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Accessible communications guidelines published by PRCA

Stephen Waddington

The PRCA has published guidelines to help communicators improve the accessibility of their communication. Download the guidelines: PDF version Accessible Word version Accessibility is a societal issue According to the World Health Organisation, one in eight people has some form of disability.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Writing & Editing of Miscellaneous PR Assets.

Training 370
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How to Create a Media Kit

5W PR

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. Statistics on the brand, including date launched, headquarters, employee count, customers served, etc. What to Include in a Media Kit?

How To 176
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PR Tips For Stellar B2B Bylines

ImPRessions - Crenshaw Communications

If everyone’s already talking about artificial intelligence and customer service, for example, a good byline will address a newer industry frontier, or weigh in on the impact of customer service bots on the consumer relationship. The writing should move smoothly, so keep sentences short and snappy.

B2B 147
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3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

That said, I’m at the point now with this blog where I write for the intermediate to advanced readers / organizations. I aim to push envelopes and inspire further action within my writing. Do your customer service representatives understand their responsibility when it comes to issue management ?

Crisis 133
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The 22 Responsibilities of PR and What They Entail

Onclusive

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195
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5 Tips For Responding To Negative Online Reviews

The Hoyt Organization

Negative reviews can be an opportunity to showcase excellent customer service and improve your online reputation , but only if you respond to them correctly. For example, you might write: “Thank you, (Reviewer’s Name), for sharing your experience. 5 Effective Tips For Replying To Negative Reviews 1.