ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

Curated by PR News, The Skinny details the top stories in the communication industry, covering social media, crisis management, media relations, content marketing, technology, and digital PR. The Social Media Examiner. Check out these 10 newsletters every PR pro should read. PR Daily News Feed.

Retail 320

Retail Healthcare Crisis Management Social Media 320

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

5W PR

MARCH 28, 2025

The digital nature of fintech services means problems can spread rapidly across social media and news outlets, while regulatory scrutiny adds another layer of complexity. Recent data shows that 57% of fintech companies experienced a significant crisis event in the past three years, with reputation damage cited as the top concern.

Financial 78

Financial Technology Leadership Reputation 78

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall.

Case Study 118

Case Study Crisis Management Crisis Study 118

5W PR

NOVEMBER 25, 2024

Media Relations Cultivating strong relationships with journalists is crucial for securing media coverage. Identifying target media outlets that align with the industry and developing compelling pitches that are newsworthy and relevant to their audience are essential steps.

B2B 78

B2B Company Crisis Management Measurement 78

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

5W PR

JANUARY 20, 2025

Real-Time Media Monitoring and Crisis Management AI-powered media monitoring systems serve as early warning systems for potential PR issues. PR teams can now automate routine tasks like creating basic news releases, social media updates, and media monitoring reports.

Analytics 146

Analytics Strategy System Ethics 146

B2B PR Sense

JANUARY 5, 2018

Handpicked Related Content. Myth #3: PR is not the same as media relations. Media relations is a subset of PR. Or you may decide that media relations is precisely what you need. Handpicked Related Content. How to Score in B2B Media Relations. Crisis management.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

5W PR

MARCH 10, 2025

Videos, blog posts, and social media content should demonstrate both the educational value and entertainment factor of the toys. Short-form videos work well on social media, while longer formats can explore learning journeys in depth.

Strategy 78

Strategy Education Video Storytelling 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Yes, social media pushback can be constructive, yet it often spins out of control. To its credit, the social media manager for Duolingo posted a heartfelt apology. Don’t over-delegate social content. Social media marketing has matured dramatically over the last 15 years.

Construction 385

Construction Social Media Crisis Reputation 385

5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure.

B2B 78

B2B Company Publicity Media Training 78

5W PR

FEBRUARY 20, 2025

LEGO’s “Rebuild the World” campaign successfully united parents and children by encouraging them to build together, resulting in a 21% increase in brand engagement across social media platforms. Studies show that brands with active social media engagement see 40% higher customer retention rates.

Company 78

Company Brand Branding Crisis Management 78

Prowly

FEBRUARY 13, 2025

Anyone can share an opinion and experience on social media, so managing your brand's reputation has never been more critical. A reputation management platform is a powerful tool designed to give you a leg up. This online reputation management tool allows you to follow social media platforms, forums, and news websites.

Software 104

Software Reputation Examples How To 104

5W PR

APRIL 9, 2024

Crisis management blueprint The foundation of public relations crisis preparedness is a detailed crisis management blueprint. This document serves as a guide, outlining the course of action during a crisis. Crisis management team Put together a dedicated squad responsible for PR crisis management.

Crisis Management 78

Crisis Management B2B Crisis Company 78

Critical Mention

MARCH 17, 2022

Social media platforms have provided a space for businesses and organizations to flourish in growing reach and visibility with the help of influencers. If anyone’s likely to start a trend, it’s definitely a social media influencer. Improve Target-Audience Reach. Build Brand Credibility. Increase Sales.

Social Media 144

Social Media Media SEO Instagram 144

5W PR

JANUARY 26, 2025

Real-Time Media Intelligence Through AI Media monitoring has evolved from manual tracking to sophisticated AI systems that scan millions of online conversations instantly. These tools process news articles, social media posts, and blog content to provide immediate insights about brand mentions and industry trends.

Publicity 78

Publicity System Crisis Management Analysis 78

5W PR

MARCH 18, 2025

According to a 2022 study by Deloitte, only 32% of healthcare organizations have comprehensive crisis communication plans in place, leaving many vulnerable when incidents occur. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated. Pause promotional content that could appear insensitive.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

NOVEMBER 5, 2024

Crisis management is another important one. In times of crisis, clear and concise messaging can help mitigate damage to an organization’s reputation and maintain public trust. Reputation management tends to go hand in hand with crisis management in many cases.

Strategy 78

Strategy Communications Crisis Management Media 78

5W PR

NOVEMBER 12, 2024

By weaving compelling narratives, securing media coverage, and organizing targeted events, PR professionals can generate significant buzz around a new product or service, capturing the interest of potential customers and industry influencers.  Seek out customer feedback through surveys, interviews, and social media monitoring. Use

Product Launch 78

Product Launch B2B Industry Case Study 78

5W PR

JANUARY 18, 2025

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. However, a crisis doesn’t have to be a death knell. Monitor social media, news outlets, and other channels for feedback, concerns, and questions.

Crisis 78

Crisis Brand Branding How To 78

Reputation Us

DECEMBER 23, 2014

The post Start 2015 Off Right…With a PR Plan! appeared first on LTPR.

Crisis Management 129

Crisis Management Crisis Communications Reputation Crisis 129

Onclusive

JANUARY 25, 2019

With several events throughout the year, PR News addresses a senior-level public relations and marketing audience. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show. and the Social Shake-up in May in Atlanta.

Conference 256

Conference Content Marketing Marketing International 256

Melissa Agnes

JANUARY 25, 2015

It’s also a strategy that can be extremely rewarding in (and out of) a crisis. Within this episode of The Crisis Intelligence Podcast, Tom Iovino and I discuss the value of media relations for crisis preparedness and provide some best practices for developing mutually beneficial relationships with reporters, bloggers and journalists.

Media Relations 100

Media Relations Crisis Media Crisis Management 100

Reputation Us

OCTOBER 27, 2020

public, political, media, social media). An actionable 2021 reputation management plan. Reputation management support that includes content management, crisis management, media relations, social media, news releases and message unity training.

Nonprofit 148

Nonprofit Reputation Crisis Management Crisis 148

Onclusive

JANUARY 7, 2021

Other stakeholder relations (investors, analysts, policy makers, society, etc.) Monitoring public opinion, the media, and competitors Identifying opportunities and issues that arise in the internal and external environment Crisis management.

Communications 248

Communications Corporate Reputation Employee 248

Onclusive

FEBRUARY 17, 2021

media relations, crisis management, social media, etc.) Then, co-create your ideal working relationship by having conversations about: Roles and responsibilities of the internal communications team versus PR agency (e.g.

Agency 51

Agency Measurement Resources Report 51

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? A successful crisis plan is proactive.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 13, 2021

According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management? How to know there is a crisis?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

Social Media 105

Social Media Media Customer Service Radio 105

Reputation Us

JUNE 28, 2021

public, political, media, social media). Reputation management support that includes content development, crisis management, media relations, social media, news releases and message unity training. An assessment of the nonprofit’s current reputation internally (e.g.,

Nonprofit 148

Nonprofit Reputation Crisis Management Training 148

Melissa Agnes

MARCH 10, 2014

Companies should have a crisis plan, know who to talk to, what to say etc. Monitoring all social media and being proactive. Identify a crisi team, have a trained spokesperson, establish a notification & monitoring system #NYUPRSM — Emma Mundy (@emma_mundy) March 6, 2014. A4:PR is important in crisis management.

Twitter 212

Twitter Crisis Communications Crisis System 212

Prohibition

AUGUST 14, 2024

We’re constantly seeking out ways to further enhance our media relations strategies and build stronger connections with key journalists. AI For Smarter Outreach Identifying relevant journalists: It’s fair to say that one of the most time-consuming aspects of media relations is finding the right journalists to pitch to.

Media Relations 62

Media Relations Media Pitching B2C 62

Landis PR

NOVEMBER 4, 2024

Image courtesy of Pixabay By Brianne Miller In today’s fast-paced digital world, staying current with media relations and PR trends is essential for communications professionals. Each episode features conversations with international PR leaders who share their experiences navigating complex campaigns across different markets.

Storytelling 52

Storytelling Analytics Leadership Trends 52

Bianchi Biz Blog

NOVEMBER 21, 2024

2) Crisis Management and Consulting: No company is exempt from crises, which is why a fair relationship with the media, transparency in communication and adequate strategic advice are always the best allies of a company. The most popular social media channels in France* Facebook : 73.3%

Marketing 90

Marketing Pinterest Radio Instagram 90

Prowly

FEBRUARY 25, 2025

Agility PR is a media relations tool that helps agencies and businesses connect with journalists and get more coverage. No matter the size of your business, Agility PR has a plan for outreach, crisis communication, crisis management, media monitoring, and more.

Tools 104

Tools Software Enterprise Crisis Management 104

PRSay

NOVEMBER 27, 2023

Today, she is the s enior PR manager of global media relations at Amazon. 16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” ” Beforehand, Agrait talked with PRsay about crisis management.

Crisis Communications 128

Crisis Communications Crisis Communications Crisis Management 128

Onclusive

NOVEMBER 8, 2023

The challenges stopping effective media tracking Volume of Coverage: Tracking earned media coverage can be a formidable task, primarily due to the sheer volume of coverage generated in our fast-paced digital world. But, this is a crucial aspect of effectively managing PR coverage. million terabytes of data is created each day.

How To 195

How To Tools Analytics Data 195