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These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

A social media manager loses their temper in a customer service post on Facebook. If they are in any way responsible for content, customer service, monitoring or answering fan questions, they need to have a deeper level of training. A fast food worker stomps in a lettuce bin and posts it on YouTube.

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Secret Sauce: What it is, and How to Apply for best PR Results

Flack's Revenge

While several recipes, each purporting to be the authentic formula, have been published, the company maintains that the actual formula remains a secret, known only to a very few select (and anonymous) employees. They can build a better interface or “wrapper” and brand on processes and customer service.

How To 194
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Three Steps to Successful Crisis Communication

Melissa Agnes

Customers / clients. Once you have your groups listed out, you’ll want to identify the owners of each of these relationships (for example, your investor relations department owns the relationships with your investors, while HR owns the relationships with your employees, candidates and some vendors, such as recruiters).

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Listen, Then Speak: 10 Quotes on Social Media Listening

Cision

Social media can help make one disappointed customer’s complaint go viral in hours and your brand needs to be paying attention because everyone else already is. They are the early warning detection system for your business. Your brand’s success depends on your employees’ hard work. Scott Stratten.

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The Value of B2B AI

5W PR

It automates tedious tasks like data entry and customer service, freeing up employees to tackle more strategic work. AI-powered chatbots and virtual assistants can provide 24/7 support, improving response times and reducing the need for human customer service representatives.

B2B 97
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Propel is a viable alternative for all-in-one PR software [PR Tech Briefing]

Sword and the Script

They employ 20 employees. c) The third approach is allowing the system to suggest reporters to pitch based on the contents of your pitch. You can review the results and give the system feedback – whether it’s a good result or not – and the system will learn to improve the results based on your feedback.

Software 135
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Customer experience matters–except when it doesn’t (which is a lot of the time)

Communications Conversations

I posted about my experience on Facebook, lamenting how broken our health care system is. To my surprise my friends came back with a host of other industries where this lack of customer service and experience matters–home construction, cable TV companies, credit card companies and hair salons (that one surprised me).

Banking 92