ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2018

It’s no coincidence that Amazon was named #1 best place to work by LinkedIn this year, while also being lauded for its prioritizing employee engagement. It produced one of the company’s greatest innovations, the Amazon Prime program, after an employee suggested that loyal customers should enjoy free shipping.

Internal 136

Internal International Communications Employee 136

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. LinkedIn images. LinkedIn has always been recognized as a place of high-quality educational articles. Transparency.

Social Media 156

Social Media Trends Media Instagram 156

Cision

MARCH 13, 2017

Social media has always been recognized as a strong customer service facilitator. Here’s a great example of how customer complaints and feedback can be converted into marketing: “Apple responds to people’s tweets with entire commercials” – via Mashable. Bank on Social for SEO & PR.

SEO 229

SEO Social Media Tools Google 229

Communications Conversations

SEPTEMBER 8, 2021

While a good chunk of brands still use Twitter as a customer service tool, some are starting to move away from Twitter and not devote the resources platforms like Instagram, Facebook and LinkedIn are receiving. No replies (that’s customer service). Especially retweets and replies. That’s it.

Twitter 149

Twitter Company Brand Branding 149

Cision

FEBRUARY 12, 2016

Social has permeated all business operations, from customer service to sales, and must be treated as part of the overall brand strategy. To get started, here are three ways to build a more successful social strategy: 1. Each department will benefit from social media in a different way, and their goals should reflect this.

Strategy 120

Strategy Customer Service Social Media Software 120

Waxing UnLyrical

JULY 1, 2013

3 Reasons Why You Can’t Walk In Your Own Customer’s Shoes. Why: In this post for Sensei Marketing , Jeannie Walters dispels the myth that we must walk in our customer’s shoes to provide powerful customer service. Twitter Facebook Google+ LinkedIn Monday Roundup: The Power is Yours.

Customer Service 100

Customer Service Resources Writing LinkedIn 100

wiredPRworks

JULY 1, 2022

13 Ways to Light Up Your Career or Company with Linkedin Profile Makeover Success Sparks. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network , and be the person your target companies, but don’t think you have the skills to create an Ultimate LinkedIn Profile Makeover?

LinkedIn 52

LinkedIn Customer Service Travel Engineering 52

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Influencers like industry analysts, authors, and even journalists typically have powerful followings on key social platforms like LinkedIn, Medium, and Twitter. It pays to engage them over the long term, and where it makes sense, form business relationships for customer education. Cultivate media and influencers.

B2B 170

B2B Social Media Media Education 170

Cision

OCTOBER 30, 2015

Social conversations can help develop sales leads, improve customer service and highlight employees’ acts of kindness, but only if brands know how to listen closely to what their audiences are saying. Facebook and LinkedIn only permit individual users to join, whereas Google+ communities permit brands to join.

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

Flack's Revenge

DECEMBER 5, 2018

Second, you need to have very different strategies for each channel, recognizing that Twitter is for real-time engagement, including social customer service. And LinkedIn is a powerhouse for B2B lead generation and recruiting. LinkedIn is also attracting increased advertising dollars and usage rates continue to grow.

Social Media 149

Social Media Marketing Media B2B 149

Waxing UnLyrical

FEBRUARY 14, 2013

of posts that might spark ideas on how to incorporate social media and customer service into your business in a smart way. Twitter Facebook Google+ LinkedIn A Valentine’s Day Gift to Businesses. Which is not to say they won’t work, it’s just that the likelihood is pretty low. Based in the Washington, D.C.,

Customer Service 103

Customer Service LinkedIn Social Media Google 103

ImPRessions - Crenshaw Communications

MAY 1, 2018

If everyone’s already talking about artificial intelligence and customer service, for example, a good byline will address a newer industry frontier, or weigh in on the impact of customer service bots on the consumer relationship. Once the bylined article is published, don’t forget to promote it on social channels.

B2B 147

B2B Leadership Customer Service eBook 147

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

wiredPRworks

OCTOBER 9, 2015

Thanks to IMEX America for inviting me to present digital marketing, LinkedIn, and PR trends for the meetings, destinations, and events industries. How cool that the Deep Dive: LinkedIn MBA session is sponsored by Visit Mexico ! Smart Monday Deep Dive: LinkedIn MBA (Meetings and Business Accelerator) School. 10:00 am - 12:15 pm.

LinkedIn 49

LinkedIn Trends Marketing Meeting 49

Cision

NOVEMBER 30, 2015

LinkedIn demonstrated this last month when they revealed that only one of four LinkedIn users is an active user. Social care (customer service) continues to be one of the top reasons that people initiate social media interactions with brands. In addition, email should be an important component of digital outreach as well.

Social Media 120

Social Media Facebook Twitter Print 120

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. CLASS DESCRIPTION. CLASS PREREQUISITES.

Training 45

Training LinkedIn Marketing Pinterest 45

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. Everyone loves a story of customer service that goes above and beyond.

B2B 120

B2B Customer Service Software Technology 120

PRSay

MARCH 26, 2021

Public relations and communications is one piece of DE&I that should be working alongside research and development teams, human resource teams and customer service teams to improve experiences and messages. You can connect with her on LinkedIn. DE&I should also not fall on one person or one department.

Publicity 173

Publicity Nonprofit Customer Service Writing 173

Communications Conversations

NOVEMBER 8, 2018

In fact, according to a recent UMass-Dartmouth study , 91% of Fortune 500 level companies use Twitter, 89% use Facebook, 63% use Instagram and 98% use LinkedIn. Case in point: Brands like Microsoft that use Reddit as a customer service channel. These are the “Big Four” of the social media marketing world.

Social Media 121

Social Media Reddit Pinterest Communications 121

Cision

OCTOBER 11, 2016

During our upcoming webinar Influence By The Numbers, Cision Senior VP of Customer Service Heidi Sullivan will show you how to crack the code of influencer marketing. Connect with her on LinkedIn. Heidi will be joined on Thursday, October 13 at 1 p.m. ET by author and Top 1% PR influencer Carrie Morgan.

Marketing 120

Marketing Customer Service Conference Community 120

Cision

APRIL 18, 2017

Write down all of the questions your customer service department is asked. For as little as $5 per day, you can increase the reach of media placements or owned content by using them as the call to action in paid social advertising on LinkedIn, Facebook, or Twitter. Now, choose 10 of these items you’d like to use for content.

Exercises 198

Exercises Google Writing Blogging 198

Waxing UnLyrical

MARCH 25, 2013

And online, they have a great approach to social media, integrating customer service every step of the way. Lessons in Listening and Customer Outreach From Chobani is a post from: Waxing UnLyrical. Twitter Google+ LinkedIn Lessons in Listening and Customer Outreach From Chobani.

Customer Service 105

Customer Service Travel Facebook Web 105

Cision

DECEMBER 2, 2015

Use Social Signals, like retweeting a prospective customer’s tweet or liking their LinkedIn post, to pop up on prospects’ radar without coming off as a digital cold call. Most customers take to social media to bring attention to their negative experiences. Quality customer service is appreciated and talked about on social media.

Brand 120

Brand Branding Employee Social Media 120

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Twitter Facebook Google+ LinkedIn Does Too Much Technology Make Us Bored? Business Communication Customer Service Shonali Burke bored with technology taking tech for granted' Too cool for school.

Technology 100

Technology Customer Service Retail Software 100

Communications Conversations

JUNE 18, 2020

Let’s look at four big shifts that have been happening in 2020 so far, and how I would argue most social media marketers have reacted: Shift #1: Customers don’t want ‘storytelling’–they want exceptional customer service. YouTube and LinkedIn were a distant third and fourth.

Social Media 88

Social Media Customer Service Marketing Pinterest 88

5W PR

DECEMBER 26, 2019

Social media and digital marketing company Sculpt also noted that they’ve redirected much of their focus to positive commenting in social media, particularly Facebook and LinkedIn. The final one is using and leveraging the customer service center as a profit center. USP SHOWCASE.

Marketing 113

Marketing Instagram Media SEO 113

Rock the Status Quo

MARCH 30, 2015

” “People will be able to have personal conversations with companies – specifically, customer service representatives – and be able to make requests, ask questions and get quick responses in an ongoing thread.” It could help customers by saving them a few mouse clicks. ” Okay. Triple hmmmmm.

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Rock the Status Quo

SEPTEMBER 3, 2014

They need employees skilled in building community, connecting social media to sales and customer service, integrating digital practices into traditional public relations, and more. Search the word “digital” in LinkedIn and read the job descriptions you find. They need, period. What specific skills do agencies need?

Agency 188

Agency SEO Advertising Advertising 188

Cision

SEPTEMBER 19, 2016

Google Hangouts and Skype are more or less extensions of traditional customer service. While Google Hangouts remains inextricably tied to Google Plus instead of Google Contacts, customer-initiated Hangouts and Skype calls leverage the video and/or call platform rather than gleaning any social benefit. Google Hangouts / Skype.

Skype 120

Skype Facebook Customer Service Google 120

Waxing UnLyrical

MARCH 19, 2013

In Justin Goldsborough’s great recent piece on social media-fueled customer service, originally titled “ Technology has changed, Customers’ expectations haven’t ,” he points out that. “a Twitter Google+ LinkedIn How Socially Responsible Communications Maintain Your Community Cool.

Community 102

Community Communications Case Study Customer Service 102

Communications Conversations

DECEMBER 2, 2021

And the ad platforms have evolved to better support B2B orgs who want to drive more leads via networks like Linkedin. Or, think about all the sales people we see on LinkedIn spamming us every day. Driving awareness and engagement with customers. Serving as a customer service channel. That evolution makes sense.

Strategy 106

Strategy B2C B2B Resources 106

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. It's almost here!

Insurance 40

Insurance Insurance Financial LinkedIn 40

Cision

SEPTEMBER 21, 2016

10 on LinkedIn. You can also create email templates for common customer service inquiries, such as: Where’s my product? Managing your social media accounts is a breeze once you streamline the process. Each of the following can be done in an hour or less. Following New People. 50 on Instagram. If so, follow them back.

Marketing 120

Marketing Comparison eBook Social Media 120

5W PR

JULY 15, 2020

Whether the company is looking to promote its media kit on social media, feature it in a post on LinkedIn, or send a link to a content creator via Instagram DMs, it can link a media kit on any platform. Digital media kits, housed either on the company website or online newsroom, are beneficial to media targets.

How To 176

How To Media Guidelines Pitching 176

Waxing UnLyrical

FEBRUARY 15, 2013

Ideally, as a customer, I would love to engage with the brand through social media. H owever, recent stats show big brands do not bother to engage with their customers on social media. Twitter Google+ LinkedIn Starbucks – It’s Time to Brew Some Tweets. other passions include singing (professionally trained for over a decade!),

Twitter 101

Twitter Facebook Social Media LinkedIn 101

Polaris

JUNE 24, 2016

In one extreme example, LinkedIn landed in a media nightmare in mid-May after a hacker tried to sell 6.5 Distribute briefing documents to everyone in your company who interacts with customers, including your customer service team, social media community managers, sales force, and switchboard operators.

Communications 119

Communications How To Crisis Survey 119

PRSay

DECEMBER 27, 2022

We’ve all seen users tweet about poor customer service, but via Twitter brands can offer to resolve those issues faster than any other method. Is it time to invest more of your communications resources into content on Instagram or LinkedIn? Are they moving to other platforms like Tribel , Mastodon or Hive Social ?

Trends 128

Trends Pitching Twitter Nonprofit 128