Melissa Agnes

AUGUST 7, 2014

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. Teaching a crisis class is not only an exciting opportunity for any professor to have (especially this one), it can be daunting to some as well. US Airways.

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Melissa Agnes

AUGUST 6, 2014

Recently, Eric Chandler and I wrote a blog post called “Social Media Crisis” and Other Buzzwords that Need to Go. ” When I talk, train and write about crisis communications, I always say that your audiences want (and expect) to communicate with the people behind the brand, not with your logo.

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Melissa Agnes

AUGUST 25, 2014

As you probably know, I’ve been having an interesting debate with a fellow crisis professional on whether or not to shut social media down in a crisis. As we know, in a crisis it’s very easy to lose your narrative to rumors, speculation and to have your social media channels hijacked.

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Melissa Agnes

MARCH 3, 2014

Twitter is the social media platform that dominates the dissemination of news, updates and discussions in a crisis. So what does this mean for your crisis communications? All in all, it seems that Twitter should absolutely remain to play a leading role within your crisis communications strategy.

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Melissa Agnes

JULY 6, 2014

Welcome to episode #005 of The Crisis Intelligence Podcast, with Melissa Agnes and Karen Freberg. Put it this way: her midterm exam is going to be an actual crisis simulation! In this episode, Karen and I discuss: The social professor / educator: Risks and benefits for themselves as well as their students. How, you might ask?

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Remote PR Jobs

OCTOBER 21, 2024

The same skills apply in PR, but the focus shifts to understanding clients and media outlets. Social Media Management: In today’s digital world, social media matters in the PR and communications industry. This shows which platforms you can use and that you know how to get real results through social media.

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Melissa Agnes

OCTOBER 20, 2014

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. How to determine what social channels to use for crisis communication. Case Studies Crisis Communication'

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Ronn Torossian

JULY 2, 2018

Social media is everywhere, giving companies a new way to connect with their target audience. Of course, as valuable as social media can be in the right circumstances, it also adds a certain level of uncertainty to a crisis communication strategy.

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Melissa Agnes

AUGUST 12, 2014

As my mind continually wraps around risk and crisis communications (I can’t help it, it just works that way), this study leaves me with a question of concern: If trust in executives is at an all-time low, how can this work against your organization in a crisis? The Social CEO. Think about it. That would be wise.

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Melissa Agnes

AUGUST 14, 2014

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me. In terms of the crisis communication research.

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Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Let me explain.

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Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication?

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Onclusive

MARCH 31, 2021

A communications crisis can be one of the most difficult situations in your career. Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis situations require research so that you can address the circumstance thoughtfully, and multi-channel rapid response.

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5W PR

JANUARY 24, 2025

Social media has fundamentally changed how brands connect with their audiences, shifting public relations from traditional press releases to real-time, multi-platform engagement. The most successful PR campaigns today integrate social media not just as a distribution channel, but as a core element of their communication strategy.

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Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Fear will be your downfall, not social media. Social media presents so many powerful opportunities to communicate and build trusting relationships with your audiences.

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Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. To us, here at Agnes + Day , someone who says that they specialize in “social media crises” is demonstrating a big red flag. The fact of the matter is that a crisis is a crisis. So let’s call it like it is!

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Melissa Agnes

AUGUST 20, 2014

Editor’s note: How and when should social media be incorporated into today’s higher education? Carolyn Mae Kim, a hands-on professor teaching in the Journalism & Integrated Media department at Biola University, has some great tips and strategies to help today’s educators answer this important question.

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Onclusive

APRIL 29, 2021

Before, during and after a PR crisis, information and communication are key. There are very few crisis situations where less communication is better. It is almost always the case that more communication, and more well-informed communication, is the best strategy. DON’T avoid a crisis.

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5W PR

APRIL 5, 2025

Public relations crises can strike any organization without warning, making crisis PR an essential skill for communications professionals and business leaders. Crisis PR involves managing communications during challenging situations that threaten an organization’s reputation, operations, or relationships with stakeholders.

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Agility PR Solutions

JUNE 23, 2024

As negative headlines begin to dominate news outlets, social media buzzes with speculation, and phones ring incessantly with concerned stakeholders from an organization engulfed in crisis. The […] The post 4 reasons why a crisis communication plan is so important appeared first on Agility PR Solutions.

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Prowly

JANUARY 29, 2025

If you're reading this, you've probably either just dodged a PR crisis or you're trying to prevent the next one from coming. Here's the thing: in today's world, where a single tweet can turn into tomorrow's headline, having the right crisis management software isn't just nice to have it's essential. What will you find in this article?

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5W PR

OCTOBER 15, 2024

In crisis management , PR assumes a pivotal role. Developing a well-thought-out crisis communication plan, maintaining transparency and honesty, effectively utilizing social media, managing media relations, and engaging with stakeholders are all essential for navigating crises and minimizing reputational damage.

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Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. You must remember communication basics.

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Melissa Agnes

JUNE 10, 2014

Crisis and issues management is an increasingly important topic for organizations today and there are so many interesting people and organizations out there doing it right. Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Listen to the latest episodes of The Crisis Intelligence Podcast. Tune in every week!

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Agility PR Solutions

JANUARY 7, 2025

Corporate communications has long been a pillar of business strategy, responsible for shaping a companys narrative and ensuring that its messages reach stakeholders effectively. Crisis communication has become a […] The post The evolving role of corporate communications in crisis management first appeared on Agility PR Solutions.

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Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare?

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5W PR

NOVEMBER 22, 2024

Positive media coverage can significantly increase brand awareness and reach new audiences. Favorable media exposure can help build and maintain a positive brand image, while negative coverage can be mitigated through effective crisis communication strategies.

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Melissa Agnes

APRIL 10, 2014

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. when a crisis happened it was common practice for an organization to withhold information, particularly if the information was incomplete or involved an organization’s Intellectual Property (e.g. Read: What is your Ideal Crisis Response Time?

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5W PR

FEBRUARY 17, 2025

Rebuilding trust after a crisis is one of the most challenging tasks a business can face. This guide outlines key steps to restoring trust and rebuilding a brands reputation through crisis management and PR. Acknowledge and Take Responsibility for the Crisis The first step in repairing a damaged reputation is acknowledging the issue.

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Ronn Torossian

JULY 13, 2016

Social media has forever changed how people stay in touch with each other and get updates on each other’s lives. Because of its soaring popularity, many brands turn to social media to help with marketing and public relations efforts.

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Remote PR Jobs

OCTOBER 29, 2024

Strategic Thinking: Developing strategies lies at the heart of Communications and PR. If you’ve worked with social media, you probably started by putting together a game plan. Crisis Management Skills Crises can be intense, but that’s when communication and problem-solving skills shine.

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Melissa Agnes

OCTOBER 22, 2014

Some of the most important and rewarding work I do is in helping the public service sector, be it police agencies, fire departments, cities and municipalities, hospitals, emergency management departments and others, better plan and prepare for a crisis or emergency situation. The Law Enforcement Social Media Conference.

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5W PR

MARCH 13, 2025

From product recalls to social media firestorms, each industry faces unique challenges that demand specific response strategies. Johnson & Johnson’s handling of the 1982 Tylenol crisis remains a masterclass in crisis management.

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5W PR

JANUARY 18, 2025

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. However, a crisis doesn’t have to be a death knell. Monitor social media, news outlets, and other channels for feedback, concerns, and questions.

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Cision

DECEMBER 4, 2017

Social media offers unique marketing and PR opportunities. As much as social media followers love to praise your brand, they won’t hesitate to criticize your actions if they have a good reason. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. pic.twitter.com/rF5gNIvVd0.

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5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. This includes identifying key spokespersons, developing message templates, and maintaining updated media contact lists.

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Melissa Agnes

SEPTEMBER 2, 2014

When you hire a crisis management professional or firm, whether prior to or during a crisis, expectations of both parties need to be clear. Surprises are not something you want to experience while managing a crisis, the crisis will present you with enough of those on its own! Qualities of a worthy crisis professional.

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