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Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. Some individuals and agencies concentrate strictly on reputation management, litigation PR, or crisis management. Public relations is hot. But PR’s popularity has given rise to some misconceptions.
It was caused in part by OpenAI’s unusual hybrid Board structure, which seeks to blend a nonprofit and a for-profit organization to balance commercial goals with adherence to its social mission. But the nonprofit Board did a terrible job of explaining its hasty decision to remove Altman. It was a lose-lose.
Published by the Nonprofit Association of Oregon on May 1, 2019. Successful nonprofits certainly recognize that partnerships are important. But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Authored by Casey Boggs , ReputationUs.
Rachel Carver’s challenges during the COVID-19 crisis could have been far more pronounced than those of many other PR professionals. About half of the company’s employees live with vision loss. National Disability Employment Awareness Month is a great opportunity for organizations to highlight their blind employees.
Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin’s News section shares recent announcements, expert insights and employee perspectives. GOLINglobal.
In particular, I wanted to determine their willingness to participate in some of the events that going on with some of the nonprofits with whom I work, as well as some a few upcoming business networking events. Crisis PR response plans to these scenarios must get developed and now. Risk managers and insurance advisors can help there.
Whether you are communicating to customers, employees or policymakers, your best advocate and your best defense is your story. You’ve worked for government officials, nonprofits and other brands. Whether for governments, nonprofits or large brands, I tell big stories about bold ideas to move people to action.
I got introduced to a CEO of a nonprofit last week that’s dealing with what could be an impending crisis. Now, the nonprofit hasn’t done anything wrong, but their affiliation with a national organization that’s in hot water has the CEO concerned. My answer to him was yes and no.
We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. What are some of the interesting findings from your study? – Nicole Lee.
Nonprofit groups and volunteers came with tools and know-how. In corporate settings, outside crisis management experts can use their mental and physical distance from a crisis to see it clearly. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes. This is a valuable perspective.
Diversity of thought in inclusive environments brings value to organizations ranging from publicly traded conglomerates to nonprofit agencies. Leaders in both the for-profit and nonprofit sectors are increasingly seeking to understand and address such implications of implicit bias.
Very early in my tenure as a senior executive at Edelman in the late 1990s, I flew from Chicago to visit a new client — a large manufacturing company whose leadership was furious that employees at one of its plants had voted to unionize. I directly pointed this out to them and tried to redirect them to consider other strategies.
Some offer a plateful of other PR courses like crisis communications, event planning and management, research and analysis, ethics, public speaking, nonprofit communication, international PR, sport and entertainment PR, campaigns and consulting. million have less than 5 employees. This is true, particularly in small nonprofits.
Association/Nonprofit Conference: Attendees can expect the latest best practices and real-life tips for PR in nonprofit and association settings. Crisis Comms Conference Launched in 2023, this PRWeek conference hones in on crisis communications, equipping attendees with the skills needed for effective crisis management.
The “bad guys,” or “malicious actors” as we call them in the cyber security biz, are threatening to hijack more than just proprietary data from businesses, nonprofits and/or government entities. As we say here at RepUs, protect the reputation that precedes you, BEFORE a crisis (or ransomware) DEFINES you.
Charity Navigator, a group that oversees nonprofit organizations, placed Wounded Warrior Project on its watch list and donations are down by 25%. But it makes us wonder what their PR strategists had been doing before the crisis hit and if they knew about the malfeasance. Wells Fargo ruins reputation with cross-selling scandal.
Not our own, per se, but rather business and nonprofit reputations. Who (employees, customers, community, media, social influencers) ultimately decides what is the organization’s reputation? When a crisis happens, how does it affect a reputation? What’s the reputation temperature of the organization with the employees?
It was in that role where she had her first experience owning crisis communications for a major brand, when the retailer came under fire on Black Friday by an anti-fur demonstration group. From freelance to firm. Passion project: Starting Let It Be Us. We work as a network within ourselves,” she says.
How do leaders create workplace cultures that inspire true inclusiveness and make all employees feel like they belong? How to Emerge from Crisis a Better Organization. Financial Times. “’The Prepared Leader’ is a strong roadmap for how to lead during a crisis, filled with relatable, real-world examples.
That’s when she became embedded in corporate communications at the highest level and experienced one of the most challenging parts of her career: when the nonprofit hospital she was employed at was in the process of selling to a for-profit corporation — she was one of only a handful of employees to know about it for two years.
Reputation Action 1: Focus on Employees … First. That is, to be relevant in the community, a credit union must quantify its impact beyond presenting the token oversized check to a deserving nonprofit or highlighting countless employee volunteer hours. Reputations are often damaged during and after a crisis hits a credit union.
That’s why technology like real-time media monitoring is so important — it keeps brands ahead of any potential looming crisis inspired by external factors. Without looking ahead, they neglect to see problems that can come to fruition and can return to bite them in the long run. But what global issues have we seen lately?
Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.
Grantland ran an interesting piece about U2 recently , describing an existential crisis of sorts. Activate your employees. On the one hand, U2 is extraordinarily popular. They sell millions of expensive concert tickets anytime they tour, and Bono has a net worth of around $600 million. Top Brands on Instagram by Engagement Rate.
Organizations that assume a standard Code of Conduct — or even common sense — provides enough guidance for employees’ personal social media channels are inviting a problem. Not only can the lack of a policy create confusion for employees, it also makes personnel discipline (e.g., probation, termination, etc.)
For example, HR materials, employee handbooks? So while, in principle, businesses are happy to localize inclusivity efforts to cater to market nuances, employees are essentially left to mobilize and fend for themselves. Prospect: No, we don’t have anything like that. Us: OK, no problem. One woman was being mentored by the CEO himself.
Another key approach is working alongside nonprofit organizations or neighborhood businesses on joint initiatives such as cause-related marketing campaigns or co-hosted events. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners, or affiliates.
One extension of the pandemic crisis that every business, university, school and nonprofit grappled with was a rapid pivot to what Jeff Teper , the head of Microsoft Teams, SharePoint and OneDrive calls “remote everything.” Do your employees need to be trusted and empowered, granted resources or nudged toward excellence?
What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. When you get involved in these things, how far are people into the crisis by the time you show up? What do you do when you get negative press? His name is Dave Oates.
Employee Ownership Month. She started a nonprofit called Saving Promise. Church Safety and Security Month. Co-op Month. Down Syndrome Awareness Month. Dyslexia Awareness Month. Eat Better, Eat Together Month. Emotional Intelligence Awareness Month. Emotional Wellness Month. Filipino American History Month. Financial Planning Month.
But before that, I worked at a nonprofit for four years. At that time, the county was going through this crisis because there were three county commissioners being charged with honest services fraud. I’ve worked at the Palm Beach County Clerk’s Office, the St. Lucie County Clerk’s Office.
Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. This can create a crisis management situation. This can affect your employees, customers and community—and your own reputation.
Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. This can create a crisis management situation. This can affect your employees, customers and community—and your own reputation.
She has spent her career in PR agencies with a penchant for crisis communications. We work with a lot of nonprofits and community-based organizations, and those are the stories that are the most interesting. You mentioned the pressure that end-users and employees may feel. How to handle PR with asylum seekers.
As parts of the country continue to emerge from the coronavirus shutdown, business owners are rethinking their workspaces to help their employees feel safe and productive. Twitter and Square, for example, have both announced that their employees can continue to work remotely. But not everyone has those options. Wear cloth face covers.
This can encompass regulatory breaches, executive misbehavior, employee indiscretion, cyberattacks, and negative consumer reviews, including social media posts. For a nonprofit dependent upon donations, the bad press had an immediate financial impact. Reputation risk undermines employee retention and make it hard to recruit new talent.
This can encompass regulatory breaches, executive misbehavior, employee indiscretion, cyberattacks, and negative consumer reviews, including social media posts. For a nonprofit dependent upon donations, the bad press had an immediate financial impact. Reputation risk undermines employee retention and make it hard to recruit new talent.
I worked for them for two years then I got into public relations with a large nonprofit organization that provided both senior living services and child and family programs, refugee services, and a number of community-based programs. You can’t manage a crisis well if you’ve got a marketing mindset. It keeps you fresh.
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