Remove Customer Service Remove Policies Remove Reputation
article thumbnail

Customer Service Is The “New” PR

ImPRessions - Crenshaw Communications

Good PR and great customer service have never been more intertwined. The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service.

article thumbnail

The 20 Responsibilities of PR and What They Entail

Onclusive

Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. . Crisis Communications. Managing PR Agencies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 21 Responsibilities of PR and What They Entail

Onclusive

Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. Reputation Management.

Training 370
article thumbnail

The Snowball Effect: How Your Company Culture Affects Your Customer Service and Informs Your Communications Strategy

Barokas

It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your company’s culture, customer service and communications strategy are all aligned – it can help your business maintain a healthy reputation and even lead to brand loyalty.

article thumbnail

These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

A social media manager loses their temper in a customer service post on Facebook. But neglected, they can turn into a full blown reputation crash and even a pretty big hit to the bottom line. A fast food worker stomps in a lettuce bin and posts it on YouTube. Unfortunately, there is no shortage of these types of events online.

article thumbnail

3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

Now that we have that all cleared up… here are the 3 absolute must-do’s to help make your 2015 crisis-free: 1- Review your customer service policies and trainings. Do your customer service representatives understand their responsibility when it comes to issue management ?

Crisis 133
article thumbnail

The 22 Responsibilities of PR and What They Entail

Onclusive

Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. How do you know what’s working?

Training 195