ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. And then there’s Uber.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

5W PR

JANUARY 20, 2025

These technologies now form the backbone of successful PR campaigns, offering unprecedented abilities to understand audience behavior, predict trends, and measure impact. Real-Time Media Monitoring and Crisis Management AI-powered media monitoring systems serve as early warning systems for potential PR issues.

Analytics 146

Analytics Strategy System Ethics 146

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

5W PR

APRIL 16, 2025

PR teams now manage complex relationships between brands and content creators while maintaining consistent messaging across all channels. The integration of these disciplines creates powerful opportunities for Martech companies to build credibility, manage their reputation, and connect with audiences through authentic storytelling.

Guidelines 78

Guidelines Branding Brand Marketing 78

PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.

Reputation 183

Reputation Privacy Banking Ethics 183

PRSay

APRIL 6, 2018

From a crisis management point of view, 2017 had it all! It became clear during the year that technology is often driving the severity and speed of the threat. Why new rules are needed for crisis management. It is not that all the tried and trusted tenets of crisis management have fallen by the wayside.

Crisis Management 125

Crisis Management Crisis Airlines Viral 125

Onclusive

APRIL 29, 2021

It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. Part of your crisis management plan should be getting the facts straight before drafting a full response or communication back to your stakeholders.

Crisis 367

Crisis How To Crisis Communications Reputation 367

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Agility PR Solutions

FEBRUARY 15, 2024

They manage reputation and foster trust between organizations and their stakeholders. PR professionals are pivotal in shaping public perception.

Crisis Management 113

Crisis Management Crisis Reputation Technology 113

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 156

Corporate Reputation Employee Policies 156

5W PR

JANUARY 26, 2025

The technology goes deeper than surface-level tracking. The technology also excels at content personalization. The technology also optimizes campaign performance in real-time. The technology also helps PR teams build stronger media relationships. AI systems also help prevent crises by identifying potential issues early.

Publicity 78

Publicity System Crisis Management Analysis 78

5W PR

OCTOBER 14, 2024

In the fiercely competitive B2B technology landscape, distinguishing a company from the crowd is crucial for success. Crisis Management and Reputation Management Effective PR mitigates damage and protects a company’s reputation in the event of a crisis or negative publicity.

B2B 78

B2B Company Publicity Media Training 78

5W PR

APRIL 22, 2025

The CrossFit brand crisis during the 2020 Black Lives Matter movement shows how quickly public perception can shift. Small businesses must be particularly vigilant about their online presence and reputation management.

Examples 78

Examples Small Business Insurance Insurance 78

Melissa Agnes

MARCH 1, 2015

In this episode of The Crisis Intelligence Podcast, Martin Waxman and I discuss 5 new digital trends that impact your organization’s reputation and that need to be incorporated into your communications strategies, including your crisis communications. Learn more about Agnes + Day , Melissa’s crisis management firm.

Reputation 124

Reputation Trends Crisis Management Mobile 124

Melissa Agnes

JUNE 4, 2014

So what can hospitals do to protect their patients and their own reputation from this and similar crises? What types of incidents put your patients in harms way and threaten your reputation? What types of negative situations could occur that your organization is responsible for managing and communicating throughout?

Social Media 223

Social Media Healthcare Case Study Crisis Communications 223

5W PR

MARCH 31, 2025

Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services.

Guidelines 78

Guidelines Crisis Communications Policies Healthcare 78

5W PR

NOVEMBER 2, 2020

Creating an effective crisis management plan can be a hard task for any communication team. Not only because of risks associated with crises—including everything from the damage of reputation to loss of key customers—but because creating a detailed plan for an unknown event is a challenge.

Crisis Management 88

Crisis Management Crisis Communications Crisis Communications 88

5W PR

OCTOBER 18, 2024

Public relations and digital marketing have emerged as two powerful tools that can work synergistically to enhance brand visibility, credibility, and reputation. PR helps to build relationships with key stakeholders, generate positive media coverage, and manage brand reputation.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

Reputation Us

JUNE 15, 2022

Reputation Risk First. We suggest looking at the areas that may impact your business’s reputation, first. ReputationUs partners with businesses and nonprofits across the country to help companies manage their reputation by preparing for and mitigating damage from a crisis; training executives; and supporting public relations efforts.

Reputation 146

Reputation Nonprofit Crisis Training 146

Reputation Us

NOVEMBER 15, 2021

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. The proliferation of data, technology and automation has transformed the composition of companies’ assets. Recognizing The Big Risk.

Insurance 97

Insurance Insurance Exercises Reputation 97

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

5W PR

NOVEMBER 12, 2024

In the dynamic realm of B2B technology, where innovation drives progress and competition intensifies, public relations has become an essential component of success. Industry Partnerships Collaborating with other industry leaders can enhance a company’s reputation and broaden its reach.

Product Launch 78

Product Launch B2B Industry Case Study 78

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2020

Even the most brilliant crisis response wouldn’t have solved the problem, yet it could have ameliorated some of the reputation damage and resulting coverage. Here’s where Iowa officials ran afoul of the crisis PR playbook. It’s not like a primary, and it doesn’t happen through technology.

Crisis 323

Crisis Crisis Management Data Radio 323

Flack's Revenge

OCTOBER 24, 2018

These things are the “third rail” in technology public relations, which is my forte. But they should come clean, and ‘fess up to problems when they occur, according to the basic tenets of crisis management. It is here that good old PR and crisis management can help. No, not that one.

Crisis Management 123

Crisis Management Crisis Employee Google 123

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. An absurd amount of businesses, of all different industries and sizes, are losing reputation and major revenue from well planned and highly impactful defamation attacks.

Crisis 203

Crisis How To Exercises Crisis Communications 203

5W PR

MARCH 5, 2025

Reputation Management Strategies Building and maintaining trust requires sustained effort across multiple fronts. Creating Your Response Framework Successful crisis management requires both preparation and flexibility. However, statements must be accurate and consistent across all platforms.

Privacy 78

Privacy Crisis Crisis Communications Crisis Management 78

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. It’s also the case with tech products that must continually improve and innovate to meet customer needs and take advantage of emerging technology.

Marketing 310

Marketing Product Launch Corporate Viral 310

Reputation Us

MARCH 4, 2021

No matter how sophisticated your technology may be, it’s not IF a cyber-attack will occur, but WHEN. In a recent study conducted by ReputationUs (RepUs) and DHM Research during Cybersecurity Awareness Month (every October), the firms examined the effects of cyber attacks on corporate reputation and consumer confidence.

Reputation 109

Reputation Analysis Corporate Study 109

Reputation Us

JANUARY 8, 2024

2024 will be another monumental year of continued change in the world of corporate reputation management. To learn more or to schedule Casey Boggs to speak at your upcoming event, visit the 2024 Reputation Speaking website. 2024 REPUTATION SPEAKING TOPICS 1. and embrace these technologies. Leveraging A.I.

Reputation 88

Reputation Crisis Management Crisis Analysis 88

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Being the steward of a company’s image and reputation comes with the job. To show leadership during a serious crisis situation. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. It’s not always about crisis management. Here are some of the most common. .

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Reputation Us

JULY 26, 2023

In today’s fast-paced interconnected and polarizing world, a company’s reputation is more important than ever. A single misstep or a poorly handled crisis can have devastating consequences, leading to heavy financial losses, plummeting stock prices, a tarnished brand image, and a lack of customer trust.

Reputation 78

Reputation Technology Crisis Corporate 78

Prohibition

DECEMBER 13, 2021

This is where crisis management comes in. Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is not preventing a crisis, but rather managing an existing crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Presspage

NOVEMBER 8, 2024

All this is done to protect the brand’s reputation and keep operations from coming to a halt. However, crisis comms isn’t just about the actual communication part. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Wadds Inc.

SEPTEMBER 29, 2024

Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver. Reference Mark Hutcheon and Hannah Shattock.

Corporate 98

Corporate Reputation Telecommunications Study 98

Onclusive

FEBRUARY 17, 2021

media relations, crisis management, social media, etc.) As you’re setting your PR goals and success metrics, tie them to dollars and / or corporate reputation whenever possible. Using technology for PR measurement, reporting and strategic planning.

Agency 51

Agency Measurement Resources Report 51

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78