5W PR

MARCH 13, 2025

Their experiences show that success in crisis management often comes down to three key elements: swift action, transparent communication, and a deep understanding of industry-specific stakeholder expectations. Johnson & Johnson’s handling of the 1982 Tylenol crisis remains a masterclass in crisis management.

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Crisis Examples Industry Crisis Management 78

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. The fact of the matter is that a crisis is a crisis. The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. So let’s call it like it is!

Social Media 252

Social Media Crisis Media Viral 252

5W PR

MARCH 31, 2025

According to recent data from the FDA, medical device companies face increasing scrutiny over their marketing communications, with compliance violations resulting in significant financial penalties and reputation damage. This helps maintain transparency and ensures all stakeholders remain informed about current compliance requirements.

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Guidelines Crisis Communications Policies Healthcare 78

Solo PR Pro

MARCH 3, 2020

All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things. You can connect with Michael on LinkedIN.

Crisis Communications 92

Crisis Communications Crisis Communications Retail 92

Melissa Agnes

MARCH 18, 2014

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. Non-compliance with the Act may result in penalties to an organization ranging from financial to legal criminal liabilities, inclusive of incarceration. Better understanding the crisis of flight MH370. Non-compliance.

Airlines 256

Airlines Crisis Privacy Case Study 256

Shift Communications

JANUARY 22, 2018

How do we know what to fix in a PR crisis? In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. What constitutes a crisis in each branch of trust, in each of the cores?

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Crisis Communications Crisis Reputation Communications 98

5W PR

MARCH 17, 2025

Financial services firms using predictive analytics report 60% faster threat detection times. The post Proactive Cybersecurity: Building Your Defense Before Crisis Strikes appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Predictive analytics help anticipate future threats.

Crisis 78

Crisis System Analytics Analysis 78

Stephen Waddington

APRIL 11, 2020

The CIPR and PRCA have done an exceptional job in leading the industry in its response to the COVID-19 crisis. The PRCA has created a taskforce of 50+ advisors to help members manage their agencies and organisations through the COVID-19 crisis. It’s taken a crisis for that goal to be realised but long may it continue.

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Crisis Industry Government Crisis Communications 148

5W PR

OCTOBER 14, 2024

Crisis Management and Reputation Management Effective PR mitigates damage and protects a company’s reputation in the event of a crisis or negative publicity. A well-prepared PR team develops crisis communication plans, responds to media inquiries, and restores public trust.

B2B 78

B2B Company Publicity Media Training 78

Stephen Waddington

OCTOBER 1, 2020

Crisis management experts explain the life cycle of the COVID-19 crisis, your current mood, and what you can do about it. Coombs developed Situational Crisis Communication Theory (SCCT). He is the author of numerous books on crisis management. Kate Hartley is co-founder or Polpeo, a crisis simulation consultancy.

Crisis Management 208

Crisis Management Crisis Crisis Communications System 208

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Lets start with what crisis communication is. What is crisis communication?

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Cision

NOVEMBER 10, 2015

Carnival’s strategy centered on four key components: addressing the incident, showing how they are addressing the incident, adding financial commitment to the incident and showing the changes to the media so they could see for themselves. Want more insights on how your brand can combat a crisis? And over-communicate they did.

Crisis 120

Crisis Brand Branding Crisis Communications 120

Waxing UnLyrical

MAY 10, 2017

The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. The next question went right to the heart of the specialized worlds of investor relations (IR) and financial comms.

Financial 97

Financial Measurement Communications Agriculture 97

Reputation Us

MARCH 17, 2025

Have you ever thought of how prone your business is to risk and how efficient it is to respond to a crisis? At ReputationUs , test your crisis plan by simulating your own crisis beforehand and test your companys response to realistic crisis scenarios and simulated crisis sequences.

Enterprise 78

Enterprise Reputation Financial Crisis 78

Reputation Us

DECEMBER 10, 2014

Communication is crucial throughout any crisis – including data breaches. Target, Home Depot and a dozen other companies are just a drop in the bucket, all of whom are likely looking forward to putting this year in the rearview mirror. Many organizations look to their IT departments […].

Data 119

Data Banking Crisis Management Financial 119

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

5W PR

MAY 27, 2024

In an age where brands are always in the public eye, a single misstep can rapidly escalate into a crisis, harming trust and tarnishing reputation. However, armed with the right crisis PR strategy, brands can not only weather these storms, but also come out stronger. Learning curve Every crisis offers a chance to learn and evolve.

Crisis Management 88

Crisis Management Crisis Brand Branding 88

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Presspage

AUGUST 20, 2024

Here are three compelling reasons to keep your crisis communications separate from your regular website and marketing tools. The financial cost of this mess was over $1 billion (World Economic Forum) (Transcontinental Times). Stay Reliable When It Matters Most The Crowdstrike outage hit over 8.5

Crisis 78

Crisis Tools Airlines Crisis Communications 78

PRSay

APRIL 29, 2020

For PR professionals, the job market “is going to be rough” in the second quarter of this year, said panelist Jessamyn Katz , president of the San Francisco office of Heyman Associates, a communications and marketing recruiter. There will be a huge pent-up demand for communications after companies start hiring again,” Katz said.

Marketing 179

Marketing Financial Print Crisis Communications 179

Reputation Us

AUGUST 14, 2017

DON’T MESS WITH CRISIS. Boggs’s topic, “Preparing for a Hard Landing: Today’s Crisis PR 101,” will explore today’s crisis communications environment and how Texas banks can safeguard their financial institutions and their valuable reputations. More information is available here.

Crisis 83

Crisis Banking Crisis Communications Financial 83

5W PR

FEBRUARY 11, 2025

company leaders report misinformation directly impacting their corporate reputation, with financial consequences following close behind. A single ill-informed social media post from staff can spark a crisis, while well-trained employees act as brand truth ambassadors. Recent data shows that 63% of U.S.

Brand 78

Brand Branding Viral Training 78

Shift Communications

OCTOBER 3, 2016

Once we’ve established there’s no threat or harm to our immediate community, we can consider more mundane issues. For example, if you worked in financial services, even if you are based in Boston, an incident in New York City is likely to impact your customers and audience. Finally, use sound human judgement.

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Guidelines Social Media Media Crisis Communications 158

5W PR

SEPTEMBER 17, 2024

In the high-stakes world of public relations, few challenges are as daunting as a crisis. Swift and effective communication becomes essential when faced with situations threatening an organization’s reputation, public trust, and bottom line. An unwavering commitment to accuracy lies at the core of any successful crisis response.

Crisis 78

Crisis Crisis Management Crisis Communications Training 78

Deirdre Breakenridge

APRIL 17, 2017

CommunicationsMatch is a search tool that helps companies find communications agencies and consultants by industry and communications expertise, location and size. Listing & Search are Free. See more articles on our Insights Blog.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Shift Communications

NOVEMBER 18, 2014

Brands need to consider security not as “insurance” or an IT issue, but a fundamental strategic initiative that requires C-Level vigilance and crisis communications planning like never before. Crisis Communications eBook Public Relations' Vice President.

eBook 111

eBook Communications Crisis Communications Insurance 111

Sword and the Script

DECEMBER 23, 2014

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. Financier, PR man, crisis manager – and pitch man – this guy can do it all. PR crisis communications leadership PR strategy warren buffett'

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Reputation Newspapers Crisis Communications Leadership 121

Axia PR

FEBRUARY 21, 2025

What we can learn from Deltas crisis response strategy Delta Air Lines recently made headlines for offering $30,000 to each passenger aboard the plane that flipped on a runway in Toronto on Monday.

Crisis 62

Crisis Crisis Communications Financial Strategy 62

PRSay

MARCH 7, 2022

That is the question individuals and organizations are asking throughout the world as a devastating humanitarian crisis unfolds in Ukraine. Humanitarian aid does not have to mean financial support. How can we help? There aren’t any right or wrong answers, but there are myriad ways that people can make a difference.

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Resources Ethics International Internal 191

Cision

JUNE 15, 2017

For example, bicultural Hispanics that may prefer English would likely choose Spanish-language when relating to certain topics such as financial services, depending of course on age and other variables. This is something PR practitioners know well through crisis communications but truly applies to all areas of public relations.

Automotive 245

Automotive Resources Consumer Strategy 245

Konnect Agency

JUNE 22, 2023

In today’s fast-paced world and in our current climate, businesses are more vulnerable than ever to face a crisis that could negatively impact their public reputation and ultimately their bottom line. The goal of a crisis PR plan is to minimize the impact of a crisis on a business’s reputation, operations, and finances.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

PRSay

MAY 16, 2018

While the PRSA MBA/Business Program is currently focused on partnering with business schools, the need for strategic communications also affects CEOs, chief information officers, chief financial officers, engineers, cyber chiefs, medical doctors and other corporate and nonprofit leaders. But content variety remains.”.

Communications 119

Communications Public Affairs Crisis Communications Reputation 119

Cision

FEBRUARY 25, 2016

In times of crisis, are you able to think on your feet? A well-thought out communication plan can only take you so far. We have a seasoned executive team, incredible fund managers and a really amazing research and analytics program which we can leverage for our communications program. What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis Corporate 120

5W PR

APRIL 2, 2020

While there are bound to be some financial losses, acting now may make all the difference in your company’s ability to endure. We’ve compiled some considerations for maintaining sales during the crisis. Evaluate Current Sales Pipeline. Take stock of current clients, deals in progress, and your approach to new business outreach.

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Crisis Employee Financial Consumer 97

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” Credit Union Crisis Planning Essential. Trying to communicate a crisis without a plan is like trying to float a boat with holes.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60