Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. White paper: Dark Websites as a Crisis Communications Strategy.

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Remote PR Jobs

OCTOBER 29, 2024

Crisis Management Skills Crises can be intense, but that’s when communication and problem-solving skills shine. Highlight any experience you have with crisis communication , problem-solving, reputation management, or handling sensitive issues. This includes HubSpot , Google, and Coursera certifications.

Publicity 221

Publicity How To Examples Crisis Management 221

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Crisis communication A well-timed press release can help you maintain transparency and protect your reputation in a crisis. Would it spark genuine interest?

Writing 78

Writing How To Product Launch Crisis 78

Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

Crisis Communications 122

Crisis Communications Creativity Crisis Communications 122

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

PRSay

OCTOBER 4, 2016

It consists of writing releases, statistical work, servicing the media and pitching story ideas, among others. Public relations – especially within the sports world – involves many different aspects. It is all-encompassing, with the job functions endless.

Crisis Communications 140

Crisis Communications Crisis Communications Sports 140

Cision

JULY 13, 2015

They can be relied upon to carry out their duties, which leads to the first point about crisis communication planning: 1. Identify communication crisis responders. A crisis communication vulnerability audit does the same thing. Write scripted statements that can be used for a variety of incidents.

Crisis Communications 120

Crisis Communications Crisis Communications Wikipedia 120

Melissa Agnes

JULY 15, 2014

Apart from totally avoiding a crisis (a pipe dream), being truly prepared is the only guarantee that you’ll have a chance to be successful. I’ve been writing for a while now about the five P’s of crisis comms planning : Procedures (simple, intuitive, adaptable – the playbook). By Patrice Cloutier.

Crisis 248

Crisis Crisis Communications How To Training 248

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 370

Training Media Training Crisis Communications Reputation 370

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. How often does the Financial Times write stories about itself? c) Donald Steel.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Melissa Agnes

APRIL 22, 2014

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. A key part of any crisis communications plan is identifying key segments of your audience and prioritizing your response efforts. Crisis Communications' photo by: Orange Steeler.

Crisis 220

Crisis How To Crisis Communications Banking 220

Melissa Agnes

AUGUST 20, 2014

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. You might encourage them to make a video, develop an infographic, write a blog post, or create some other form of media. Every class, no matter what the topic (not just PR and communication courses), can integrate this final stage.

Social Media 279

Social Media How To Infographics Media 279

Stuart Bruce

NOVEMBER 17, 2022

The exaggerated reports of Twitter’s demise mean the geeky backwaters of Mastodon have suddenly been thrust into the limelight with mainstream media writing about it. … © Stuart Bruce - Mastodon returns – what does it mean for PR and communications?

Communications 190

Communications Crisis Communications Corporate Crisis 190

Agility PR Solutions

APRIL 10, 2024

A PR professional’s responsibilities span everything from writing press releases, handling crisis communications, providing strategic recommendations and so much more, but their primary goal is to earn top-tier coverage for their clients.

Crisis Communications 190

Crisis Communications Media Crisis Writing 190

Melissa Agnes

NOVEMBER 18, 2014

If you haven’t read the original article, here it is: WhatsApp As An Ebola Crisis Communication Strategy. Since the writing of the initial post, I’ve been subscribed to BBC’s Ebola WhatsApp initiative and have been paying attention to the daily updates and information they share through the app. Ebola Outbreak.

Education 210

Education Crisis Communications Case Study Crisis 210

Prowly

SEPTEMBER 18, 2023

Crisis communication can make or break a brand’s reputation, whether it’s a product recall, a data breach, a natural disaster, or a public relations nightmare. What is a crisis press release? This is where the power of a strong press release comes into play.

Examples 104

Examples Writing Crisis How To 104

Karen Freberg

NOVEMBER 15, 2020

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105

Writing Chemicals Conference Resources 105

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. .” Wishing you a safe and happy holiday season.

Writing 211

Writing Communications Marketing B2B 211

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. . Anchal Nayyar (@anchal_nayyar) March 6, 2014.

Twitter 212

Twitter Crisis Communications Crisis System 212

Deirdre Breakenridge

MAY 23, 2017

When you’re writing content for a client, you probably don’t pick up your pen on the day of deadline. But I’m usually neglecting my marketing blog to write for other websites. You might have a special area of expertise, say, using Instagram, while someone else you know is excellent at crisis communications.

Blogging 282

Blogging Case Study Social Media Instagram 282

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PRSay

AUGUST 11, 2021

In addition, relationships with reporters developed through media relations work will eventually become vital to any PR effort, especially in times of crisis communication. Read by influencers and decision-makers, these guest columns require our best efforts and most polished writing. Op-Eds remain the gold standard.

Media Relations 197

Media Relations Trends Media Newspapers 197

5W PR

JANUARY 26, 2025

Content Creation and Personalization AI writing tools can now assist in drafting press releases, social media posts, and other PR materials. Agencies can integrate AI writing assistants into their content workflows, using them to create initial drafts that creative teams then refine and perfect.

Publicity 78

Publicity System Crisis Management Analysis 78

Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MARCH 25, 2019

For your most sensitive communications, consider face-to-face meetings, or phone calls, instead of putting it in writing. There will be times, for legal and other reasons, that you will have to put sensitive materials in writing. To read more about employee communications, check out our March issue of Strategies & Tactics.

Internal 156

Internal International Communications Employee 156

Wadds Inc.

NOVEMBER 21, 2024

In her new book Strategic Reputation Management , crisis communications expert Amanda Coleman argues that reputation is earned and not managed. As befits the subject, Coleman’s writing style is cool, calm and clear while deploying prose that packs a punch where necessary to drive a point home.

Reputation 52

Reputation Crisis Communications Crisis Measurement 52

Cision

APRIL 13, 2015

Be credible” is the public health crisis communicator’s mantra. Whenever a health crisis occurs, the public health first responders want to be seen as the go-to source of information for the media and general public. Best Practices Featured Content Marketing crisis communications health care'

Content Marketing 120

Content Marketing Communications Crisis Communications Marketing 120

Presspage

SEPTEMBER 9, 2024

In this article, well teach you how to kickstart your crisis prep using our 7 practical writing tips and holding statement template. However, first, lets cover the basics what a holding statement is and why preparing one is beneficial during a crisis. What is a holding statement?

Crisis 78

Crisis Writing How To Reputation 78

Presspage

SEPTEMBER 9, 2024

In this article, we’ll teach you how to kickstart your crisis prep using our 7 practical writing tips and holding statement template. However, first, let’s cover the basics – what a holding statement is and why preparing one is beneficial during a crisis. What is a holding statement?

Crisis 78

Crisis Writing How To Reputation 78

PRSay

MARCH 19, 2020

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. And remember… Lock your office door ! Contact him at mail@kenscudder.com or kenscudder.com.

Interviews 210

Interviews Video Meeting Skype 210

Cision

APRIL 13, 2016

says it’s more important to add value with your crisis communication than to try and spin the issue. In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises.

Crisis Communications 120

Crisis Communications Crisis Social Media Reputation 120

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Crisis communication A well-timed press release can help you maintain transparency and protect your reputation in a crisis. Would it spark genuine interest?

Writing 78

Writing How To Product Launch Crisis 78

NewsWhip

OCTOBER 28, 2022

As someone who has written hundreds of statements and managed PR crisis communications over a long career, I can imagine that dozens of people within Adidas – from legal teams, to senior execs and the CEO – would have been looming over the shoulders of the writing team as they pulled together the statement. Rule 1: Be Truthful.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

PRSay

NOVEMBER 13, 2024

What are the key elements of an effective crisis-communication strategy, especially for a brand like Disneyland that has such high-profile public visibility? Being able to anticipate when something might be going sideways, being as prepared as possible when it comes to internal, external, executive [communications].

Brand 68

Brand Branding Internal International 68

PRSay

AUGUST 3, 2022

Still, we cannot focus on improving these areas at the expense of writing better presentations or perfecting our three-pointers. Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years.

Training 146

Training Media Training Crisis Communications Writing 146

Cision

JUNE 15, 2017

This is something PR practitioners know well through crisis communications but truly applies to all areas of public relations. For those preparing to make the leap, it is important to write well, multitask, and be consumed with a variety of topics: pop culture, politics, media trends, and beyond.

Automotive 245

Automotive Resources Consumer Strategy 245