an initiative by British Gas, which is owned by FTSE 100 group Centrica, to use its Twitter account to promote customer service was greeted by hundreds of tweets pouring scorn on the company’s decision to raise energy prices ahead of winter.”.

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Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. For a free consultation, please call 0113 430 4160 now.

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Cision

JUNE 20, 2015

However, not every pessimistic tweet or Facebook rant should be treated like a major crisis. Check out these three levels of risk to determine when you need to call your crisis communication team to your side. However, if you don’t prepare in advance, medium-level threats can just as easily burn your brand’s reputation.

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Social Media Crisis Crisis Communications Media 120

Presspage

MARCH 10, 2021

The team was quick to react and replied to high-profile accounts on Twitter (including Dan Scavino Jr, former White House director of Social Media) clarifying that it was not Miami airport. Luckily, there are enough good examples of crisis communications out there so you can learn vicariously and apply that to your crisis response.

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Crisis Communications Examples Crisis Communications 78

Presspage

MARCH 10, 2021

The team was quick to react and replied to high-profile accounts on Twitter (including Dan Scavino Jr, former White House director of Social Media) clarifying that it was not Miami airport. Luckily, there are enough good examples of crisis communications out there so you can learn vicariously and apply that to your crisis response.

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Crisis Communications Examples Crisis Communications 78

Melissa Agnes

MARCH 15, 2018

This episode of The Crisis Intelligence Podcast discusses: The crisis communication strategies Jordan and his team used to effectively evacuate 88,000 people in only a few hours. How Jordan and his team leveraged monitoring tools to help expand the reach of their crisis communications. About guest, Jordan Redshaw.

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Cision

MARCH 22, 2016

To keep your brand’s reputation from getting tarnished, you need a mixture of influencer relations and media intelligence in your crisis communication strategy. With social listening tools and a strong army of third-party advocates, your brand can identify damaging content, debunk trolls’ tales and protect your reputation.

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Cision

APRIL 13, 2016

says it’s more important to add value with your crisis communication than to try and spin the issue. In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises.

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Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. What are your secrets for crisis communication success? What do you see as the biggest communication challenges facing brands today?

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Crisis Communications Crisis Reputation Social Media 120

5W PR

FEBRUARY 11, 2025

company leaders report misinformation directly impacting their corporate reputation, with financial consequences following close behind. An MIT study found that false news spreads six times faster than accurate information on Twitter, with emotional responses driving rapid sharing. Recent data shows that 63% of U.S.

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Brand Branding Viral Training 78

Cision

APRIL 18, 2016

In a matter of minutes, trolls can get your blood boiling, your fingers tapping a hot-tempered response and your brand well on its way to a potential crisis situation for all of the world to see. Of social media channels, trolls prefer sending abusive social mentions on Twitter. Trolls also like blogs and social media channels.

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Brand Branding Crisis Crisis Communications 120

Karwoski & Courage

NOVEMBER 10, 2017

The great Twitter 280 Characters debate of 2017 has begun. The post The Great Twitter 280 Characters Debate appeared first on Karwoski & Courage - Minneapolis Public Relations. Here's everything you need to know and 10 things for your company or brand to consider.

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Twitter Company Brand Branding 73

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

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PRSay

JUNE 28, 2021

You’re unlikely to get business through your website, so focus on social media such as LinkedIn and Twitter instead. • It takes time to become comfortable as a business owner and to cultivate a reputation and client base. Find him on Twitter at @PBartosch_Media. Be stingy with expenses. Don’t hire anyone for at least a year.

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LinkedIn Crisis Agency Corporate 175

Cision

DECEMBER 4, 2017

Irrespective of the magnitude of the crisis, you will need to make a few quick changes in your marketing strategy, work policies, communication channels and even management to mitigate the brand ’ s reputation. You can find him on Twitter: @AviNair52. He specializes in SEO and Content Marketing activities.

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Cision

MAY 11, 2016

On May 5, Cision’s Heidi Sullivan, spoke at the Conference Board of Canada’s Crisis Communications Forum in Toronto, Ontario about managing crises on social media. What protects a brand’s reputation over the long term is how it responds immediately after, and all indications are that the team is responding correctly.

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PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. A new era of crisis communication is upon us. pictured above ), during an Oct.

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Social Media Conference Media Corporate 120

Cision

JUNE 3, 2015

Deciding where you communicate, how you communicate, when you communicate, to whom you communicate and especially who does the communicating all set the foundation (be it sturdy or flimsy) of a reputation. Don’t crumble under crisis.

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Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Guarding their reputation and work also necessitates new patent/ copyright laws in place. ” ~ Prof.

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Writing Communications Marketing B2B 211

David PR Group

MAY 15, 2014

We have to use other means to safeguard our online reputation. The first and best defense is to, simply, have a good reputation. In a crisis, it is important for your customers and the public to be able to hear your news directly (or as directly as possible) from the source. Build your online firewall. www.davidpr.com.

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Reputation Hotels Crisis Management Google 40

Presspage

MAY 6, 2017

” Download a 5-Step-Guide to do a dry run for your crisis communications. But with the learning experience from the year before, as well as its formalized crisis communications collateral including press releases, tweets, and b-roll, CSUSM was able to swiftly and decisively address the issue.

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Crisis Crisis Management Crisis Communications Training 92

Stephen Waddington

APRIL 28, 2020

They should be looking at how to move from broadcast to engagement in the communication approach. They should be gathering information about the reputation of the company. This is why I devote a chapter of my upcoming book Crisis Communication Strategies to planning and developing the recovery communication.

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Waxing UnLyrical

OCTOBER 17, 2011

Over the past three-four years, we witnessed the rapid adoption of social media sites like Twitter and Facebook and, consequently, a growing number of our customers talking about our business online. We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. Share of Voice reached 55%.

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Publicity Banking YouTube Social Media 93

Cision

NOVEMBER 3, 2016

With the reveal of highly sensitive and supposedly ‘private’ emails, Twitter posts, direct instant messages via Facebook and Gmail, not to mention Instagram images and hashtags, reputations have been made and lost. The Digital Etiquette Imperative. Better yet, adopt a “digital etiquette.”.

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Social Media Media Reputation Training 120

Burrelles Fresh Ideas

JANUARY 16, 2024

Authenticity is crucial because misinformation or inauthentic communication can quickly damage a brand’s reputation. The immediacy of platforms like Twitter, Instagram, and Facebook demands genuine, real-time engagement. The immediacy of platforms like Twitter, Instagram, and Facebook demands genuine, real-time engagement.

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Crisis Airlines Social Media Crisis Communications 85

Cision

MAY 11, 2016

At that point, the system failed completely and Twitter erupted with complaints. You can uncover key learnings about what is being said, and what it ultimately means to your brand’s reputation. NA14 offers a learning moment to ensure you are on the pulse of your brand’s reputation and integrity. Are you prepared?

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Waxing UnLyrical

APRIL 11, 2012

If you botch an interview, you run the very real risk of damaging your reputation, losing brand value and jeopardizing organizational objectives. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode.

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Media Training Crisis Training Crisis Communications 70

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. Real public relations is about behaviour, reputation and relationships.

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Corporate Crisis Communications Guidelines Journalism 60