ImPRessions - Crenshaw Communications

JULY 15, 2020

The foundation of a good public relations campaign is reputation management, and it’s important now. Our new all-digital workstyle can impact brand and personal reputation, and not always in a good way. Our new all-digital workstyle can impact brand and personal reputation, and not always in a good way.

Reputation 221

Reputation How To SEO Guidelines 221

The Proactive Report

MARCH 21, 2017

The 2016 Aon Global Risk Management Survey that polled CEOs, CFOs and risk managers ranked damage to brand and reputation as a top concern, displacing the financial and economic risks that have traditionally dominated this survey in the past. A crisis can occur so much faster now and the information can spread like wildfire on social media.

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Reputation Crisis Social Media Google 140

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. “The opinions Mr. Johnston expresses on Twitter are his individual views and do not represent the position of Campbell Soup Company,” it tweeted.

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Crisis Government Public Affairs Crisis Management 213

Cision

DECEMBER 4, 2017

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. Address The Issue Clearly And Quickly.

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Crisis Brand Branding How To 271

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Someone who worked for pizza company DiGiorno noticed #WhyIStayed trending on Twitter and smelled an opportunity. Until Twitter launches an official sarcasm font, it’s just too easy to misunderstand a post or tweet in the heat of the moment. But the best reputation crises are the ones that didn’t happen.

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Construction Social Media Crisis Reputation 385

Melissa Agnes

JUNE 22, 2014

Welcome to episode #003 of The Crisis Intelligence Podcast with Melissa Agnes and Jim Spicuzza. Mobile technology can do wonders for today’s crisis communication. The flexibility, the interactivity and the mobility of it all can save lives, reputations and bottom lines. Follow Melissa on Twitter: @melissa_agnes.

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Crisis Communications Mobile Technology Crisis 216

Melissa Agnes

SEPTEMBER 16, 2014

Editor’s Note: This is a great blog post that gives you an overview of what you can do, right now, to prevent a crisis. But, are they a crisis? But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. How to avoid a public relations crisis. Not necessarily.

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Social Media Crisis Training Media 239

Onclusive

APRIL 4, 2023

Today, corporate reputation is directly impacted by and intertwined with a CEO’s personal brand. Brand and corporate reputation are now a key drivers of business performance – meaning that the desire for positive stakeholder sentiment has surpassed the importance of profit margins. How can a CEO affect corporate reputation?

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Corporate Reputation Brand Branding 195

NewsWhip

OCTOBER 21, 2020

It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. The Crisis Information Gap. For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex.

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Crisis Reddit Reputation Tools 158

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 1: Identify your stakeholders.

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Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

NOVEMBER 16, 2014

Welcome to episode #024 of The Crisis Intelligence Podcast, with Melissa Agnes and Louis Hayes. Lou shares his personal experiences as a once “Officer Action” and how taking this approach as a law enforcement officer negatively impacted his reputation. Follow Melissa on Twitter: @melissa_agnes. Police militarization.

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Crisis LinkedIn Reputation Twitter 260

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Yes, that’s right, it’s not just for marketing teams! So, they must be monitored and analysed closely.

Strategy 370

Strategy Communications Reputation Measurement 370

Melissa Agnes

SEPTEMBER 18, 2018

coli crisis, even though they were not technically crisis ready at the time. coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident, including the long-lasting reputational impact it threatened to leave on the brand. William on Twitter: @WllmSPeaks.

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Crisis Crisis Management Twitter LinkedIn 182

Melissa Agnes

DECEMBER 7, 2014

Welcome to episode #027 of The Crisis Intelligence Podcast, with Melissa Agnes and Tony Jaques. A question I get asked often is, “what is the difference between an issue and a crisis?” This episode of The Crisis Intelligence Podcast discusses: The difference between crisis preparedness and crisis prevention.

Crisis Management 218

Crisis Management Crisis LinkedIn Reputation 218

Melissa Agnes

JULY 13, 2014

Welcome to episode #006 of The Crisis Intelligence Podcast, with Melissa Agnes and Patrice Cloutier. Especially in a crisis. It can literally mean the difference between surviving the crisis with your reputation and bottom line intact, and millions of dollars in loss of annual revenue (or your equivalent). Or via email.

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Crisis Crisis Communications Reputation Twitter 225

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. How long does it take your organization to send out your first official public statement or news release when a crisis happens? It’s time to face the music. Within minutes he posted a video to the web.

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Crisis Communications Social Media Crisis Communications 160

Melissa Agnes

AUGUST 31, 2014

Welcome to episode #013 of The Crisis Intelligence Podcast, with Melissa Agnes and Gini Dietrich. This episode of The Crisis Intelligence Podcast discusses: How business is personal today – and what that means. This episode of The Crisis Intelligence Podcast discusses: How business is personal today – and what that means.

Reputation 216

Reputation Crisis Internal International 216

Onclusive

DECEMBER 6, 2021

Capturing every relevant piece of earned, owned and social media coverage around your brand, industry and important keywords can make all the difference if you want to break away from the competition or avert a full-blown crisis.

Media 370

Media Comparison Software Enterprise 370

Melissa Agnes

MAY 20, 2015

and I have to say that I’m pretty astonished at their lack of crisis communications since the oil spill occurred. Communication is key for successful crisis management. We’re in the 21st century and 21st century stakeholders demand regular communications throughout a crisis. Broken trust.

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Crisis Crisis Communications Crisis Management Twitter 154

5W PR

MARCH 5, 2025

Recent incidents at major AdTech firms show that no organization is immune – but those with solid crisis communication plans weather storms more effectively than those caught unprepared. Building Your Crisis Response Foundation The strongest crisis responses begin long before incidents occur.

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Privacy Crisis Crisis Communications Crisis Management 78

Melissa Agnes

MARCH 15, 2018

Welcome to episode #060 of The Crisis Intelligence Podcast, with Melissa Agnes and Jordan Redshaw. This episode of The Crisis Intelligence Podcast discusses: The crisis communication strategies Jordan and his team used to effectively evacuate 88,000 people in only a few hours. Subscribe to the Crisis Intelligence Podcast!

Crisis 145

Crisis Crisis Communications Crisis Management Community 145

5W PR

JANUARY 22, 2025

What starts as a single negative comment or review can spread across social networks within minutes, potentially damaging a brand’s reputation before teams even know there’s a problem. Social media amplifies both positive and negative messages, making swift, strategic crisis management more critical than ever.

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Crisis Management Crisis Crisis Communications Training 78

Melissa Agnes

MARCH 1, 2015

Welcome to episode #039 of The Crisis Intelligence Podcast, with Melissa Agnes and Martin Waxman. And understand these trends we must, if we want to communicate efficiently and effectively both in and out of a crisis. And understand these trends we must, if we want to communicate efficiently and effectively both in and out of a crisis.

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Reputation Trends Crisis Management Mobile 124

Melissa Agnes

SEPTEMBER 5, 2014

As much as I enjoy the summer months, I love my work and as the fall lineup of speaking engagements, crisis simulations and crisis planning begins to take shape, I find myself rejuvenated and ready to rock and roll! Enjoy – and be sure to share your #CrisisRoundup with us over on Twitter or in the comments section below.

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Crisis Management Crisis Resources Reputation 197

Cision

JUNE 3, 2015

Is prevention of a crisis possible? The ability for a company to not only manage and survive a crisis, but to thrive skillfully, all depends on its focus and planning prior to the onset of that crisis. Integrate your crisis plan. This is a guest post by Peter LaMotte , the chief of digital engagement at Levick.

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Crisis Construction Viral Reputation 120

ImPRessions - Crenshaw Communications

APRIL 25, 2017

At least one company learned something about PR and reputation from the United Airlines fiasco earlier this month. Over the weekend, Twitter and Facebook lit up with smartphone videos of a fresh instance of passenger distress on an airplane. And of course American had the advantage of learning from the United fiasco.

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Airlines Crisis Viral Reputation 136

Mark My Words

AUGUST 19, 2014

We need to get used to the fact that these days there is no fixed mark on reputation. Brands and individuals must become comfortable with their imperfections and vulnerabilities because we have a crowd and a ‘can know anything’ psyche, where reputations are savaged in an instant and often with no grounding in reality. Kate Moss did.

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Reputation Twitter Crisis Course 104

Melissa Agnes

NOVEMBER 9, 2014

Welcome to episode #023 of The Crisis Intelligence Podcast, with Melissa Agnes and David Van. It takes years and continual effort to build a strong reputation, and sadly, it can take mere minutes to destroy it. On the bright side, most reputational crises can be predicted and/or mitigated ahead of time. Enjoy the listen!

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Reputation Crisis Management Crisis LinkedIn 100

5W PR

FEBRUARY 11, 2025

company leaders report misinformation directly impacting their corporate reputation, with financial consequences following close behind. An MIT study found that false news spreads six times faster than accurate information on Twitter, with emotional responses driving rapid sharing. Recent data shows that 63% of U.S.

Brand 78

Brand Branding Viral Training 78

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Crisis Management Social Media Crisis Media 118

Cision

MAY 11, 2016

The #NA14 Crisis. At that point, the system failed completely and Twitter erupted with complaints. Given the recent Salesforce NA14 crisis, we’ve mapped out actionable steps for a potential crisis. You can uncover key learnings about what is being said, and what it ultimately means to your brand’s reputation.

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Crisis System Product Launch Reputation 120

Cision

JUNE 20, 2015

However, not every pessimistic tweet or Facebook rant should be treated like a major crisis. Check out these three levels of risk to determine when you need to call your crisis communication team to your side. Low-level threats can include comment spam, negative comments and fake Twitter accounts and Facebook pages mocking your brand.

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Social Media Crisis Crisis Communications Media 120

ImPRessions - Crenshaw Communications

MARCH 9, 2021

Twitter can be unforgiving. The mini-crisis suffered by Burger King shows how tricky it can be to engage a specific, yet wildly diverse, customer segment. The worst of the reaction was probably limited to PR and marketing pundits and observers like me, so I doubt the Burger King brand reputation was truly damaged.

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Internal International Crisis Brand 323

Prohibition

AUGUST 19, 2021

Therefore, the reach of an individual’s reputation has reached a level unimaginable to previous generations. It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours.

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Reputation Google Crisis Management Engineering 118

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. This time it claimed the job of network chief Les Moonves, costing Moonves his $120 million severance package and the network its reputation. Mnuchin makes the wrong call.

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Banking Facebook Reputation Crisis 257

Melissa Agnes

DECEMBER 28, 2014

Welcome to episode #030 of The Crisis Intelligence Podcast, with Melissa Agnes, Chris Anderson and Bruce Anderson. Within this episode of The Crisis Intelligence Podcast, I discuss these types of threats and how to best prepare for, prevent and manage them, with Chris and Bruce Anderson from Cyber Investigation Services (CIS).

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Crisis LinkedIn Technology Corporate 218

Sword and the Script

NOVEMBER 4, 2014

Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. Time hacks – crisis PR demands speed. The company is getting accolades from other reputable marketers. Dichotomy – substantial pressure to credibly refute or validate.

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Crisis Communications Creativity Crisis Communications 122