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What To Look For When Engaging a Crisis Management Professional

Melissa Agnes

When you hire a crisis management professional or firm, whether prior to or during a crisis, expectations of both parties need to be clear. Surprises are not something you want to experience while managing a crisis, the crisis will present you with enough of those on its own! Emotional intelligence.

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The PR Playbook for Crisis Management: Protecting Your Brand’s Reputation

5W PR

A crisis—whether it’s a product recall, data breach, or public relations disaster—can erode trust, damage sales, and potentially lead to business failure. However, with a well-crafted crisis management plan and effective public relations strategies, organizations can mitigate the damage and emerge stronger than before.

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Crisis Management Concerns That Leave You Vulnerable

Melissa Agnes

The first was the use of hashtags in crisis and emergency management, and the second was whether or not the use of dark websites should be considered a crisis communication best practice. Information and best practices when it comes to hashtags and dark websites in crisis management. Cyber attacks.

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Key Principles Of Crisis Management

5W PR

Managing organizational crises requires methodical planning, swift action, and strategic thinking to protect both reputation and operations. Recent studies show that 95% of business leaders expect their organizations to face a crisis, yet only 49% have a crisis response plan in place.

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The Importance of Adaptive Response In The First Moments of Crisis Management

Melissa Agnes

Accuracy versus Timeliness – balancing a decision’s correctness or preference against a delay to collect and process available information. Prioritization / Triage – ranking and managing various problems by severity and urgency. Not that those forms and lists don’t have a place in crisis management.

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A Crisis Management Success Story: AppFirst

Melissa Agnes

Q: You woke up to find your organization in the midst of a crisis recently, tell us about it. I was informed that we had a company crisis; the account of every customer using the free level of our SaaS (software-as-a-service) solution had been deleted. A: When the phone rings at 2 a.m., it’s never good news. Case Studies'

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When Hiring a Crisis Management Advisor, Become An Informed Buyer To Mitigate Unnecessary Risk

Melissa Agnes

Charlie Maclean-Bristol, one of the Founders and Directors of PlanB Consulting, joins the Invincible Brand Podcast to discuss how organizations can get around the lack of certification in the profession of crisis management, to make sure they’re partnering with the right professionals for their company’s crisis ready needs.