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Recent data shows that 57% of fintech companies experienced a significant crisis event in the past three years, with reputation damage cited as the top concern. This reality makes it essential for fintech leaders to master crisismanagement. This requires having response systems ready before problems occur.
For example, some threats might include: financial earnings, reputation, human life, or physical assets. Not that those forms and lists don’t have a place in crisismanagement. The post The Importance of Adaptive Response In The First Moments of CrisisManagement appeared first on Agnes + Day.
In this guide, well cover the basics of public relations strategies and tactics, including crisismanagement, digital PR, and how to create a PR strategy that works for you. Public Relations Strategy Definition A public relations strategy is a plan for managing your brands reputation and communications.
In 2025, RepUs continues to witness the evolution of reputationmanagement and crisis mitigation in the real world and digital world. The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputationmanagement.
The importance of solid and practical crisismanagement governance model. A crisismanagement governance model dictates who within an organization makes up the crisismanagement team. This is the team responsible for the organization’s crisismanagement and response.
Jon Goldberg is the founder of Reputation Architects Inc. , a strategic communications and reputation risk management advisory firm dedicated to building, protecting and restoring reputation in a world of evaporated trust and unprecedented stakeholder engagement.
B2B PR in particular creates a patina of thought leadership and generates interest and awareness. Expert public relations tactics and strategy from an experienced PR person have the power to bolster your reputation and draw people to your brand. Crisismanagement. Thought leadership strategy. Social media strategy.
If you want to transform your brand, then you must embrace reputationmanagement. What is reputationmanagement? It involves strategically managing how you communicate online, ensuring your brand is seen in the best possible light. To be successful at reputationmanagement, […].
What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisismanagement more critical than ever.
From a crisismanagement point of view, 2017 had it all! Why new rules are needed for crisismanagement. As creators of the award-winning digital crisismanagement platform, “In Case of Crisis,” we talk regularly to crisismanagement practitioners. Wells Fargo. Viral videos.
The fallout from these events often spreads rapidly across social media and news outlets, demanding swift and strategic responses from leadership teams. ReputationManagement Strategies Building and maintaining trust requires sustained effort across multiple fronts.
Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise. CrisisManagement and ReputationManagement Effective PR mitigates damage and protects a company’s reputation in the event of a crisis or negative publicity.
For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.
From The Crisis Intelligence Blog. What To Look For When Engaging a CrisisManagement Professional. How To Convince Management To Invest In A Crisis Plan. This week’s episode of The Crisis Intelligence Podcast. Thoughts on Crisis Comms Leadership. CrisisManagement Resources'
Crisismanagement in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.
Several studies conducted in the past few years have sought to identify what business issues are keeping CEOs up at night the most One group, Serenity in Leadership interviewed global business leaders across different business sectors earlier this year and found eleven general uncertainties concerning the C-suite. . Reputation Risk First.
One of the challenges of communicating effectively in times of viral issue and crisismanagement is ensuring that your brand’s communications are consistent across every stakeholder group, region and department. Crisis communication is complex, dynamic and critically important to get right.
Thought Leadership Elevating company executives as thought leaders within their sector can boost credibility and draw attention. Thought Leadership Content Producing and disseminating high-quality content, such as blog posts, whitepapers, and case studies, can establish a company as an expert in its field.
It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. But we can’t afford to lose reputation – even a shred of reputation.” Lose a shred of reputation for the firm, and I will be ruthless.”. * * *.
What is the goal of crisismanagement? The goal of crisismanagement is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people. Whole Foods Market’s offensive crisismanagement strategy.
Being the steward of a company’s image and reputation comes with the job. To show leadership during a serious crisis situation. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. It’s not always about crisismanagement. To announce a new strategy.
Doing so will only hurt your organization’s reputation. We’ve seen so many cases where social media was an asset in crisis communication (see below for links) and so many other cases where the lack of real-time and two-way communication was the organization’s downfall (see below for links). Don’t believe me?
In many organizations, a major fragmentation exists between executive leadership and the communications function. Communications is a major driver of corporate reputation—your biggest brand asset. Other stakeholder relations (investors, analysts, policy makers, society, etc.)
5 webinar “CrisisManagement on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”. On rebuilding Boeing’s reputation: I don’t want to talk too much about it until the MAX is safely flying again. And that doesn’t mean just one flight.
Strong crisismanagement protects brand reputation. Start by implementing these strategies systematically, measuring results, and refining your approach based on data-driven insights.
Crisis communication is one of the most important aspects of your crisismanagement. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisismanagement and crisismanagement failure.
Now is the time to ramp up customer-centric measures like community service and thought leadership – which classic PR programs deliver very well. In times of crisis, change, or transition, leadership is critically important. A business pause means opportunity for smaller brands.
Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. A strategic response helps minimize reputational damage while demonstrating commitment to improvement.
Therefore, the reach of an individual’s reputation has reached a level unimaginable to previous generations. It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours.
The reason I’m so passionate about my work is that being crisis ready provides so much value to an organization and the people it works with and for—value that far exceeds the sole acts of crisismanagement and crisis preparedness. Crisismanagement is what happens once a negative event occurs.
The way in which leadership can use this information to form stronger connections with their teams during conference calls, virtual meetings, email communications, and more. The post Tips For Building Strong Emotional Connections In A Virtual World appeared first on Melissa Agnes - CrisisManagement Keynote Speaker.
Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputationmanagement to growth driver.
In today’s “trust economy”, your company’s reputation is your most valuable asset. Stay tuned this Sunday for the next episode of The Crisis Intelligence Podcast , when I discuss the leader’s role within crisismanagement with the talented Jane Jordan-Meier. Crisis Preparedness Leadership in a Crisis'
She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisismanagement, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. Kathy: I am the SVP, Chief Marketing Officer at UL.
In his nearly 19 years at Amazon, Herdener has seen Amazon’s PR function move from a retail-consumer focus to a multifaceted approach that includes employee communications, social media, executive communications and reputational marketing. A facts-first approach to crisismanagement. It has been empowering for the teams.”.
In 2025, RepUs continues to witness the evolution of reputationmanagement and crisis mitigation in the real world and digital world. The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputationmanagement.
In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation. Building Brand Awareness Through Thought Leadership Thought leadership is an effective way to establish a brand as an industry authority.
This is where crisismanagement comes in. Crisismanagement is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisismanagement is not preventing a crisis, but rather managing an existing crisis.
In many cases a board’s lack of diligence contributed in part to its company’s loss of reputation. If you are on a board, you may believe the primary responsibility for safeguarding your company’s reputation lies with your management. So which committee oversees reputationmanagement? Board’s Responsibility.
Generating brand awareness PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint.
PR is a great vehicle for generating brand awareness through media relations, news coverage and thought leadership content distribution, all of which contribute to increasing your brand’s online footprint. reputation—not through buying a full-page WSJ ad.” ~ David Chun, CEO & Founder, Equilar. Generating brand awareness.
Lastly, is the enablement of more informed decisions around crisismanagement. This knowledge enables you to build proactive crisismanagement strategies. These strategies are vitally important, as they form the shield for safeguarding your brand’s reputation.
It’s always instructive when PR teams entrusted with managing the reputations of major corporations run into reputation problems of their own. It appears that Edelman’s leadership thought they could keep the GEO engagement quiet while managing any internal dissension. Adweek has receipts.
An online world means that everyday citizens are gaining greater control over the messages they see, believe, share and utilize in their decision-making processes or attributions of brand reputation. However, not every crisis is predictable. A crisis is a point in time. It should not define the organization.
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