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The Case for Customer Service Marketing: Social Media Marketing World Recap

Cision

If you’re in an agency, leads are just new business and customer service is your account team.). I want to talk to you today about a topic that may turn you off of this post; customer service. Jay Baer: How to Use Customer Service to Turn People Into Brand Advocates. We all experience this.

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Customer Service Touch Point

Ronn Torossian

Brian Solis, the person Salesforce calls a global innovation evangelist, hit the proverbial nail on the head with regards to the state of today’s customer service when he said, “Social media is about sociology and psychology more than technology.” The post Customer Service Touch Point appeared first on.

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Cultural Diversity in Customer Service

Ronn Torossian

Cultural Diversity in Customer Service Cultural diversity is essential in today’s business world, especially in customer service. It refers to the presence of various cultures in a society, workplace, or customer base.

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The GOAT of Customer Service

Ronn Torossian

The post The GOAT of Customer Service appeared first on. But unlike the jargon of someone or something getting one’s goat, GOAT, in these terms, means the “greatest of all times” which is what many of […].

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What should your social media marketing focus on: Customer service or content?

Communications Conversations

The top three characteristics of a “best in class” brand focus on customer service and engagement. This is an industry that doesn’t exactly have the best rep when it comes to customer service–those numbers should be flipped! Bottom line: Social media is now your primary customer service channel.

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How to deliver stellar social media customer service (+ 3 examples)

Agility PR Solutions

Building a strong positive reputation for your brand is done through stellar customer service. What customers really want in these situations is to be reassured that the company cares about them […]. The post How to deliver stellar social media customer service (+ 3 examples) appeared first on Agility PR Solutions.

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Guest Post: 4 Reasons #PR Pros Need Customer Service Skills

Deirdre Breakenridge

During my career, I have noticed that one particular skill is often overlooked when it comes to training new PR pros and that is customer service. You might wonder what has customer service to do with PR? 4 reasons PR pros need customer service skills: Put yourself in their shoes. Put your client first.