PR Fuel

MAY 31, 2022

Almost 70-percent of businesses recently surveyed experienced a crisis in the past five years. Negative information about your business can travel quickly, and crisis management is critical. How you handle a business crisis reveals your character and skill at handling a catastrophe. Gives Necessary Information.

Crisis Management 103

Crisis Management Crisis Local System 103

Cision

DECEMBER 2, 2019

Breaking bad news basically a PR rite-of-passage— everyone goes through it. It’s how you handle it that’ll set your company apart.

Writing 268

Writing Company Crisis Management Crisis 268

Remote PR Jobs

SEPTEMBER 27, 2024

Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights. Blogs and Online Publications: Bloggers and online journalists might write about your announcement, providing additional reach. In such cases, having a crisis management plan in place is crucial.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Melissa Agnes

AUGUST 22, 2016

This is the fate that Lochte is now experiencing, after three sponsors (at the time that I was writing this article) have now dropped him. Important crisis management lessons to learn (and implement). Crisis management lesson for the professional: Think before each action. This seems logical.

Crisis Management 100

Crisis Management Crisis Leadership Employee 100

ImPRessions - Crenshaw Communications

JULY 10, 2019

As a profession, public relations evokes images of media pitching or crisis management. But according to the 2018 USC Annenberg Center for Public Relations Global Communications Report , writing is the skill most valued by PR recruiters. Winning industry awards demands one of the more highly specialized type of PR writing.

Case Study 231

Case Study Writing Pitching SEO 231

Remote PR Jobs

MARCH 27, 2024

Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. Whether it was a viral social media campaign , a groundbreaking product launch, or a crisis management triumph, set the stage for the journey ahead. Ready to elevate your PR game?

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Case Study Study Writing How To 130

B2B PR Sense

JANUARY 5, 2018

For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. PR people don't whisper into the ears of journalists about what to write. Myth #6: PR professionals just write press releases.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

Melissa Agnes

AUGUST 8, 2019

Unsolicited note from Melissa Agnes: Mascot Books is the publisher of Crisis Ready: Building an Invincible Brand in an Uncertain World and I could not have asked for a better partner in the journey or in the success of creating this book. Learn more about Mascot’s Books and their brilliant work here.

Case Study 234

Case Study Study Crisis Management Crisis 234

Melissa Agnes

APRIL 11, 2017

In this week’s #CRISISREADY video , I evaluate United’s terrible response to this crisis and provide important tips to help you make sure you never find yourself repeating the airline’s crisis management fail. Looking To Hire A Crisis Management Keynote Speaker? Click here to learn more.

Airlines 160

Airlines Crisis Management Viral Crisis 160

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

It was generated when ChatGPT was given the prompt to write a 350-word blog post about how PR teams can use ChatGPT in their work. ChatGPT can assist with the writing of press releases, speeches, email campaigns, social media posts, and other forms of written communication. The post below was not written by a human being.

Crisis Management 170

Crisis Management Exercises Crisis Training 170

5W PR

JANUARY 26, 2025

Content Creation and Personalization AI writing tools can now assist in drafting press releases, social media posts, and other PR materials. Agencies can integrate AI writing assistants into their content workflows, using them to create initial drafts that creative teams then refine and perfect.

Publicity 78

Publicity System Crisis Management Analysis 78

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

Instead of vague objectives like “build positive visibility” or “support sales efforts” the goals should be accompanied by specific tactics and deliverables, e.g. “write and place generate 3-5 bylined pieces per month on the following topics…” There’s a lack of internal consensus about PR.

Agency 333

Agency International Internal Resources 333

Melissa Agnes

AUGUST 14, 2014

In other cases, crisis management case studies were incorporated but not to their full extent. The ideas were there, but again, much of the results were purely theoretical, often without even looking into case studies to examine whether or not the theories would work or if they’re being used and if so, what their impacts are.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Mark My Words

DECEMBER 2, 2024

Daily Mail Mark Borkowski, one of the UK’s leading PR gurus and crisis managers, told MailOnline today that Gregg is ‘only listening to his own ego’ – not advice – meaning his video about middle class women complaining is likely to end his TV career. Studios, like most workplaces today, are hypersensitive ecosystems.

Crisis Management 60

Crisis Management Crisis Instagram Video 60

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

” Lepore writes, “Businesses have regulations, compliance departments, and inspections. Any crisis manager knows that it’s easier to prevent a reputation crisis than to clean it up after the fact. It’s a red flag. It means that systems are failing. The same is true for a whistleblower policy.

Corporate 272

Corporate Reputation Employee Policies 272

Prowly

FEBRUARY 13, 2025

Here are more articles that dive deep into the topic of PR crisis and reputation management: Best PR Crisis Management Software Comparison: 6 Options to Consider 16 PR Crisis Management Examples: What (Not) to Do PR Crisis Management Guide (w/ Strategies and Examples) How to Write a Crisis Press Release (Examples and Templates) MANAGE YOUR BRAND'S (..)

Software 104

Software Reputation Examples How To 104

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. It involves your website. So get on it!

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Melissa Agnes

SEPTEMBER 4, 2020

In order to write this review, I took the time to experience the ReputationDefender brand and its ReputationGrower service firsthand. Investing in your professional online reputation is an important crisis ready strategy. My experience with ReputationDefender and its ReputationGrower service.

Branding 234

Branding Brand Reputation Crisis 234

Melissa Agnes

APRIL 30, 2015

Bud Light’s #UpForWhatever campaign lead them to make the brilliant decision to write “The perfect beer for removing ‘no’ from your vocabulary for the night. Your answer to this question just may be the deciding factor on whether or not you end up facing your next issue or crisis.

How To 183

How To Marketing Crisis Crisis Management 183

Melissa Agnes

FEBRUARY 6, 2018

When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management. Instead, Crisis Ready needed to be a book that people enjoyed reading. Yes, you read correctly, I said “fun” in reference to a book on crisis management!).

Crisis 133

Crisis Branding Brand Crisis Management 133

Melissa Agnes

MAY 14, 2015

I’m not one to write out an entire script. The way I write my speeches is pretty well out loud after I’ve outlined my themes, goals, audiences, etc. I had such a blast speaking with the audience, sharing with them the secret to successful crisis management in this 21st century. From there, it was time to create my speech.

How To 185

How To Crisis Management Crisis Exercises 185

Bianchi Biz Blog

NOVEMBER 21, 2024

Key expertise of We change 1) Media Management: The team at WE change is made up of consultants and former journalists, allowing us to know the vision and ethics of the media, as well as suggesting the most cutting-edge angles for our clients. French journalists do not talk or write about the same company every other day. Be patient.

Marketing 90

Marketing Pinterest Radio Instagram 90

Maxim Behar

NOVEMBER 23, 2020

Online media is also the reason why the newspapers in their print life are slowly leaving, but not because the journalism in them is bad, not because journalists cannot write, but simply if they have to appear in these large circulations, a newspaper will cost at least 20 roars and only units will be able to afford it.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g. Before you contact them, write down a list of specific questions to ask that will help you evaluate your finalists.

Agency 195

Agency Strategy Communications How To 195

Cision

SEPTEMBER 7, 2017

You probably send out press releases when you have to – “checking the box” for corporate disclosure or crisis management. But there are lots of reasons your company wants to get its story out. However, figuring out exactly how to do that can be a challenge.

Infographics 283

Infographics Consumer Video Examples 283

Cision

JULY 27, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Don’t just write this feedback down — actually do something about it. However, there’s been a rash of complaints about one of your products on Twitter, and it’s spread like wildfire.

Branding 231

Branding Brand Employee Data 231

Melissa Agnes

MARCH 10, 2014

A4:PR is important in crisis management. They manage the intangibles like reputation and trust. A bad PR can escalate crisis. Q5: Why do we build relationships with media and bloggers prior to a crisis situation? Anchal Nayyar (@anchal_nayyar) March 6, 2014.

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Twitter Crisis Communications Crisis System 212

PRSay

JUNE 16, 2023

In public relations, generative AI has the potential to automate routine tasks such as writing press releases, social media posts and email pitches, thus allowing practitioners to focus on strategic, big-picture work. In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI).

Technology 146

Technology Crisis Management Social Media Training 146

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

The Hoyt Organization

FEBRUARY 13, 2025

Helpful primer: How to Write a Press Release That Gets Noticed 2. Measure Performance & Plan for Crisis Management Track Metrics: Monitor media impressions, website traffic, social engagement, and sentiment analysis. Crisis Management: Ensure your team is prepared to respond swiftly to high-severity issues (e.g.,

Healthcare 52

Healthcare Strategy Publicity Storytelling 52

Melissa Agnes

MARCH 28, 2015

Welcome to episode #043 of The Crisis Intelligence Podcast, with Melissa Agnes and Tad Milmine. Those of you who know me and follow my work, know that bullying is a youth-affecting crisis that touches my heart. Learn more about Agnes + Day , Melissa’s crisis management firm. Connect with Melissa on LinkedIn.

Crisis Management 113

Crisis Management Crisis Education Guidelines 113

Cision

MAY 12, 2017

Writing compelling content will always come to your rescue and so will the re=“nofollow” attribute for the links, especially in articles, blogs, guest posts, and press releases. This will push down negative results and bring positive results high in the SERP and help in crisis management. Google Fact Check.

Google 259

Google Digital PR Mobile SEO 259

Melissa Agnes

APRIL 4, 2016

Being able to filter, manage and be heard through the incessant noise, is one of the challenges that law enforcement needs to be prepared to face and overcome in today’s crisis management. Helping law enforcement be exceptional crisis communicators in this 21st century. sent me the following wonderful message.

Crisis 100

Crisis Crisis Management Video Conference 100

Sword and the Script

DECEMBER 23, 2014

The MoneyBeat blog writes: Most famously, it was central to testimony he delivered to Congress after he stepped in as chairman of a floundering Salomon Brothers in 1991. Financier, PR man, crisis manager – and pitch man – this guy can do it all. And probably in 15 minute or less.

Reputation 121

Reputation Newspapers Crisis Communications Leadership 121

Wadds Inc.

FEBRUARY 15, 2023

But as no communicator can be on red alert all the time – as Hartley, founder of crisis training agency Polpeo, points out – being able to tell a short-lived social media controversy from a major real-world business risk is essential. The first two, focusing on the digital realm, make the book stand out from other crisis management manuals.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Flack's Revenge

NOVEMBER 23, 2016

Please note that I am not writing just about customer service, product quality, security breaches or other kinds of fails; this blog is careful not to confuse these things with PR and crisis management thereof. I am also thinking of John Grant’s great song Disappointing. Wells Fargo.

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Wikipedia Crisis Management Customer Service Crisis 120